caste, class, language & region in matrimonioal ads in sri lanka.

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A research presentation on Caste, class, language & region in matrimonial advertisements in Sri Lanka. University of Peradeniya Lecturer-Dr.Arjuna Parakrama Uploaded by Chanaka Palliyaguru

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Caste, class, language & region in matrimonial advertisements : 

Caste, class, language & region in matrimonial advertisements A socio-linguistic approach T.L.C. Kumari K.G.R.S. Wijaysiri C.V. Palliyaguru M.P.L. Silva

Outline : 

Outline Objectives Methodology Introduction Origin Caste Occupations Target Group Conclusion

Objectives : 

Objectives Identify the changing patterns of mate selection. Analyze the factors influencing marriage. Relevance of caste and class in marriage. Recognize the social and economic changes visible in marriage advertisements.

Introduction : 

Introduction Matrimonial advertisements in newspapers – major source of arranged marriages. It replaced the role of Matchmaker (magul kapuwa). Portrays the changing patterns of marriage in Sri Lanka.

Methodology : 

Methodology Study consisted of Archival research Analyzed advertisements over a period of 20 years from 1989 - 2009 Amount of advertisements – 500 Questionnaires Analyzed data collected from 6 Interviewees. Newspapers Silumina April - 1989 & 2009 Sunday Observer April - 1989 & 2009

Origin : 

Origin 1st Marriage advertisement appeared on 1910 October - Dinamina. Sinhala Balaya published marriage ads on large scale in 1945.

Attributes Stated : 

Attributes Stated

Caste : 

Caste Advertisers by Caste – 1989

Caste : 

Caste Advertisers by Caste – 2009

Caste : 

Caste Interview 1 There are 2 castes which are the lowest, other than that any caste is alright Interview 2 I definitely Consider the Caste Interview 3 I married someone from the same caste, so it wasn’t a problem Interview 4 I considered the caste because it’s a part of our society. We’ll be rejected if we go against it.

Proffered Characteristics Brides 1989 : 

Proffered Characteristics Brides 1989

Proffered Characteristics Brides 2009 : 

Proffered Characteristics Brides 2009

Proffered Characteristics Bridegrooms 1989 : 

Proffered Characteristics Bridegrooms 1989

Proffered Characteristics Bridegrooms 2009 : 

Proffered Characteristics Bridegrooms 2009

Proffered Characteristics - Bride Grooms : 

Proffered Characteristics - Bride Grooms

Conclusion : 

Conclusion Despite the vast development of the society people still stick to the traditional characteristics associated with marriage. The number of advertisements have increased. Advertisements above 40 – constraints are very low. Bridegrooms : Brides = 2 : 1

Sources : 

Sources National Library Services Board. Sri Lanka Archives ANCL- Lake House Library Marriage in Sri Lanka – Bruce Caldwell Under the Bo Tree – Nur Yalman

Thank You : 

Thank You