logging in or signing up SCsocial change Tutu1 Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINTLite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 93 Category: Entertainment License: All Rights Reserved Like it (0) Dislike it (0) Added: January 29, 2008 This Presentation is Public Favorites: 0 Presentation Description No description available. Comments Posting comment... Premium member Presentation Transcript Soul City’s approach to Social Change: Soul City’s approach to Social Change Soul City: Institute of Health & Development Communication Ottawa Charter on Health Promotion: Ottawa Charter on Health Promotion Supportive environments Healthy public policy Strengthen community action Develop skills Reorientate health servicesSlide3: Soul City Model of Social ChangeMulti-faceted approach: Multi-faceted approach Social norms Community action - soc mob Information Attitudes Interpersonal/societal discussion Advocacy ENABLING ENVIRONMENT Behaviour changeSeries 4 components : Series 4 components Prime time television drama Prime time radio drama Booklets Partnership with NNVAW Advocacy campaign Social mobilisation – community action HelplineSoul City Formative Research: Soul City Formative ResearchTopic Selection Criteria: Topic Selection Criteria Is it a national priority? Can we make an impact? Can the topic be dramatised? Can the messages be empowering and not victim blaming? Are there opportunities for on the ground support / partnerships? Can the topic generate funding? Key findings : Key findings Patriarchy reigns supreme Communities condone VAW Communities turn a blind eye - private affair Don’t know how to help Women expected to accept VAW as inevitable and their lot in life VAW is sometimes justified Role of culture + religionKey Messages : Key Messages Not a private affair Harms children, impacts beyond family Women’s rights Not inevitable Individuals and community - take action Never justified Examine issues of culture and religion Helpline, DVA, support servicesStrategies : Strategies Role modelling Non-sexist men Communities taking action Positive cultural + religious practice Emotive appeals Impact on women Impact on children + intergenerational cycleBooklets : Booklets Advocacy actions: Advocacy actions Media advocacy Social mobilisation Lobbying NNVAW training You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.
SCsocial change Tutu1 Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINTLite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 93 Category: Entertainment License: All Rights Reserved Like it (0) Dislike it (0) Added: January 29, 2008 This Presentation is Public Favorites: 0 Presentation Description No description available. Comments Posting comment... Premium member Presentation Transcript Soul City’s approach to Social Change: Soul City’s approach to Social Change Soul City: Institute of Health & Development Communication Ottawa Charter on Health Promotion: Ottawa Charter on Health Promotion Supportive environments Healthy public policy Strengthen community action Develop skills Reorientate health servicesSlide3: Soul City Model of Social ChangeMulti-faceted approach: Multi-faceted approach Social norms Community action - soc mob Information Attitudes Interpersonal/societal discussion Advocacy ENABLING ENVIRONMENT Behaviour changeSeries 4 components : Series 4 components Prime time television drama Prime time radio drama Booklets Partnership with NNVAW Advocacy campaign Social mobilisation – community action HelplineSoul City Formative Research: Soul City Formative ResearchTopic Selection Criteria: Topic Selection Criteria Is it a national priority? Can we make an impact? Can the topic be dramatised? Can the messages be empowering and not victim blaming? Are there opportunities for on the ground support / partnerships? Can the topic generate funding? Key findings : Key findings Patriarchy reigns supreme Communities condone VAW Communities turn a blind eye - private affair Don’t know how to help Women expected to accept VAW as inevitable and their lot in life VAW is sometimes justified Role of culture + religionKey Messages : Key Messages Not a private affair Harms children, impacts beyond family Women’s rights Not inevitable Individuals and community - take action Never justified Examine issues of culture and religion Helpline, DVA, support servicesStrategies : Strategies Role modelling Non-sexist men Communities taking action Positive cultural + religious practice Emotive appeals Impact on women Impact on children + intergenerational cycleBooklets : Booklets Advocacy actions: Advocacy actions Media advocacy Social mobilisation Lobbying NNVAW training