maintain a good image in the worldwide web by managing your reputation


Presentation Description

Online reputation management is very important for anyone who does online business or has a website. This is a complex part of search engine optimization.


Presentation Transcript

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8786 Duncan Barrell Ave Unit 102 Las Vegas, Nevada 89178 ABOUT US: The Search Source is your complete Online PR Firm and Advertising Agency.  We are able to provide Small and Midsized Businesses with a complete local web presence designed to achieve clients desired online goals.  This sounds simple but is actually more unique than you think.  Most agencies out there today focus on selling one or a couple of online services, this gives their clients a level of online presence but often leaves the client feeling like they are missing something or that the internet does not work for their business.  Where they stop is where we begin. The Search Source offers complete coverage for online services through all major online medias. Such as, Search Engine Optimization (SEO), Pay Per Click Advertising (PPC), Display Advertising on major websites like Face book, Google Maps Optimization, Video production, WEBSITE URL

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Maintain a Good Image in the Worldwide Web by Managing Your Reputation Online Online reputation management is very important for anyone who does online business or has a website. This is a complex part of search engine optimization. It gives you an opportunity to keep track of your reputation online and also, how you are portrayed on the web. There are many companies that specialize in online reputation management and help companies connect with their customers and develop client loyalty. The practice of performing continuous analysis and research for ensuring the reputation of one’s business is an integral part of ORM.  It is very important for any public relation professional to practice this, if he or she feels that their company may face a corporate crisis. Reputation is the most important asset of a person or an organization. It is core standing and credibility in anyone’s eyes. You and your company do not want to get a bad reputation online especially when it goes  public.  One needs to be very attentive while formulating an effective Internet reputation management strategy.  If you maintain a good reputation and have good strategy, you can take pride in seeing your brand developing and your target audience growing.

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Ultimately, the best way you can protect your business is to have a clear content management strategy.  Be sure your material on the web site does not seem contentious or you may face some major problems.  Only a company which is professional can assist you by providing the best approach and help you ensure that PR doesn’t work against you. Even the smallest negative response can be damaging for your business. It can greatly reflect negativity on your brand image in the online market.  If you do experience bad press, you need to develop a positive response.   The best course is not to ignore things, but to work through the problems. The key to online reputation management is to manage things before and not wait for a crisis to develop.

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