creative economy toolkit

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Slide1: Creative Economy Tool Kit: Ideas | Action Steps | Resources 

For a copy of today’s presentation…: For a copy of today’s presentation… http://www.uwex.edu/ces/cced/andylewis.html

Creative Economy Tool Kit: Creative Economy Tool Kit What is the “Creative Economy?” Who’s out there thinking, writing and talking about the subject? What are the tools and resources available for this kind of work? Successful models from around the world

A new focus on creativity: A new focus on creativity “Creativity is not new and neither is economics, but what is new is the nature and extent of the relationship between them, and how they combine to create extraordinary value and wealth.” John Howkins The Creative Economy: How people make money from ideas, 2001

What is the Creative Economy?: What is the Creative Economy? Creative industries Creative workforce Creative communities, regions, states, countries …the intersection of the three is the Creative Economy.

Why should Wisconsin care?: Why should Wisconsin care? Wisconsin’s historical industries and traditional economic development strategies are no longer enough. We are moving from the traditional to the creative economic development model: TRADITIONAL: attract a business through tax incentives. CREATIVE: attract talent through quality of place. Addresses Wisconsin’s “brain drain.” The creative model will help communities and regions: Retain the businesses they have. Incubate start-up businesses. Attract new businesses. Many other communities, regions, states and countries are ahead of Wisconsin in planning for creative economy development.

Creative Economy visionaries: Creative Economy visionaries John Howkins Richard Florida Sir Ken Robinson Daniel Pink Rebecca Ryan

Creative Industries : Creative Industries Museums and Collections Museums Zoos and Botanical Gardens Historical Sites Planetariums Design and Publishing Architecture Design Publishing Advertising Visual Arts & Photography Crafts Visual Arts Photography Supplies and Services Performing Arts Music Theater Dance Opera Services and Facilities Performers Film, Radio and TV Motion Pictures Television Radio Arts Schools and Services Arts Councils School and Instruction Agents

Cultural Economic Development focus/planning: Cultural Economic Development focus/planning State of Queensland, Australia Ireland Singapore Initiatives through state arts agencies in Florida, Iowa, Louisiana, Maine, Maryland, Massachusetts, Michigan, Montana, Rhode Island, Vermont, Washington Oklahoma Creativity Project Creative New England Florida’s Eden: to nurture and build a successful creative economy for North Florida Berkshire (western Massachusetts) Creative Economy Project

Paducah’s “Artist Relocation Program”: Paducah’s “Artist Relocation Program”

What does Paducah offer?: What does Paducah offer? Financial Incentives Loan-to-Value Ratios of up to 100% Lower than market interest rates Generous discounts on all closing costs Business Incentives Health Insurance Web sites at no charge Local and national marketing and advertising support Cultural Incentives “An inordinate number of arts and cultural organizations and venues for a town its size.”

Community Economic Preparedness….: Community Economic Preparedness…. Take the time to assess your community’s strengths and weaknesses and evaluate all of your economic development options before latching onto a specific economic development strategy

Is That Your Final Answer?: Is That Your Final Answer? What percentage of the households in the U.S. lived in the same dwelling throughout the entire period, 1995 to 2000? 81% 51% 66% 74% Source: Table H38, Census 2000 Summary File 3 (SF 3)

The Community Development Factor…: The Community Development Factor… If we recognize the mobility of Americans, we can’t lose sight of the fact that we need to build communities where people want to stay and economic opportunities are only part of the equation.

Is That Your Final Answer?: Is That Your Final Answer? Wisconsin has the third highest graduation rate in the country (85%). Where does Wisconsin rank in high school graduation rates for African Americans among the 39 states that track this statistic? 1st 7th 22nd 39th Source: High School Graduation Rates in the United States, 2002, Jay P. Greene, The Manhattan Institute for Policy Research, http://www.manhattan-institute.org/html/cr_baeo.htm

Who Wants to be a Millionaire?: Who Wants to be a Millionaire? Over a 30-year career, an individual with a bachelor’s degree earns about one million more in income then the high school drop out. A high-school dropout earns just 49% of what an average adult worker earns each year. Source: U.S. Census Bureau, March, 2001: http://www.census.gov/population/socdemo/education/ppl- 157/tab08.pdf

Feeling Inadequate? Now for an easy one….: Feeling Inadequate? Now for an easy one…. In which country are Panama hats made? Panama Brazil India Ecuador

Why use quizzes?: Why use quizzes? People all too often assume that they know the answers. Our assumptions sometimes keep us from exploring the “real” or new truths and prohibit us from becoming learners.

http://www.uwex.edu/ces/cced/indicate.html: http://www.uwex.edu/ces/cced/indicate.html Community Indicators

Slide20: Economic Snapshots http://www.uwex.edu/ces/cced/economicsnapshot.html

A Review: State Economic Development Programs, Aug, 2006 (LAB): A Review: State Economic Development Programs, Aug, 2006 (LAB) “There is no generally accepted definition of economic development” page 9

Economic Development:: Economic Development: “The process of retaining, expanding, and attracting jobs, income and wealth in a manner that improves individual economic opportunities and the quality of human life.”

Economic Development: Whose Job Is It?: Economic Development: Whose Job Is It? The economic developer’s role is to influence the economic development process for the benefit of the community through expanding job opportunities, income, wealth, and the tax base.

Everyone is part of the marketing department!: Everyone is part of the marketing department! http://www.uwex.edu/li/andy/descrip.html

Community Economic Preparedness Index: Community Economic Preparedness Index http://www.uwex.edu/ces/cced/econprep/

The Index includes:: The Index includes: Organizational Capacity for E.D. Strategies for E.D. Information for E.D. Labor Force Infrastructure Capacity Financial Resources Quality of Life

The final, “useable” product: The final, “useable” product

Finding the resources you need to do the work: Finding the resources you need to do the work http://www.uwex.edu/li/andy/grants.html

Measuring Performance: Measuring Performance http://www.uwex.edu/ces/cced/econdev_performance.htm

Brookings Institute: Community Indicators Consortium Awards: Brookings Institute: Community Indicators Consortium Awards http://www.brookings.edu/metro/umi/cic_awards.htm#Winners

If the quality of life doesn’t improve for residents…have we developed anything?: If the quality of life doesn’t improve for residents…have we developed anything?

Creative Vitality Index: Creative Vitality Index http://www.arts.wa.gov/default.html?progNews/creative-vitality-index.html~accontent

Index of the Creative Economy: Belgium: Index of the Creative Economy: Belgium http://ideas.repec.org/p/vlg/vlgwps/2006-31.html

Creative Fresno Survey: Creative Fresno Survey http://www.greatvalley.org/creativefresno/docs/05survey_results.pdf

“Welcome Back to Dubuque”: “Welcome Back to Dubuque” http://www.accessdubuquejobs.com/

Access Dubuque: Access Dubuque

Understanding the connection between Community Development and Economic Development: Understanding the connection between Community Development and Economic Development Build Communities where people want to: Come to Come back to Stay in

Key Finding in New York:: Key Finding in New York: Economic Development Intermediaries are Key to Cultural Development, but the Majority Are Not Plugged In. In a survey of over 150 economic and community development organizations, only six were involved in efforts that directly linked the arts with business to foster economically beneficial environments for long-term growth. The vast majority of business intermediaries, while interested in working with the creative sector, had yet to make definitive moves in that direction.

Andy Lewis : Andy Lewis Contact Information: Community Development Specialist Center for Community & Economic Development University of Wisconsin Extension 610 Langdon St., Room 334 Madison, WI 53703 (608) 263-1432, (608) 263-4999 fax andy.lewis@uwex.edu http://www.uwex.edu/ces/cced/andylewis.html

Anne Katz: Anne Katz Contact Information: Executive Director Arts Wisconsin Box 1054 Madison, WI 53701-1054 (608) 255 8316 (608) 255 0334 fax akatz@artswisconsin.org www.artswisconsin.org

Northern Center for Community & Economic Development: Presentations: Northern Center for Community & Economic Development: Presentations http://www2.uwsuper.edu/ncced

New York’s efforts: New York’s efforts http://www.nycfuture.org/images_pdfs/pdfs/Full%20transcript%20of%20Creative%20New%20York%20Conference.pdf