Value Added Services for Mobile Communications(applied to Welcome and Travel Management Applications): Value Added Services for Mobile Communications (applied to Welcome and Travel Management Applications) Henri TOBIET NMG Telecoms Tel. : +33 (0)3 89 33 54 71 Fax : +33 (0)3 89 33 49 39 E.mail : h.tobiet@nmg.fr


Agenda: Agenda About NMG Wireless technologies Value Added Services Location Dependent Services Welcome Applications ISCOM: Travel Management


About NMG: About NMG NMG Group: Headquarters in LYON, 300 employees, 150MF (1999) DMS / La SETE / NMG Telecoms…. NMG


Evolution of data services in mobile networks: wireline to wireless convergence: Evolution of data services in mobile networks: wireline to wireless convergence GSM evolutions: GSM Phase 2+ (SMS/MO, SIM Application Toolkit, WAP/WML protocols, data/Fax services,…) USSD: Unstructured Supplementary Services Data based on WAP (Wireless Application Protocol) (Unwired Planet), ASCII-like HSCSD: High Speed Circuit Switched Data, circuit mode connection up to 57,6kb/s (needs 4 circuit links) ==> GPRS: General Packet Radio Services (data) up to 170kb/s ==> EDGE: Enhanced data rates for GSM evolution (up to 384kb/s) 3G Systems: IMT2000: International Mobile Telecommunication 2000, including: UMTS: Universal Mobile Telecommunications System, up to 2mb/s.


VAS Domains of Applications: B-to-B & B-to-C applications: VAS Domains of Applications: B-to-B & B-to-C applications corporate End-user Network operator Alert InfoGuide Management


Positioning technologies for Location Dependent Services: Positioning technologies for Location Dependent Services Cell ID: the BTS cell area is used as the location of the caller: via HLR/VLR scanning and interrogation (embedded in network elements) VLR localisation via SS7 monitoring (NMG Probe) Cell-ID acquisition via SS7 monitoring (NMG Probe) Cell-ID detection directly on mobile handsets WAG: Wireless Assisted GPS TA: Time Advance E-OTD: Enhanced Observed Time Difference: the signals from at least 3 BTS units are compared TOA: Time of Arrival AOA: Angle of Arrival


Cell-ID Location Mappings: Cell-ID Location Mappings CELL-ID Y X The Positioning System detects: the roamers identification (MSISDN) the Cell-ID The Location Server: Manages a location database (Cell / XY) Manages a roamer database (Roamer ID/XY) maps Cell-ID to X-Y coordinates Delivers location information to end services


Proposed LDS Architecture: Proposed LDS Architecture SS7 Network Users Handset Operators Billing System Operators VAS Data-bases ASPs VAS Data-bases Cell-ID Aquisition System (probe) LAN/IP Interface + protocols Gateway ? SMS generation WAP generation GSM Network Location Server Operators Cell X/Y database GIS Data-bases


SMS- Welcome-to-Network: customized services for foreign roamers: SMS- Welcome-to-Network: customized services for foreign roamers Non-intrusive detection of roamers entering a mobile operators domain: Network-based VLR location identification Additional services: geographical Cell-ID positioning, mail notification, traffic, billing,…. Powerful marketing tool for the operators (statistics and profiles of foreign roamers) GSM Network Ethernet SL/PCM SMS data exchange VAS Platform


SMS- Bon-Voyage: customized services for roamers abroad: SMS- Bon-Voyage: customized services for roamers abroad Follow-up of local roamers leaving the operators domain: provision of specific information (roaming agreements),proposal for new services (outbound) Additional services: mail notification, billing, fraud detection…. Powerful marketing tool for the operators (statistics and profiles of travelling roamers) GSM Local Network Ethernet SL/PCM SMS data exchange VAS Platform Network 1 Network 2 Network n


The ISCOM Project: The ISCOM Project ISCOM is an European R&D project 5th. PCRD (2000 – 2002) IST - 11425 www.iscom-ec.de ISCOM’s objective will be to deploy intermodal travel services (for busses, railways, etc…) in Baden-Wurttemberg and Stuttgart In VIENNA (Austria) and ROMA (Italy) In the REGIO of Alsace and Upper-Rhine


The ISCOM Partners: The ISCOM Partners In Germany: SSP Consult GmbH, Stuttgart: consulting for transport Mentz Datenverarbeitung GmbH, Stuttgart: engineering City of Stuttgart: AfU, Amt fur Umweltschutz City of Stuttgart: Technisches Referat NVBW, Nahverkehrsgesellschafft Baden-Wurttemberg In Italy: MAIOR srl, Lucca: engineering ATAC: transport company in ROMA and LAZIO area In Austria: VOR = Verkehrsverbund OST-Region: transport company in VIENNA and Burgenland. In Alsace: NMG (engineering) and Telal SAEM (consulting)


Areas covered by ISCOM in Alsace: trans-regional interconnection: Areas covered by ISCOM in Alsace: trans-regional interconnection


ISCOM: Data collection / Workflow: ISCOM: Data collection / Workflow


Slide15: NMG/MSDR: Global architecture Database modelling functions, users right et requests management inside. Capacity to integrate all kinds of databases models and all data format. Management: Admin, Technical, Business, ...


ISCOM: Travel Service Access Modes: ISCOM: Travel Service Access Modes 1: wire-line web access to the travel service The customer calls for the service 2: wire-less access to the travel service The customer calls for the service 3: wire-less automatic access The customer is called by the welcome application Recognition, localisation and connexion to the travel service Ex: airport welcome application


ISCOM/WAP Experimentation: ISCOM/WAP Experimentation


ISCOM/WAP: planned scenario: ISCOM/WAP: planned scenario


Conclusion: wireless-GIS-Workflow convergence of technologies: Conclusion: wireless-GIS-Workflow convergence of technologies Location - Dependent Services Unified Messaging Services Prepaid Billing Services WAP proximity services WAP secured e-commerce applications - location-sensitive Billing - Fraud Handling Roaming SMS IVR/VFX SIM-cards GIS: Cartographic Information WORKFLOW: Database interconnection, Information handling


Slide20: Thank you for your Attention NMG Telecoms Parc de la Mer Rouge 20E, rue Salomon Grumbach, BP 2087 68059 Mulhouse cedex Tel. : +33 (0)3 89 33 54 71 Fax : +33 (0)3 89 33 49 39 E.mail : h.tobiet@nmg.fr