Stevens

The Social Enterprise Centre:Three Short Stories in One: 

The Social Enterprise Centre:Three Short Stories in One Professor David R Stevens Director of Marketing & Social Enterprises Cumberland Industries Limited Sydney, Australia

The First Story: 

The First Story The Director of Marketing and Social Enterprises for Cumberland Industries Limited Australia, becomes involved with a world class social enterprise. 1

The Second Story: 

The Second Story The creation and development ofSocial Enterprise Consulting, a “division” of Cumberland Industries. 2

The Third Story: 

The Third Story The Social Enterprise Centre An integrated cluster of not-for-profits. An innovative way of creating revenue, disability employment and community access to services “ ” 3

How the Journey Began: 

How the Journey Began 2004 Strategic planning, business planning, marketing planning and risk management planning studies for each of the then six divisions of Cumberland Industries. Story 1

How the Journey Began: 

How the Journey Began The six divisions include General packing Textiles Pharmaceutics Contract manufacturing Confectionery and The yet to be tested consulting division Social Enterprise Consulting Story 1

The Evolution ofSocial Enterprise Consulting: 

The Evolution ofSocial Enterprise Consulting Social Enterprise Services;a dormant division Social Enterprise Training Social Enterprise Recruitment Social Enterprise Consulting(Consulting assignments achieved historically include Australia, Hong Kong and New Zealand) Story 2

The Evolution ofSocial Enterprise Consulting: 

Extending The Consultancy From Disability Services International assignments achieved National advertising 50 consultants recruited The difficulty in marketing the “massive” mix Story 2 The Evolution ofSocial Enterprise Consulting

The Evolution ofSocial Enterprise Consulting: 

Consulting Sub-streams Corporate SocialResponsibility Disability Services Local GovernmentAuthorities Transportation andEngineering Story 2 The Evolution ofSocial Enterprise Consulting Business to Government; Government to Business Relationships Social and Employee Enterprises Human Capital Management Business Transformation

The Evolution ofSocial Enterprise Consulting: 

The Evolution ofSocial Enterprise Consulting Associate Directors Voluntary Create stream strategy Promote the business stream and team Synergies with other streams Develop the brochures/support material Story 2

Slide 11: 

SEC Generic Brochure

Slide 12: 

Business Stream Brochures

The Evolution ofSocial Enterprise Consulting: 

The Evolution ofSocial Enterprise Consulting The Fee Basis 25% - 100% fee to CumberlandIndustries Limited 75% to externals Client nominated projects support employees AUS$500,000 in the first year CSR by auto-pilot Story 2

The Social Enterprise Centre: 

The Social Enterprise Centre Story 3

The Social Enterprise Centre: 

The Social Enterprise Centre Social Enterprise Centre Genesis Mezzanine 2 at London Bridge Community Action Network (CAN) High quality, cost effective, environmentally friendly office space Conference space and meeting rooms Fostering shared services and facilitating networking Maximising opportunities from interaction Story 3

The Social Enterprise Centre: 

Balyana in South Australia People with disability in: Housekeeping The Social Enterprise Centre Story 3 Catering Reception

The Social Enterprise Centre: 

The Social Enterprise Centre The Social Enterprise Centre Concept Cumberland Industries hybrid solution The 2 storey layout: 3 storey option Pilot scheme Incubator concept Synergistic relationships (between NFP’s) Synergistic relationships (to CIL) Tripartite funding – CIL, Federal Government and State Government Story 3

The Social Enterprise Centre: 

The Social Enterprise Centre Cumberland Industries Benefits Exploiting land asset Financial self-sufficiency for first three years/profit thereafter Social Enterprise Consulting opportunities Vocational training and employment for PWD’s Catering outlet for products for CIL Re-enforces CIL as a world class social enterprise Story 3

The Social Enterprise Centre: 

The Social Enterprise Centre Government Benefits Low risk pilot study/high profile yield Reduce risk of failing NFP’s(through lower operating costs) Reduce failing NFP’s(synergies with other NFP’s) Reduce failing NFP’s(high quality strategic planning, business planning, marketing planning) Story 3