DataDrivenDecisionMa king

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Data Driven Decision Making in the Classroom: 

Data Driven Decision Making in the Classroom David Smith, Director of Graduate Programs DeShelia A. Spann, Manager, Management and Professional Program, SAS Education Practice June 6, 2006 – Optimizing Teaching and Delivery Conference

Presentation Goals: 

2 Presentation Goals Learn to integrate business practices in the classroom through the use of technology Recognize the importance of business analytics and data analysis in business school curriculum Create a business case for developing more interactive courses that offer hands-on experience for students

About OSU - Fisher College of Business: 

3 About OSU - Fisher College of Business The Fisher Mission: To achieve excellence in teaching, research, and service through innovative programs that enhance the effectiveness of business.

About OSU - Fisher College of Business: 

4 About OSU - Fisher College of Business FISHER STATS: DEAN - Joseph A. Alutto FOUNDED - 1916 LOCATION - Columbus, OH FACULTY (2003-2004) 91 full-time; 12 senior lecturers CURRENT STUDENTS Undergraduate, full-time 4,500 Full-time MBA (class of 2005) 125 Full-time MBA (class of 2004) 169 Part-time MBA (total) 304 MAcc (total) 75 MLHR (total) 71 PhD (total) 63

About OSU - Fisher College of Business: 

5 About OSU - Fisher College of Business FISHER STATS: ACADEMIC PROGRAMS Undergraduate Full-time MBA Part-time MBA Master of Labor and Human Resources Master of Accounting

SAS – A Global Perspective: 

6 SAS – A Global Perspective More than 42 000 customers’ sites & 3.5 Billion of users in 113 countries

About SAS: 

7 About SAS Once upon a time ... 1976 North Carolina State University – a young PhD student was working on his dissertation in Statistics. He had to compare data about sunflower seeds that was stored in different data sources. In order to produce a quality PhD – SAS was invented. Business Intelligence 10000 employees 1.5B$ in solutions 25% of Revenue in R&D 25% $1.53 Billion 28 years

SAS® Enterprise Intelligence Platform: 

8 SAS® Enterprise Intelligence Platform A revolutionary breakthrough Unique

SAS Education Practice: 

9 SAS Education Practice Management & Professional Programs

Developing A Strong Partnership: 

10 Developing A Strong Partnership The SAS Management and Professional Program works with Business Schools, Public Administration, and Educational Administration programs through: Teaching and Research Initiatives SAS Scholars Program SAS Ambassadors Program SAS Mentors Program Fisher and SAS began their partnership in late 2003 starting with: Executive Speaker Series On Campus SAS Training for Students

Creating the Course – Data Driven Decision Analysis: 

11 Creating the Course – Data Driven Decision Analysis Fisher Finding the Right Faculty Full-time and Part-time Courses Integrating the Course into Existing Curriculum SAS Providing Software and Support SAS Enterprise Miner™ Providing Training for Faculty

Course Structure – What will they learn…: 

12 Course Structure – What will they learn… Concepts of statistics and decision modeling Understand analytical tools from prerequisite courses Acquire necessary computer & analytical skills required to execute analysis, communicate results, and implement decisions

Course Structure continued:: 

13 Course Structure continued: Practice the techniques and discipline of data driven decision problem solving with extensive hands-on training Integrate material with content (and case studies) used in core and elective courses within the business school curriculum Lab Focused Case Analysis

Course Structure – How will they learn…: 

14 Course Structure – How will they learn… Traditional Classroom Experience Lab Section Some Concepts to Be Covered: Descriptive Statistics Forecasting Competitive Decision making Simple Regression Process Mapping Data Collection Project Tracking/Management

Outcome for Students: 

15 Outcome for Students Increased knowledge of data driven analysis Increase problem solving skills Increased analytical skills In addition More marketable business expertise More advanced statistical skills Hands-On Use Software

For More Information about…: 

16 For More Information about… The Ohio State University, Fisher College of Business www.fisher.osu.edu SAS Education Practice www.sas.com/education

Slide 17: 

17 Copyright © 2003, SAS Institute Inc. All rights reserved. 17