Los Tres Fantasticos - Audience Interview

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Presentation Description

Our presentation about the potential audience for a website we're designing.

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Presentation Transcript

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Interaction Design For Entertainment Spring 2008

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Project Manager: Erin Lillis Art Director: Jose Perez Content Manager: Fawn Johnson

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Audience Students & Potential Students:19-40 Potential employers: 25 - 60 Competitive institutions: 30-50

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Culture - Students Technology Popular Brands- (That is name recognition) Experience What there is to offer?

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Culture - Employers Favors Brands Image What’s next?

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Culture - Competitors

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Economy - Students Not The Wealthiest Of the bunch Searching for ways to get the most of their education Good at spending

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Money is recyclable. Economy - Employers

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Economy - Competitors More students = more money.

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Education - Students Most are hs graduates or have an equivalent Seeking possible areas of interest Maybe want to see what options are out there

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Education - Employers Not necessarily educated. Some have college . “School of hard knocks"

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Education - Competitors The Art Institute of NY Westwood College Los Angeles Film School

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Interest - Students Money Relationships Networking

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Ego-centric. Mentoring. Interest-Employers

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Interest - Competitors Participate in film festivals. Networking. Collaboration.

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Life Style - Students Creative Passionate Dreamers

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Life Style - Employers

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Life Style - Competitors Proactive. Creative Demanding.

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Politics - Students Semi Political Into Animal Rights Grass roots Marketing

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Politics - Employers Liberal and very political.

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Politics - Competitors Cutting edge institution. Contribute.

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Summary

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