THE FUTURE OF AVIATION

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Presentation Transcript

Star Alliance Aviation Forum: The Future of Aviation Horst Findeisen, Star Alliance VP – Business Development Amsterdam, 13 September 2007: 

Star Alliance Aviation Forum: The Future of Aviation Horst Findeisen, Star Alliance VP – Business Development Amsterdam, 13 September 2007

Achieved in 10 Years: 

Achieved in 10 Years Most comprehensive network Strong home market positions  Strong presence at major hubs High consumer awareness Best Frequent Flyer Program cooperation Stable alliance No dominance among members Diversity of cultures working together to provide a unique travel experience

Slide6: 

17,600 daily flights serving 943 destinations in 159 countries

Slide18: 

The airline network for Earth The way the Earth connects

Our New Tag Line: 

Our New Tag Line Modern communication tools are no real substitute for face-to-face contact The Way the Earth Connects

Slide21: 

And in Future?

4 themes to move us forward: 

4 themes to move us forward Airport/Aircraft of the future Travel and the Environment E-travel world of the future Doing Business in the future

Airports of the Future: 

Los Angeles 2015 Miami SEP2007 Mexico 2005 Nagoya 2005 Johannesburg 2010 Airports of the Future

Airports of the Future - Narita T1: 

Airports of the Future - Narita T1

Airport of the Future - Bangkok: 

Airport of the Future - Bangkok

Aircraft of the Future - Electronic Flight Bag (EFB): 

Aircraft of the Future - Electronic Flight Bag (EFB) Less than one year after kickoff we have developed joint Star Alliance requirements succeeded in getting the industry to adopt to these requirements  New industry standard, ARINC 828, to standardize interfaces, giving us operational efficiency and significant cost savings   .

Travel and the Environment - Environmental Statement: 

Travel and the Environment - Environmental Statement In light of an ever growing environmental discussion in the general public around the world the Environmental Commitment Statement promotes the commitment of all Star Alliance member carriers to strive for a healthy balance between progress and environmental sustainability.

Travel and the Environment – Biosphere Connections: 

Travel and the Environment – Biosphere Connections “Biosphere Connections” teams Star Alliance with UNESCO-MAB, the World Conservation Union (IUCN) and Ramsar Convention on Wetlands

E-travel world of the future – staralliance.com Refreshed: 

E-travel world of the future – staralliance.com Refreshed A corporate marketing site, linking to member carriers and with basic corporate information on the alliance A consumer friendly site, with selected alliance-specific value-add features & products to complement member carrier offerings, and addressing user requirements A one-stop “all your needs” travel site for high value international frequent travelers, with the ability to support Star Alliance travel and other related services Integrating all (relevant) Star Alliance initiatives 2006 2007/2008

E-travel world of the future - For Travellers: 

E-travel world of the future - For Travellers Flight Search Flight Status Notification Press Area 7 languages Destination Guide Currency Converter

E-travel world of the future - For the Press: 

E-travel world of the future - For the Press Press Releases Media Library Facts and Figures Images, Audio, Presentations, Biographies, Speeches, Video Press Newsletter

E-travel world of the future - Chinese Focus: 

E-travel world of the future - Chinese Focus

E-travel world of the future - Technology Innovation Efforts : 

E-travel world of the future - Technology Innovation Efforts We aim to make use of the most modern technology for the benefit of the travelling customer We see the necessity for closer cooperation between technology providers, airlines and alliances To this effect, Star Alliance invited Nokia and VISA to present their vision of the future at the alliances 10th anniversary event in CPH.

Doing Business in the Future: 

Doing Business in the Future

Slide35: 

Doing Business in the Future - Frequent Flyer Flexibility Accumulate and redeem miles or points on any other member airline These count towards their tier status Status customers have access to priority travel benefits across the alliance network Investment into technology linking established systems Partnership Accrual Interface Redemption Availability and Sell Star Alliance Upgrade Awards

Doing Business in the Future - Star Alliance Fare Products: 

Doing Business in the Future - Star Alliance Fare Products Round the World Fare Circle Fares Airpasses Conventions Plus 11 global fare & discount products

Doing Business in the Future - Corporate Plus: 

Doing Business in the Future - Corporate Plus Corporate Travel product for global organisations One point of contact, one agreement Easier to manage global corporate accounts More automation of administrative functions Real-time tracking and reporting Competitive offers Global Travel Solution One Face One Agreement Simple Administration Easy Compliance One Report

Slide38: 

a time to look forward