Presentation Transcript
London 2012Cultural OlympiadThe Inspire Mark: London 2012 Cultural Olympiad The Inspire Mark
March 2008
Agenda: Agenda Cultural Olympiad
Planning ahead
What you’re applying for
What we’re looking for
How to apply
Summary
Cultural Olympiad: Cultural Olympiad Culture at the heart of the Games
Four-year cultural celebration across the UK and in London from September until the end of the 2012 Games
Hundreds of local and regional projects and events
Large-scale, “signature” projects included in London 2012 bid
Mandatory ceremonies
Cultural Olympiad core values: Cultural Olympiad core values Welcoming the world
Inspiring young people
Delivering a legacy
North West theme: Woven Cultures: North West theme: Woven Cultures Uniting different disciplines
Cross-cultural practice
Integrated regional working
North West Programme Themes: North West Programme Themes Body and Economy - build on regional strengths in research and biotechnology
Play and Space - consolidate regional excellence in street animation and outdoor performance
Routes and Trails - maximise the region’s heritage, landscape and visitor attractions
Agenda: Agenda Cultural Olympiad
Planning ahead
What you’re applying for
What we’re looking for
How to apply
Summary
Planning ahead: Planning ahead March 11
Application process for the four-year cultural celebration begins
Briefings on how to apply
www.london2012.com/beinspired
Creative Programmer role
Cultural Olympiad launch weekend 26-28 September 2008
Planning ahead: Planning ahead Cultural Olympiad launch
The weekend of 26-28 September 2008 will:
1. Promote the start of four years of cultural celebrations
2. Announce the large-scale, “signature” creative projects
3. Begin Cultural Olympiad awareness campaign
to the public
Agenda: Agenda Cultural Olympiad
Planning ahead
What you’re applying for
What we for
How to apply
Summary
What you’re applying for: What you’re applying for The Inspire Mark
A first for any Olympic Games or Paralympic Games
Endorsing non-commercial projects and events across culture, sport, education, environment, volunteering and business
Project or event selected to be part of the Cultural Olympiad
Inclusion in Cultural Olympiad publicity
What you’re applying for: What you’re applying for The Inspire Mark
Agenda: Agenda Cultural Olympiad
Planning ahead
What you’re applying for
What we’re looking for
How to apply
Summary
What we’re looking for: What we’re looking for Like never before
Inspirational ideas from all sorts of people
The whole of the UK and London
Surprising, exciting, brand new projects, events or activities which have been inspired by 2012
Core values
Excellence and innovation
Broad definition of “culture”
What we’re looking for: What we’re looking for To bear in mind
Not-for-profit organisations
Non-commercial support or funding
Balance between commercial partners’ rights and “Everyone’s Games”
Legally binding brand licence
Curating a national programme
Modest start, building to 2012
LOCOG not a funding body
Agenda: Agenda Cultural Olympiad
Planning ahead
What you’re applying for
What we’re looking for
How to apply
Summary
How to apply: How to apply Information on criteria www.london2012.com/beinspired
Discuss your idea with Creative Programmer
Guidelines and application form
Assessment according to:
Eligibility
Meeting the criteria
Best fit
Creative Programmer’s recommendation
Agenda: Agenda Cultural Olympiad
Planning ahead
What we’re looking for
What you’re applying for
How to apply
Summary
Open for business: Open for business March 11
Creative Programmer role
Like never before
Four-year cultural celebration across the whole UK
The Inspire mark
Slide23:
debbi.lander@
northwestcultureobservatory.co.uk
www.culturenorthwest.co.uk
www.nwbeinspired.com
Debbi Lander: contact details
Thank you: Thank you