How China Influences Retailing (Professor Mathur)

Sameer Mathur Assistant Professor (Marketing) www.smathur.com:

Sameer Mathur Assistant Professor (Marketing) www.smathur.com China influences Retailing

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2 FREE TEACHING RESOURCES ON MARKETING MANAGEMENT at www.smathur.com/teaching.php Over 100,000 views by Management students and business professionals from over 90 different countries These presentations are part of Sameer Mathur's teaching portfolio. They are free to view or download for non-profit, academic use. Disclaimer: These teaching materials have been compiled from multiple, non-credited sources for non-profit, academic use. Copyright is retained by the original content creators. Sameer Mathur , Ph.D . Assistant Professor (Marketing) Web: www.smathur.com Email : sameer.mathur@mcgill.ca Twitter: @ProfessorMathur Facebook: Click Here

China = 2nd Largest Economy (PPP):

China = 2 nd Largest Economy (PPP) 3

China: Cost Savings from Production/Sourcing:

China : Cost Savings from Production/Sourcing 4

Asia Labor Costs: 10 – 20 times cheaper :

Asia Labor Costs: 10 – 20 times cheaper 5 Source: International Labor Organization

Labor Cost: West = 65% of Eastern China:

Labor Cost : West = 65% of Eastern China 6

Coastal Wealth:

Coastal Wealth 7

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China = 2nd Largest Economy (PPP):

China = 2 nd Largest Economy (PPP) 9

Cars in China: World’s #1 Consumer & World’s #1 Producer:

Cars in China : World’s #1 Consumer & World’s #1 Producer 10

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Chinese Retail Sales Growth:

Chinese Retail Sales Growth 14 Source: China National Bureau of Statistics

Investor Confidence:

Investor Confidence 15 Source: World Investment Prospects 2009 - 2011

China = 2nd Largest Economy (PPP):

China = 2 nd Largest Economy (PPP)

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17 FREE TEACHING RESOURCES ON MARKETING MANAGEMENT at www.smathur.com/teaching.php Over 100,000 views by Management students and business professionals from over 90 different countries These presentations are part of Sameer Mathur's teaching portfolio. They are free to view or download for non-profit, academic use. Disclaimer: These teaching materials have been compiled from multiple, non-credited sources for non-profit, academic use. Copyright is retained by the original content creators. Sameer Mathur , Ph.D . Assistant Professor (Marketing) Web: www.smathur.com Email : sameer.mathur@mcgill.ca Twitter: @ProfessorMathur Facebook: Click Here

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18 Sameer Mathur , Ph.D . Assistant Professor (Marketing) Web: www.smathur.com Email : sameer.mathur@mcgill.ca Twitter: @ProfessorMathur Facebook: Click Here RELATED SLIDES CLICK BELOW TO LEARN ABOUT: 1. Retailing 2. Integrated Marketing Communications POPULAR SLIDES CLICK BELOW TO LEARN ABOUT: 1. Segmentation and Targeting 2. Positioning, Perceptual Maps