DesiCrew - Saloni Malhotra

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DesiCrew Solutions:

DesiCrew Solutions Extending Economic Geographic Boundaries

About DesiCrew :

About DesiCrew Rural Technology Business Incubator (RTBI) at IIT Madras incubated a concept of doing BPO work from rural / semi-urban area in 2005 DesiCrew started in 2007 with objective of creating a business which also provides meaningful livelihood in rural / semi-urban areas Currently 4 delivery centres in Tamil Nadu and one in Karnataka operational with 250+ people. Sales office in Mumbai, Delhi, Chennai and Bangalore. DC has built tremendous intellectual knowledge in taking large complex projects, getting them executed in distributed fashion with centralized control Collective team experience of 21+years on the rural BPO concept

Clients :

Clients Clients Serviced Service Offerings

DesiCrew’s Delivery Model:

DesiCrew’s Delivery Model Breaking delivery into small units and getting it executed from smaller centers (25-100 seats) Target Gross Margin of 40% (including Project Management) at 50 seat, 100 people unit Extensive investment in infrastructure (200% power backup, connectivity redundancy) Small unit ensures low overheads Distributed work, centralized control and visibility Extensive use of technology to recruit, train and manage operations Building relationship with local community Business Manager is single point of contact for customer and also owns gross margin targets Building higher level of competence in delivery centers for career growth, scale and managing costs

DesiCrew’s Value Proposition:

DesiCrew’s Value Proposition Value Proposition Differentiation One of the earliest Rural BPO Has build a good brand in the market Has gone through learning process on what works and what does not High maturity in delivery – no client lost due to quality issues Highly energetic, committed team Enviable client list Social Impact Job Creation Influx of money and skills in rural pockets Increased savings Increased social standing Reverse migration

DesiCrew Team :

DesiCrew Team Senior Management Saloni Malhotra (CEO) – B.E. from Pune University, working on Rural BPO concept for nearly 5 years Manivannan (President & COO) – MBA from IIM Bangalore, worked with ICICI, founder member of GramIT (one of the earliest rural BPO) Business Heads Parthib S (New Media) – Managed his own Training company for 5 years Thiru S (Insurance) – Managed his own Call Center for 3 years. Ashwanth G (Strategic Client) – Alumnus of University of Kent.,UK Founding team member of DesiCrew. Support Functions Sarath Chandra (Head IT) – MBA in IT from Bhartiar University, 10+ years experience from data centers to rural connectivity Foram Mehta (Corporate Services) - Founding team member of DesiCrew. Board Saloni Malhotra – Founder CEO of DesiCrew Dr. Aarti Kawlra – Founder Director of DesiCrew Rajiv Kuchhal –Founder team member of Infosys BPO, COO of OnMobile , currently investor / mentor in Social Enterprises Arun Seth – Chairman of BT-India, Alumnus of IIT Kanpur Lakshmi V (Represent RTBI) Manivannan (Invitee to the Board) Advisors Prof. Ashok Jhunjhunwala (Advisor) - Chairman of RTBI, Member of Prime Ministers Scientific Advisory Committee Paul Basil (Advisor) – Founder of Villgro , a rural innovations incubator Jacintha (HR Consultant) – Founding team member of Infosys BPO. Ex-Head of HR at OnMobile Dr. Rajaram (Technology Consultant) – Alumnus of IIT Kharagpur , Founder of Expert Software system,, over 35+years of experience on high end software development Management Team Board / Advisors

DesiCrew Delivery Centers (DCDCs):

DesiCrew Delivery Centers (DCDCs) Appkoodal, Erode, TN Kaup, Udupi, Karnataka

DCDC Production Floor:

DCDC Production Floor Appakoodal, Erode, TN Kollumangudi, Thiruvarur, TN

Thank you :

Thank you saloni@desicrew.in

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