i16 Intelligent Keypad Overview

Slide 1: 

1 i16 Patent #7,627,110 It’s not an App It’s an Intelligent Keypad for any phone device Multi-functional with texting , 2-way and easier to use, 69 years after its invention 2 billion keypads in U.S., 6-8 billion worldwide Centralia Systems Inc. 3905 Inverness Ln Plano, TX 75075 John Mow - Inventor 972-967-5181 jbmow@verizon.net Turn Speakers On

Slide 2: 

2 i16 The Intelligent Keypad Centralia Systems Inc. Unleashing the intelligence of the telephone Every Phone... Every Softphone…Every Keypad… Every IVR… Every Call Center… Every Answering Machine On land, in the air and in the cloud…

25% of Keypad not used : 

25% of Keypad not used 3 The Telephone Keypad (invented in 1941) only emits dual tones - one of the most widespread sounds of contemporary planet earth There are actually 16 tones in the specification 0-9, *, #, A,B,C,D But, all Telephones only use 12 of them However, all Telephone Systems accept all 16 tones Using all 16 creates an ~80% increase in alphabet signaling functionality 68 Years Without Any Changes

Finally, from Dumb to Smart : 

4 Finally, from Dumb to Smart There are 2+ billion “dumb keypads” in America It’s about time for the Intelligent Keypad 2-way data communications for the user Creative functions for App developers Patent Issued December 1, 2009 Revamp the dumb keypad

What it is… : 

5 What it is… First the 10-Button Keypad 1960’s Then the 12-Button Keypad 1970’s The Telephone Keypad – Unchanged since 1960’s Technology left the Keypad behind!

The Mandate : 

6 The Mandate ABCD tones not used in PSTN dialing (maybe someday…) Primary enhancements of the Intelligent Keypad Relabel the keys Advertising capabilities Speedy multi-function menus Instant Messaging responses An Interactive Keypad A new standard A B C D

The Gravitational Pull in the U.S. : 

7 The Gravitational Pull in the U.S. Over 170M landline and 275M wireless subscribers Over 125M high speed Internet lines 500M-600M telephone numbers in use Average household has 3-4 phones Cordless household phones increasing Cellular replacing home phones Household & corporate VOIP increasing System Figures lie and liars figure…not in this case!

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8 Multi-Function Keys Dynamically Re-Label the Keys Most Used Letters on Single Keys Text / Graphic Labels Changeable Menu Keys

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9 Dynamic relabeling of the keypad The 6 most frequently used texting letters on single keys – a,e,i,o,n,t 2 letters on each of 10 remaining keys ~80% increase in alphabet keys 25-30% increase in speed for non-geek texting…(older age groups)

Slide 10: 

10 4th Column Buttons LCD or Softkeys on Hard Phones Any Label / Symbol

Advertising on POTS & Softphones : 

11 Advertising on POTS & Softphones Unlimited Advertising Possibilities User selects any option Opt-in Advertising Free phone upgrades Local or National Markets

Advertising on Softphones : 

12 Advertising on Softphones Opportunity Displays Open Creativity for new applications Softphones Have Unlimited Display Potential

Enhance the Primary Usages : 

13 Easy to Read Commands when Calling a Computer Enhance the Primary Usages System Call Centers IVR Voice Mail Visual menu options Fewer voice instructions Quicker sessions Fewer agent requests Superior service after 40 years of monotonous dialog Boring!

Dialing an IVR System : 

14 Dialing an IVR System Speed Dial

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The IVR recognizes the Intelligent Keypad and responds Your upward finger movement shifts the options to 5-8 Calling Your Bank The 8 options appear on the menu The Intelligent Keypad sends the selection to the IVR. You saved time and your session wasn’t monotonous and frustrating… You select “Customer Services”

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Welcome to the 1st World Bank of Texas. Blah, Blah, Blah… Please listen carefully as some of our menu items have changed. To reach Existing Account information Press 1 To transfer funds, Press 2 To reach card services Press 3 To apply for an auto loan Press 4 To apply for a personal loan Press 5 To stop payments on a check Press 6 Para Español Mark siete For customer services Press 8 To repeat this menu Press * Time Line Chart Audio Banking Instructions: Intelligent Keypad Which method would you prefer? 5-7 Seconds 50 Seconds

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17 The Intelligent Keypad will affect Every telephone device in the world The speed of Voice Mail & Voice Response Systems Reduced staffing of every Call Center Creation of undreamed of new advertising opportunities Differentiation from the competitors Who sell the same thing you used to

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18 Benefits for IVR, VoiceXML, Call Centers, Voice Mail, & Answering Machines New programmable service tools Reduction of Agents Significant reduction of monotonous, trite verbiage Intellectual property explosion in a dormant industry

All In Perfect Alignment… : 

19 All In Perfect Alignment… Strategy All in with “Your Business Strategy”

Slide 20: 

20 Strategic Benefits : New standards Differentiation Boost Customer Loyalty Intellectual Property i16 Economic Benefits: Adverti$ing Licen$ing Billion$ & Billion$ of New $ervice Revenue$