Why are we called the "Digital Marketing Gurus"

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Tobocbiz is an Online Marketing Company focussed on digital marketing, Engineering, Creative Art, Writing, understanding of Audience behavior and Industry Knowledge converge to produce return on Internet Marketing Investment.

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PowerPoint Presentation:

1 Why are we called “Digital Marketing Gurus”?

Content Is the King:

Content Is the King TobocBiz.com, The Digital Marketing Gurus 2 Content Strategies that “Worked” in the past Content Strategy motivated by results Content Strategy gives birth to “Keywords” Streamlined strategy for online and offline, social content Focus on Content with Substance and Pull Delivery, Governance and Monitoring for sustainable results Consistency of Strategy Across P latforms On your Website On Social Media platforms Blogs, Articles, Press Forums

Keyword Strategy is the Key:

Keyword Strategy is the Key TobocBiz.com, The Digital Marketing Gurus 3 Keyword Strategies that “Worked” in the past Long Tail Vs. Short Tail keyword Strategies Keywords aligned to Content Strategy Keywords aligned to Industry Focus on Keywords with Pull Focus on Keyword Insights Delivery, Governance and Monitoring for sustainable results Consistency of Strategy Across P latforms On your Website On Social Media platforms Blogs, Articles, Press Forums

Regular Blogging Vs. Power Blogging:

Regular Blogging Vs. Power Blogging Execute Write Send for Review Update and Publish Visualize Content Image / Info-graphics Tuned, Collated content Discover Interact and Understand Research on requirement, Domain Keyword Analysis, Hash tag analysis Power Blogging Aligning with content Strategy Roughly 450-500 words More effective off-page promotions possible via this blog, better results TobocBiz.com, The Digital Marketing Gurus 4 Act Visualize and Write Send for Review Update and Publish Regular Blogging 2 hours typically from Act to Publish 200 -250 words Author works on pre-defined setup of topics

Structured On-Page and Off-page SEO program:

Structured On-Page and Off-page SEO program Stage I Website Eval Stage II On-Page SEO Stage III Implementation Week 1 Week 2 Week 3,4 Month 2 onwards, every month Stage IV Off-Page SEO, Monitoring and Reporting Eval Reports Recommendation Reports Implementation Status Report Off-page SEO activity Weekly/Monthly Reports Project Management, Account Management TobocBiz.com, The Digital Marketing Gurus 5

On-Demand or Monthly SEM/SMM:

On-Demand or Monthly SEM/SMM Project Management, Account Management On-Demand / Every month Continuous Campaign Optimization Tuning region, audience and market Monitoring and Reporting Monthly Summary SEM reports from Google PPC, FB PPC Automated Repots from Google PPC, FB PPC Consulting Initial Setup 1 week 1.SEM Keyword Report 2. Campaign Settings TobocBiz.com, The Digital Marketing Gurus 6

Advanced SEM/SMM Programs from TobocBiz:

Advanced SEM/SMM Programs from TobocBiz Project Management, Account Management Every month Monthly Monitoring and reports from Campaigns 1-2 week 1.SEM Keyword Report 2. Campaign Settings TobocBiz.com, The Digital Marketing Gurus 7 Keyword Strategy per Category, Landing pages Engage /Consult & Identify Top Categories Get Feedback on Strategy from Stakeholders Revise Keyword Strategy, Landing Pages Initial Setup Analyze which Content or Keywords are Working Continuous Campaign Optimization Tuning region, audience and market

Social Media Marketing Programs:

Social Media M arketing Programs Project Management, Account Management Monthly Revision of Strategy based on Reports Social Media Platforms Facebook Twitter LinkedIn Pinterest Google+ Youtube Research Define the Goals P repare Tactical Plan & Campaigns Get Approval Plan Execution, Community Management and Reporting TobocBiz.com, The Digital Marketing Gurus 8

Advanced Community Activities:

Advanced Community Activities Project Management, Account Management Monthly Revision of Strategy based on Reports SMO reports SMO Platforms Yahoo Answers Blogs Research TobocBiz Sr. Community Manager Revise Strategy Review TobocBiz.com, The Digital Marketing Gurus 9 Submit Report Key Benefits Higher Quality Traffic Lasting Value

Detailed Estimation:

Detailed Estimation TobocBiz.com, The Digital Marketing Gurus 10

TobocBiz Guarantees:

TobocBiz Guarantees Unethical SEO techniques are strictly prohibited in our SEO work. No breaking changes on your website without prior approval. We do not give false ranking guarantees. Every TobocBiz Proposal will have Clearly Outlined Scope , Out of Scope, Deliverables, Estimates, Budget and Timeline, Guarantees, Single Point of Contact, Account Management Contact and Escalation Matrix The Dollar Amount/month for chosen programs, SEO/SEM/SMM/Blogging/SMO = $X / month TobocBiz.com, The Digital Marketing Gurus 11

PowerPoint Presentation:

TobocBiz.com, The Digital Marketing Gurus 12 To know more, feel free to write to us interact@tobocbiz.com or visit www.tobocbiz.com

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