logging in or signing up Introduction to Event Management P1692521 Download Post to : URL : Related Presentations : Let's Connect Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Copy embed code: Embed: Flash iPad Dynamic Copy Does not support media & animations Automatically changes to Flash or non-Flash embed WordPress Embed Customize Embed URL: Copy Thumbnail: Copy The presentation is successfully added In Your Favorites. Views: 4902 Category: Education License: All Rights Reserved Like it (2) Dislike it (0) Added: August 03, 2011 This Presentation is Public Favorites: 3 Presentation Description No description available. Comments Posting comment... Premium member Presentation Transcript Slide 1: NATIONAL ACADEMY OF EVENT MANAGEMENT & DEVELOPMENT Event Management and Event Accounting Session 1 Introduction to Event ManagementSlide 2: Event: Defined Event is commonly understood as an occurrence; something that happens A unique moment in time celebrated with ceremony and ritual to satisfy specific needs Science of managing the prospective happeningsSlide 3: Event Management :Defined A function requiring public assembly for the purpose of celebration, education, marketing and reunion The process that includes research, design, planning, coordinating and evaluation of events And its got evaluated by blend of ideas, creativity, logistics, budgets, permits, people, performers, publicity channels, the market etc.Slide 4: Special Event in T wo Perspectives: One time or infrequently occurring event outside normal programs or activities of the sponsoring or organizing body To the customer or guest, it is an opportunity for a leisure, social or cultural experience outside the normal range of choices or beyond everyday experience.Slide 5: Event: Characteristics Unique occurrence that do not happen very often Have a limited duration Happen with a live audience in attendance Require one or more groups to plan and organize Staged for a purposeSlide 6: Types of Event According to purpose The C’s of event Celebrate- Life cycle events, religious rituals, commemorative ceremony, socio-economic events Commune- reunion, hallmark events Convene- meetings, conference, conventionsSlide 7: According to the number of participants Few Many MultitudeSlide 8: According to frequency Monthly Quarterly Semistral AnnualSlide 9: According to magnitude of impact Festival HallmarkSlide 10: Fields of specialization Sub-Fields: Civic events Expositions Hallmark events Retail events Social-life cycle events Tourism Conventions Fairs and festival Meetings and conferences Reunions Sports eventsSlide 11: Five W’s of Event Management WHY… Compelling Reason WHO… Demographics WHEN… Best Date & Time WHERE… Best Location WHAT… Resources & OutcomesSlide 12: SWOT analysis for Event: STRENGTH are those historical factors that improve or support the event’s success such as “Well Funded, Experienced Staff, Good Venue”. WEAKNESSES are those historical factors that weaken the event’s success such as “under funded, not enough volunteers”. OPPORTUNITIES are future predictable that enable the event to benefit from complimentary events such as sharing resources. THREATS are future predictable factors such as weather condition or economic uncertainty.Slide 13: Event Management As a Career: Outsourcing th e people/ Celebrities Host a Show/ Concert like Filmfare Awards, Iifa Awards, ZEE Cine Awards Anchoring TV Media News Paper Media India is spending more than 3500 crores to entertain public and the event industry is pointing approx. 1500 crores Abolishment of license raj You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.