Coordinated In-Book, In-Store and Mobile:
Coordinated In-Book, In-Store and Mobile In-Book spread attracts readers In Store leverages magazine content Mobile experience helps consumer when help is wanted
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How The Mobile Experience Engages: Captures readers and shoppers with interactive material Enhances each item by providing styling tips Cross promotes all pieces in the collection by styling them together
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InStyle Ambassador delivers tips through video
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Share on social media or opt in for email offers Share the Work Kit
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Photo gallery presents each piece
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Web page reinforces the cohesion of the kit Link to home page to explore and buy online
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In book and in store tags Mobile engagement Customers in store and online All elements compliment each other
Nellymoser capabilities utilized by White House Black Market/InStyle::
Nellymoser capabilities utilized by White House Black Market/ InStyle : Branded landing page High quality mobile optimized video High quality image flipbook Link to web commerce
Social network sharing Opt-in email data capture
Try Nellymoser on your phone: :
Try Nellymoser on your phone:
Thank you.:
Thank you. We turn action codes into mobile engagement on any mobile phone. For more information, contact us: www.nellymoser.com 1-781-645-1515