logging in or signing up Social Media: Build a Targeted Network MyBusinessMarketing Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 109 Category: Business & Fin.. License: Some Rights Reserved Like it (0) Dislike it (0) Added: May 03, 2010 This Presentation is Public Favorites: 0 Presentation Description No description available. Comments Posting comment... Premium member Presentation Transcript www.MyBusinessMarketing.org : Strategic Social Network Building Highly Targeted Network Building to use as the launching point for your Strategic Social Media Marketing Campaign. My Business Marketing Marketing Method: Social Media Marketing Services www.MyBusinessMarketing.org Slide 2: You should do Social Media Marketing on your own Instead of delegating to an expert Social Media Marketing is something the receptionist can take care of. Having a barely active account on the social networks is the same as Social Media Marketing. Social Media Marketing is not and should not be a priority; seems like a good idea but it can wait. Social Media Marketing is for well known brands and companies huge marketing budgets. Social Media Marketing Myths Slide 3: Facebook claims that 50% of active users log into the site each day. This would mean at least 200 Million users every 24 hours More than 35 Million users update their status each day FACTS 20 Million People become fans of pages each day that’s 4 pages per month per user Average user spends 55 minutes per day on Facebook Slide 4: 105,779,710 Total Users Explosive Growth and Popularity 180,000,000 Unique Monthly Page Views 300,000 New Accounts Per Day Build a Highly Targeted Following Content is open and searchable. Direct contact can be made with people who mention your company or the products and services you offer. Twitter can be used for: content promotion; opinion polls; direct sales; quickly spread awareness through “viral” promotions Slide 5: 50% of the US Population has a profile on one of the Social Networks Over 50% of these people will visit their favorite Social Network on a daily basis. This gives you the opportunity to become a part of your current and future clients daily life. Can you understand our enthusiasm? Slide 6: Targeted Persona Research Slide 7: It would not be wise to market in the same matter to middle class to 18 - 24 year old single female college students in the same matter you would 35 year old college educated married males. We construct profiles and use them to define who it is we are looking for. We identify appropriate networks for your industry, Then begin a campaign to expand your network within the targeted segment. Slide 8: Demographic Research Demographic Considerations: Age Ethnicity Marital Status Educational Level Gender Income Level Race Market Segmentation : Market Segmentation Instead of determining characteristics of the individuals, market segmentation looks at groups of individuals who are similar to one another and most likely to need the goods or services you offer. Sensitivity to price, psychographics, lifestyles, product or service needs as well as demographic segments are all analyzed when segmenting a market. This information can be utilized to target social networks and identify contacts of potential value within those networks. Online Behavior Analysis : Online Behavior Analysis My Business Marketing understands how your customers communicate through the web, what their information needs are and how they want to engage with you. To many organizations focus on providing information that the leaders of the business consider important rather than taking the consumers perspective and providing information that their client base cares about. Network Expansion : Network Expansion Thousands of socially acceptable, highly targeted friend request can be sent out on a weekly basis across multiple social networks. This will expand your reach and increase the likelihood of immediate Social Media Marketing Success. The best Social Media Marketing message in the world is pointless if no one is listening to it. Slide 12: Strategic Network building is about knowing who your market is, where they are online, creating openings for brief conversations and demonstrating enough value to convince the person that you are worthy of their attention. Slide 13: In order to achieve noteworthy results we must be proactive about finding our market and introducing ourselves but we must never forget the social nuances of individual Social Networks. This is the first step in establishing the framework necessary for multiple Social Media Marketing campaigns. If a strong first impression is made a pull marketing message will be more effective. Slide 14: Up to 3000 targeted “follows” per month per account Geo-targetting: Local People Only Industry Targeting Interest Related: Plant Lovers, Musically Inclined, Business Minds, Causes, Non Profits, etc If 20 followers with 2,000 friends each “re-tweeted” your message or call to action you are being exposed to an additional 40,000 relevant users. s. Targeted Twitter Followers Slide 15: If you are running a Job Listing website we would target key phrases such as "now hiring" or "need a job" and send them an "@reply" with a brief but powerful call to action and link to your website. Find the Ones Who Need You Most Facebook : Facebook Facebook (Profile) 900 request per month Highly targeted request High Value Contact: Facebook Updates are the toughest to ignore 2nd Level Contact (friends of friends) can be easily reached Viral tactics: Use your network as the starting point for fan pages, groups and blogs. If you have 2000 friends with 200 friends each you can receive up to 400,000 impressions per video or picture you post. Protect Your Identity on the Social NetworksEstablish complete profiles on top 300 Social Media SitesMore VisibilityHigh Quality Back Links300 Additional Portals to Your WebsiteIncluded Free of Charge : Protect Your Identity on the Social NetworksEstablish complete profiles on top 300 Social Media SitesMore VisibilityHigh Quality Back Links300 Additional Portals to Your WebsiteIncluded Free of Charge Strategic Network Building ServiceWhy Do You Need It? : Strategic Network Building ServiceWhy Do You Need It? www.MyBusinessMarketing.org Slide 19: If you are starting a blog, developing a website, generating content or have a product or service you wish to offer online, who will know if you let no one know? Slide 20: If you build it will they come? Sorry… NOT the way it works If you develop content and no one knows, who will consume it. Avoid the “Cross your finger and hope someone will find it” strategy. Slide 21: Don’t dabble in Social Media and expect measurable results. Slide 22: What if you could reach 200,000 people every day? Is it possible that you might get just a little bit more attention? Slide 23: I can show you the door… Slide 24: Bring you the key… Slide 25: Taking action is your responsibility Slide 26: Free Proposal! No Obligation! We will not disappoint. ! Contact Us Now!www.MyBusinessMarketing.org : Contact Us Now!www.MyBusinessMarketing.org Google Voice: 714-6- GENIUS Direct: 786-512-4354 Toll Free: 888-228-0766 FreeProposal@MyBusinessMarketing.org : We target businesses with strong growth potential and show them how to grow utilizing cutting edge online marketing methods We help grow your business; so you can make more money; so you can hire more employees because we passionately believe that small businesses will save our country's economy. "Work with purpose and it never feels like work at all." -Anonymous MyBusinessMarketing.org Slide 29: Helping you Put the Pieces Together Guaranteed SEO ServicesSocial Media Marketing Landing Page Optimization Content Strategy www.MyBusinessMarketing.org You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.
Social Media: Build a Targeted Network MyBusinessMarketing Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 109 Category: Business & Fin.. License: Some Rights Reserved Like it (0) Dislike it (0) Added: May 03, 2010 This Presentation is Public Favorites: 0 Presentation Description No description available. Comments Posting comment... Premium member Presentation Transcript www.MyBusinessMarketing.org : Strategic Social Network Building Highly Targeted Network Building to use as the launching point for your Strategic Social Media Marketing Campaign. My Business Marketing Marketing Method: Social Media Marketing Services www.MyBusinessMarketing.org Slide 2: You should do Social Media Marketing on your own Instead of delegating to an expert Social Media Marketing is something the receptionist can take care of. Having a barely active account on the social networks is the same as Social Media Marketing. Social Media Marketing is not and should not be a priority; seems like a good idea but it can wait. Social Media Marketing is for well known brands and companies huge marketing budgets. Social Media Marketing Myths Slide 3: Facebook claims that 50% of active users log into the site each day. This would mean at least 200 Million users every 24 hours More than 35 Million users update their status each day FACTS 20 Million People become fans of pages each day that’s 4 pages per month per user Average user spends 55 minutes per day on Facebook Slide 4: 105,779,710 Total Users Explosive Growth and Popularity 180,000,000 Unique Monthly Page Views 300,000 New Accounts Per Day Build a Highly Targeted Following Content is open and searchable. Direct contact can be made with people who mention your company or the products and services you offer. Twitter can be used for: content promotion; opinion polls; direct sales; quickly spread awareness through “viral” promotions Slide 5: 50% of the US Population has a profile on one of the Social Networks Over 50% of these people will visit their favorite Social Network on a daily basis. This gives you the opportunity to become a part of your current and future clients daily life. Can you understand our enthusiasm? Slide 6: Targeted Persona Research Slide 7: It would not be wise to market in the same matter to middle class to 18 - 24 year old single female college students in the same matter you would 35 year old college educated married males. We construct profiles and use them to define who it is we are looking for. We identify appropriate networks for your industry, Then begin a campaign to expand your network within the targeted segment. Slide 8: Demographic Research Demographic Considerations: Age Ethnicity Marital Status Educational Level Gender Income Level Race Market Segmentation : Market Segmentation Instead of determining characteristics of the individuals, market segmentation looks at groups of individuals who are similar to one another and most likely to need the goods or services you offer. Sensitivity to price, psychographics, lifestyles, product or service needs as well as demographic segments are all analyzed when segmenting a market. This information can be utilized to target social networks and identify contacts of potential value within those networks. Online Behavior Analysis : Online Behavior Analysis My Business Marketing understands how your customers communicate through the web, what their information needs are and how they want to engage with you. To many organizations focus on providing information that the leaders of the business consider important rather than taking the consumers perspective and providing information that their client base cares about. Network Expansion : Network Expansion Thousands of socially acceptable, highly targeted friend request can be sent out on a weekly basis across multiple social networks. This will expand your reach and increase the likelihood of immediate Social Media Marketing Success. The best Social Media Marketing message in the world is pointless if no one is listening to it. Slide 12: Strategic Network building is about knowing who your market is, where they are online, creating openings for brief conversations and demonstrating enough value to convince the person that you are worthy of their attention. Slide 13: In order to achieve noteworthy results we must be proactive about finding our market and introducing ourselves but we must never forget the social nuances of individual Social Networks. This is the first step in establishing the framework necessary for multiple Social Media Marketing campaigns. If a strong first impression is made a pull marketing message will be more effective. Slide 14: Up to 3000 targeted “follows” per month per account Geo-targetting: Local People Only Industry Targeting Interest Related: Plant Lovers, Musically Inclined, Business Minds, Causes, Non Profits, etc If 20 followers with 2,000 friends each “re-tweeted” your message or call to action you are being exposed to an additional 40,000 relevant users. s. Targeted Twitter Followers Slide 15: If you are running a Job Listing website we would target key phrases such as "now hiring" or "need a job" and send them an "@reply" with a brief but powerful call to action and link to your website. Find the Ones Who Need You Most Facebook : Facebook Facebook (Profile) 900 request per month Highly targeted request High Value Contact: Facebook Updates are the toughest to ignore 2nd Level Contact (friends of friends) can be easily reached Viral tactics: Use your network as the starting point for fan pages, groups and blogs. If you have 2000 friends with 200 friends each you can receive up to 400,000 impressions per video or picture you post. Protect Your Identity on the Social NetworksEstablish complete profiles on top 300 Social Media SitesMore VisibilityHigh Quality Back Links300 Additional Portals to Your WebsiteIncluded Free of Charge : Protect Your Identity on the Social NetworksEstablish complete profiles on top 300 Social Media SitesMore VisibilityHigh Quality Back Links300 Additional Portals to Your WebsiteIncluded Free of Charge Strategic Network Building ServiceWhy Do You Need It? : Strategic Network Building ServiceWhy Do You Need It? www.MyBusinessMarketing.org Slide 19: If you are starting a blog, developing a website, generating content or have a product or service you wish to offer online, who will know if you let no one know? Slide 20: If you build it will they come? Sorry… NOT the way it works If you develop content and no one knows, who will consume it. Avoid the “Cross your finger and hope someone will find it” strategy. Slide 21: Don’t dabble in Social Media and expect measurable results. Slide 22: What if you could reach 200,000 people every day? Is it possible that you might get just a little bit more attention? Slide 23: I can show you the door… Slide 24: Bring you the key… Slide 25: Taking action is your responsibility Slide 26: Free Proposal! No Obligation! We will not disappoint. ! Contact Us Now!www.MyBusinessMarketing.org : Contact Us Now!www.MyBusinessMarketing.org Google Voice: 714-6- GENIUS Direct: 786-512-4354 Toll Free: 888-228-0766 FreeProposal@MyBusinessMarketing.org : We target businesses with strong growth potential and show them how to grow utilizing cutting edge online marketing methods We help grow your business; so you can make more money; so you can hire more employees because we passionately believe that small businesses will save our country's economy. "Work with purpose and it never feels like work at all." -Anonymous MyBusinessMarketing.org Slide 29: Helping you Put the Pieces Together Guaranteed SEO ServicesSocial Media Marketing Landing Page Optimization Content Strategy www.MyBusinessMarketing.org