ATC 2006 Corporate teams

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ARCTIC TEAM CHALLENGE 2006 TEAMBUILDING AND COMPANY PROFILING

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THE EVENT East Greenland's pristine world of rugged mountains and breathtaking ice fjords is the home for Arctic Team Challenge. In this 5-day combined stage and expedition race, we'll take you through 250 km and 9,000+ vertical meters in some of the finest and challenging landscapes on earth. The race will provide you with the ultimate test of your strength and navigational skills, but, most of all, it'll give you a unique experience that will stay with you forever. More information: www.atc.gl VOX POPS ”The Arctic Team Challenge is a spectacular and dramatic event in some of the finest and most challenging landscapes on earth” Jackie Bird, BBC “This Race is world class” Jim Mandelli, Team Subaru, Canada “The Arctic Team Challenge is so much more than just another race. It is a life-enhancing experience. It's a wild race you'll never forget. Paddling through fjords with icebergs and racing across vast glaciers are etched on my memory forever” Tom Gibbs, Saab Salomon, UK “One word...Amazing! Truly the most incredible race I've competed in. A race to be experienced. Remote, breathtaking, and incredibly challenging. Definitely one of the best values in all of adventure racing” Rob Harsh, Team No Boundaries. USA ”My best extreme sport experience ever” Erwin Reinthaler, Team Adidas, Austria “What an incredible race! Greenland itself is a beautiful country, and we feel privileged to have been here” Nicholas Mulder, Team Cyanosis , South Africa

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WHAT DOES IT TAKE The objective for the majority of teams participating in the ATC is to finish the race - not to win. We have learned from the past five races that the most successful teams are not necessarily those with the best physical condition. Instead, those who are the most focused and have the most realistic expectations to themselves and to the race, are more likely to make it through the race – or even win. The event is by any standard very demanding, and the teams’ resources and limitations are very quickly exposed. The participants are placed in an environment that is completely different from what they know. They will be challenged in their ability to adapt and in their motivation. To finish the race the team participants need to be in a physically good shape, and they have to be focused in their preparation. However, the success of the team is based on the individuals’ attitudes, behaviour and ability to cooperate. ARCTIC TEAM CHALLENGE AS TEAMBUILDING Focusing on responsibility, consequence and ability to co-operate Developing the team’s ability to decide and act in stressed situations Developing the individual flexibility and tolerance Strengthens the individual’s self-respect Strengthens the company/department profile. With this ultimate team test and the pristine arctic nature as the backdrop, the team shares an everlasting reference, contributing to create and maintain the team spirit that is essential to any company. During the race, the team is faced with challenges where the effort and attitude from each individual will cause consequences for the whole team – just as it happens in real life. Therefore, it is crucial that the team has a high social responsibility and a good drive and dedication. A corporate team can choose to participate in the ATC on special conditions, which means that the team decides the difficulty of their participation in the race. Corporate teams are free to choose the number of race days and/or the length of their routes. In this way the team can do anything from a very easy race to a demanding full race. The level of participation is arranged in advance with the ATC management, but can be adjusted during the race. ATC offers two information meetings in Copenhagen, continuous supervision by telephone and email correspondence with the ATC management in Greenland. When teams have arrived on the Ammassalik Island, East Greenland the team is offered glacier instruction, and safety procedures. Before each stage during the race, the corporate team will be offered an extended race briefing and advice by the race directors.

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ARCTIC TEAM CHALLENGE 20th – 29th OF JULY 2006 Airfare from Iceland to East Greenland Speed boat to Ammassalik Island between ice floes and icebergs. Welcome dinner and cultural entertainment Accommodation and catering for ten days Five stunning race days Overnight in base camp incl. concert and Greenlandic barbecue Award ceremony and post race party Whale safari CONTACT THE RACE SECRETARIAT FOR MORE INFORMATION: PHONE: +299 982243 / +299 598206 ATC@GREENNET.GL P.O BOX 120, 3913 TASIILAQ , ØSTGRØNLAND

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THE VISIBILITY OF THE EVENT Since the very start in 2001, the ATC has had a substantial media coverage, focusing on TV. The 26-minute program from ATC 2005 was broadcast by 242 broadcasters in more than 100 counties. This year a 52-minute program is produced and distributed internationally. The ATC organisation is in charge of all decisions in the communication process which ensures control of: • The film material – what is recorded and how it’s edited • Stories and messages – controlling program focus and interviews • Sponsor visibility – placement of banners and products • Distribution of the programs – including program spots The media report 2005, the distribution list 2006, and the opportunity for the company’s TV exposure during the race is available by contacting the ATC secretariat.