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Creative Industries and Regional Development: From Research to Policy James Cornford Centre for Urban and Regional Development Studies University of Newcastle upon Tyne: 

Creative Industries and Regional Development: From Research to Policy James Cornford Centre for Urban and Regional Development Studies University of Newcastle upon Tyne

Structure: 

Structure Comments on ‘Mapping’ in General ‘Maps’ of the Creative Industries Maps or Guidebooks? Summary and Conclusion

Mapping the Creative Industries: 

Mapping the Creative Industries There are many kinds of map Different maps convey different types of information Example 1 Example 2 Example 3 Example 4 Some maps are helpful for some tasks… …but not others What kind of a maps of the creative industries are useful for policy makers? next

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Back

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Back

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Back

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Real underground

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Back

What kind of mapping can help policy?: 

What kind of mapping can help policy? Some distinctions: Classification, Linkage and Process Some processes ‘Government’, ‘Art’ and ‘Entertainment’ Simple ‘market failure’ When smaller can be better

Classification, Linkage, Process: 

Classification, Linkage, Process

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Government € (grant) € (tax) Ideas and concepts? Challenges?

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Artist (Supply) Consumer (Demand) Information Display Guidance Finance (Credit)

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Regional Tourism Industry Regional Film Industry Small Film (e.g. for TV) € €

From Maps to Stories: 

From Maps to Stories Outcomes are 10% policy 90% implementation What kinds of ‘maps’ would help policy implementation? Do implementers need a map… … or a guidebook? Not just maps but also … … pictures and stories?

Summary: 

Summary There are many types of maps of the creative industries and on ‘one best map’ In general, maps of processes are some of the most useful for policy makers But what about policy implementation – what kind of maps are useful here? Perhaps, what we need are stories and pictures, as well as maps – like a guidebook So there is plenty more work to be done!

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Thank You

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