Disruptive Innovation- Survivingng disruptive innovation

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Thorsten 143552

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Disruptive Innovation- Survivingng disruptive innovation:

Disruptive Innovation- Surviving ng disruptive innovation Thorsten Søgaard Krægpøth (143552) VIA University College, Horsens Bachelor of Value Chain Management E-mail: 143552@viauc.dk

Agenda:

Agenda Disruptive innovation Clayton Christensen Sustaining vs. Disruptive Innovation The disk drive industry Value and utility Survival

Disruptive innovation:

Disruptive innovation

disruptive innovation and disruptive technology :

disruptive innovation and disruptive technology

High and low-end Disruption :

High and low-end Disruption

Sustaining vs. Disruptive Innovation:

Sustaining vs. Disruptive Innovation

Clayton Christensen :

Clayton Christensen

The disk drive industry :

The disk drive industry

It all started in 1970:

It all started in 1970

How is it possible to explain this pattern and why didn’t any of manufacture see this pattern? :

How is it possible to explain this pattern and why didn’t any of manufacture see this pattern?

Clayton Christensen: “listen to much” :

Clayton Christensen: “listen to much”

What is a possible solution? :

What is a possible solution?

The Hasselblad Story :

The Hasselblad Story

From performance to value and utility :

From performance to value and utility

How to survive :

How to survive

Thank you for your attention:

Thank you for your attention