purpletree

Purple Tree Technologies Overview: 

Purple Tree Technologies Overview “What Dreams May Come” - A Safer Tomorrow, Today! Dr. Bill Karl

Agenda: 

Agenda Introductions Geo-Specific Alert System Architecture Purple Tree Technologies/EDS Solution Partnerships

EAS Utilization: 

EAS Utilization Percent EAS Activation Requesting Organization

Emergencies – Most are Localized: 

Emergencies – Most are Localized Majority of EAS Alert are Local in Nature. EAS Codes TOR - Tornado Warning CAE - Child Abduction Emergency HMW - Hazardous Material Warning FFW - Flash Flood Warning NUW - Nuclear Power Plant Warning

Emergency Type – Tornado: 

Emergency Type – Tornado Tornadoes –Quick Facts Weak Tornado 88% of all tornadoes 5% of the deaths 1-10 minutes duration 110 mph winds Strong Tornadoes 11% of all tornadoes 25% of the deaths 20 plus minutes duration 110 to 205 mph winds Violent Tornadoes 1% of all tornadoes 70% of all deaths Up to 1 hour duration possible 205 mph or greater winds Tornado avg. speed = 30 Tornado effects < 50 sq. mi.

EAS Evolution – Geo-Specific Alerts: 

EAS Evolution – Geo-Specific Alerts Targeting Alert 75 sq mi NWS Tower Transmission 5000 sq mi System Goals Create a geo-specific alert Expandable into a national alert system Line of sight cellular technology Reduce alert area to 75 sq. mi. Reduce Complacency Avoid Cell Tower Overloading

Geo-Specific Alerting Receiver: 

Geo-Specific Alerting Receiver Amber Alert Radio 1400am TV Channel 8 Amber Alert Inexpensive Car Remote Size Pager E-FOB

Geo-Specific Architecture: 

Geo-Specific Architecture Provider A Provider B EAS Originator E A S Emergency Action Notification Network Primary Entry Point System National Weather Service Civil Authorities Broadcast Station or Cable System XDXL CAP XDXL CAP Cell Provider Cell Provider Cell Provider E - FOB Cell NOAA Cell Hybrid E - FOB Cell NOAA Cell Hybrid Geo-Specific Targeting XDXL CAP XDXL CAP Message Content: - Phone Number to call - http link - SMS message confirmation

Geo-Specific Architecture: 

Geo-Specific Architecture Base Station Controller Cell Broadcast Center/Terminal Base Transceiver Station Cellular Provider Network EDS Secure Private Network – Cell Broadcast Service Entity WAP Gateway Content Server WAP Gateway E-Fob

Purple Tree Technologies/EDS-Solution: 

Purple Tree Technologies/EDS-Solution Geo-specific targeting alert system. Alert only affected area Alert based on threat level Complacency Cellular Tower Overloading Use existing technology Emergency Alert System (EAS) Cellular Broadcast (CDMA & GSM Technology) Create Win-Win Situation Federal State Local Government Private Sector (revenue sharing) Reach economically challenged Meets ADA requirements. E-FOB World Class Partnerships Bandwidth to address technical issues.

World Class Partnerships: 

World Class Partnerships Deployment Infrastructure Handheld Device Manufacturer Geographic Mapping Capability Telecommunication Infrastructure Technology Cellular Providers