How does Klout scoring work?

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Take a look at how Klout scoring works and measures your success at various social networking sites like Twitter or Facebook.

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By: Isrina (7 month(s) ago)

You can directly download the presentation from here ............... :)

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How does Klout scoring work?: 

How does Klout scoring work? http://bigorangeslide.com/wp-content/uploads/2011/07/KLOUT3.jpg

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Klout , a San Francisco based company, provides social media analytics to measure a user's influence across the social network. The sites such as Twitter or Facebook are taken for analysis. http://blog.involver.com/wp-content/uploads/2011/06/Klout.png

How does Klout score work?: 

How does Klout score work? http://s3.amazonaws.com/com.klout.perks.assets/f6f80a96-449c-4994-93f0-f1937211a45c.jpg

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Klout measures influence by using data points from Twitter: Following count, follower count, list memberships, retweets , how many spam/dead accounts are following you, how influential are the people that retweet you, and other unique mentions. http://www.cognician.com/uploads/resource/fca39a68c09db823fa91b2b832a04c70b3e21bc5.jpg

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This information is blended with Facebook data such as likes, comments and the number of friends in your network to come up with a " Klout Score" that measures a user's online influence. http://platform.ak.fbcdn.net/www/app_full_proxy.php?app=10442206389&v=1&size=o&cksum=20a771a7d26ab286ae5066356ceaa11a&src=http%3A%2F%2Fwww.vision6.com.au%2Fdownload%2Ffiles%2F09640%2F1385988%2Fbuilding_a_community_rounded_web.jpg

Parameters of Klout Score: 

Parameters of Klout Score http://3.bp.blogspot.com/-V9vaVzzc-HM/TcwWHkJGCQI/AAAAAAAAEE0/BER4x4tZnHg/s1600/DSC_0624.jpg

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The Klout Score uses data from social networks in to measure: Network Impact: The influence of your network. True Reach: The number of people you influence. Amplification: The extent to which you influence them. http://hackadaycom.files.wordpress.com/2011/07/klout.png

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The True Reach means how many people you influence. Klout filters out spam and focuses on the people who are acting on your content. http://michaelbutler.intravici.com/image.axd?picture=2011%2F1%2Fdigital+age.jpg

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Amplification indicates how much you influence people. When you post a message, the number of people are traced who respond to it and spread it further. http://4photos.net/photosv2/whisper_2_1274347685.jpg

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Network refers to the top Influencers sharing and responding to your content. When they do so, they are increasing your Network score. http://tola.me.uk/files/distributed_social_networking.png

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Would you like to try out Klout ? http://dribbble.com/system/users/2069/screenshots/188071/klout_icon_davykestens.jpg?1309038691