Retail Rob Cannell

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Animal ID – Beyond Animal HealthID/INFO Expo 2005: Animal ID – Beyond Animal Health ID/INFO Expo 2005 Robert Cannell, Ph.D. U.S. Supply Chain Management McDonald’s Corporation


Beyond Animal Health?: Beyond Animal Health? Where Was It Born? When Was It Born? Where Has It Been/Where Is It Now?


Beyond Animal Health?: Beyond Animal Health? Where Was It Born? Geographical Marketing COOL Ownership verification When Was It Born? Where Has It Been/Where Is It Now?


Beyond Animal Health?: Beyond Animal Health? Where Was It Born? Geographical Marketing COOL Ownership Verification When Was It Born? Sire/Dam, Genetic Information Export Program Requirements Where Has It Been/Where Is It Now?


Beyond Animal Health?: Beyond Animal Health? Where Was It Born? Geographical Marketing COOL Ownership Verification When Was It Born? Sire/Dam, Genetic Information Export Program Requirements Where Has It Been/Where Is It Now? Livestock Lojack Management Based Marketing Programs


Beyond Animal Health? : Beyond Animal Health? Animal Health or Consumer Confidence? Retailer or Restaurant Marketing Tender Organic Local USDA, Animal Health Professionals Assuring Safe Controlled You don’t get too far with the Marketing until you cover the Assuring


Slide7: Trustworthiness - Strongly/Somewhat Trust - Final Results for December 30th andamp; 31st, 2003 and January 1st - 6th, 2004


What Does McDonald’s Want?Why Does McDonald’s Care About Animal ID?: What Does McDonald’s Want? Why Does McDonald’s Care About Animal ID? When the U.S. Herd is 100%.....


Questions?: Questions?