logging in or signing up copyreadingandheadlinewriting Godfrey0313 Download Post to : URL : Related Presentations : Let's Connect Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Copy embed code: Embed: Flash iPad Dynamic Copy Does not support media & animations Automatically changes to Flash or non-Flash embed WordPress Embed Customize Embed URL: Copy Thumbnail: Copy The presentation is successfully added In Your Favorites. Views: 3536 Category: Education License: All Rights Reserved Like it (13) Dislike it (1) Added: July 10, 2010 This Presentation is Public Favorites: 1 Presentation Description No description available. Comments Posting comment... By: glerose (30 month(s) ago) ang galing naman nito. pwede po ba magrequest para madownload ko ito? gagamitin ko kasi sa presentation sa wednesday sa presscon. thank you! Saving..... Post Reply Close Saving..... Edit Comment Close Premium member Presentation Transcript Basics of Copyreadingand Headline Writing : Basics of Copyreadingand Headline Writing Prof. DANILO A. ARAO Chair, Dep’t. of Journalism UP Diliman, Quezon City Discussion Outline : Discussion Outline Content and style editing Importance of copyreading Review of copyreading symbols What to look for in copy editing Art of headline writing Tips in headline writing Contentand style editing : Contentand style editing Editing – process of checking and correcting the form and content of submitted manuscript Content editing – checking accuracy and relevance of data and analysis Style editing – checking correctness of grammar, syntax and diction Importanceof copyreading : Importanceof copyreading Guards against errors in form and content Ensures accuracy, brevity, clarity of articles Improves the craft of writers if done constructively Reviewof copyreading symbols : Reviewof copyreading symbols Reviewof copyreading symbols : Reviewof copyreading symbols Reviewof copyreading symbols : Reviewof copyreading symbols What to lookfor in copy editing : What to lookfor in copy editing Overall readability of the article Correct spelling of names of persons, places and events Accuracy of facts (e.g., Martial Law - Sept. 21, 1972, or was it 1973?) Consistency in style (e.g., U.S. or US; Arroyo or Macapagal-Arroyo or GMA?) Missing elements (e.g., punctuation marks, taglines, bylines) Art of Headline Writing : Art of Headline Writing Headline – title; most important part of a story Encourages readers to read the story Art of Headline Writing : Art of Headline Writing Functions Catches reader’s attention Tells gist of the story Shows story’s importance compared to others on the page or spread Art of Headline Writing : Art of Headline Writing Characteristics of a good headline Factually accurate Grammatically correct Has “punch” Uses active voice Uses fresh or novel approach Fits available space Tips in headline writing : Tips in headline writing Read and fully understand a story before attempting to compose its headline Edit the headline and rewrite if necessary Some examples… : Some examples… BAD EXAMPLEPhilippine Daily InquirerFVR factor makes GMA hangs tough WORSE EXAMPLEPhilippine CollegianFratmen, student appeal suspension to Roman WORST EXAMPLEPhilippine CollegianBomb threat scares CMC, three other buildings Thank you! : Thank you! http://www.dannyarao.com firstname.lastname@example.org You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.