copyreadingandheadlinewriting

Views:
 
Category: Education
     
 

Presentation Description

No description available.

Comments

By: glerose (34 month(s) ago)

ang galing naman nito. pwede po ba magrequest para madownload ko ito? gagamitin ko kasi sa presentation sa wednesday sa presscon. thank you!

Presentation Transcript

Basics of Copyreadingand Headline Writing : 

Basics of Copyreadingand Headline Writing Prof. DANILO A. ARAO Chair, Dep’t. of Journalism UP Diliman, Quezon City

Discussion Outline : 

Discussion Outline Content and style editing Importance of copyreading Review of copyreading symbols What to look for in copy editing Art of headline writing Tips in headline writing

Contentand style editing : 

Contentand style editing Editing – process of checking and correcting the form and content of submitted manuscript Content editing – checking accuracy and relevance of data and analysis Style editing – checking correctness of grammar, syntax and diction

Importanceof copyreading : 

Importanceof copyreading Guards against errors in form and content Ensures accuracy, brevity, clarity of articles Improves the craft of writers if done constructively

Reviewof copyreading symbols : 

Reviewof copyreading symbols

Reviewof copyreading symbols : 

Reviewof copyreading symbols

Reviewof copyreading symbols : 

Reviewof copyreading symbols

What to lookfor in copy editing : 

What to lookfor in copy editing Overall readability of the article Correct spelling of names of persons, places and events Accuracy of facts (e.g., Martial Law - Sept. 21, 1972, or was it 1973?) Consistency in style (e.g., U.S. or US; Arroyo or Macapagal-Arroyo or GMA?) Missing elements (e.g., punctuation marks, taglines, bylines)

Art of Headline Writing : 

Art of Headline Writing Headline – title; most important part of a story Encourages readers to read the story

Art of Headline Writing : 

Art of Headline Writing Functions Catches reader’s attention Tells gist of the story Shows story’s importance compared to others on the page or spread

Art of Headline Writing : 

Art of Headline Writing Characteristics of a good headline Factually accurate Grammatically correct Has “punch” Uses active voice Uses fresh or novel approach Fits available space

Tips in headline writing : 

Tips in headline writing Read and fully understand a story before attempting to compose its headline Edit the headline and rewrite if necessary

Some examples… : 

Some examples… BAD EXAMPLEPhilippine Daily InquirerFVR factor makes GMA hangs tough WORSE EXAMPLEPhilippine CollegianFratmen, student appeal suspension to Roman WORST EXAMPLEPhilippine CollegianBomb threat scares CMC, three other buildings

Thank you! : 

Thank you! http://www.dannyarao.com danilo.arao@up.edu.ph