2003 Cluster ESMR 1st WG intro

Slide1 : Welcome to the First Education Service & Marine Research Cluster Working Group Meeting July 16, 2003 Competitive Clusters: C2


Agenda : Agenda Objectives Approach Organization and Timeline Monterey County’s Key Clusters Anticipated Outcomes Part I. Project Overview Part II. Cluster Review “Map” of Key Institutions Key Statistics Part III. Identifying Challenges


C2: Project Objectives : C2: Project Objectives Balance Countywide Economic Development Diversify Employment Opportunities Achieve Economic Sustainability Make Infrastructure Improvements Support and enhance the competitiveness of Monterey County’s key industry clusters in order to… Part I. Project Overview


C2: Project Organization Chart : C2: Project Organization Chart Leadership Council Monterey County Office of Economic Development Monterey County Business Council Economic Competitiveness Group (consultants) Agriculture Cluster Working Group Tourism Cluster Working Group Education Services & Marine Research Cluster Working Group Advisory Council


C2: Project Timeline : C2: Project Timeline


Slide6 : Working Together What is a Cluster? Copyright © 2001 Economic Competitiveness Group, Inc.


Stages of Evolution of Clusters : Stages of Evolution of Clusters Precluster Emerging Clusters Expanding Cluster Transforming Cluster


US: Local, World Class Clusters : Minneapolis – food processing headquarters Wichita - small aircraft San Francisco – biotechnology Napa Valley – wine & tourism Silicon Valley - semi conductors, telecom technologies Los Angeles - motion pictures, military aerospace Gulf Coast - chemicals Grand Rapids - office furniture Detroit - autos Boston - medical services, medical devices, software, biotechnology Hartford - insurance New York - finance, advertising Carolinas - apparel Dalton - carpets US: Local, World Class Clusters Source: Cluster Navigators, NZ


Slide9 : C2 : The Process


Project Process : Project Process


Project Process : Project Process


Project Process : Project Process


Project Process : Project Process


Key Product: Business plans for cluster-driven ACTIONS, including: : Key Product: Business plans for cluster-driven ACTIONS, including:     Cluster challenge to be addressed Objective of the proposed action Key steps necessary to implementation Obstacles expected along the way Resources required & committed to the initiative Name of responsible person (who is the Champion)?


C2: Anticipated Outcomes : C2: Anticipated Outcomes Objective Measures (mid to long term) Measurable signs of a more diverse economy Evidence of job creation Signs of new wealth generation   Subjective Measures (short term) Improved working relationships between private and public sectors New private sector initiatives for cluster development New public sector initiatives for cluster development


Part II. Cluster Review : Part II. Cluster Review


An economy driven by two main clusters: : Agriculture Crops Livestock Dairy Marine Science & Research Food Products Tourism Hauling Transportation Services Museums & Galleries Amusement & Rec. Services Printing & Publishing Measuring & Controlling Devices Engineering Health Services (retirees drawn by lifestyle) Tech/Electronics (drawn by lifestyle) Finance, Insurance, Legal, & Business Services support all industries Source: ECG “Cluster Evolution in Monterey County” 2002 Education Services (existing talent pool/ language center Hotels Agricultural Services Machining An economy driven by two main clusters:


Slide18 : Agriculture Crops Livestock Dairy Marine Science & Research Food Products Tourism Hauling Transportation Services Museums & Galleries Amusement & Rec. Services Printing & Publishing Measuring & Controlling Devices Engineering Health Services (retirees drawn by lifestyle) Tech/Electronics (drawn by lifestyle) Finance, Insurance, Legal, & Business Services support all industries Source: ECG “Cluster Evolution in Monterey County” 2002 Education Services (existing talent pool/ language center Hotels Agricultural Services Machining Education Services a “pre-cluster”


Slide19 : The Education Services and Marine Research Cluster Defense Language Institute, Foreign Language Center Defense Manpower Data Center, Monterey Fleet Numeric Meteorology & Oceanographic Center Naval Postgraduate School (and Foundation) Naval Research Laboratory, Marine Meteorology Division Monterey Institute of International Studies Monterey Peninsula Chamber of Commerce Education Committee Asilomar Conference Center Monterey County Convention & Visitors Bureau, and related Tourism Cluster Supporting Organizations Public K-12 Private K-12 Vendors Retailers Others California State University, Monterey Bay Monterey Bay Education, Science & Technology Center/University of California, Santa Cruz Hartnell College Monterey Peninsula College Hopkins Marine Station, Stanford University Monterey Bay Aquarium Research Institute Private/public Training Centers & Institutes


Key Statistics : Key Statistics Significant operational budgets: 13 public and private institutions have a budget totaling nearly $1 billion per year Significant research/contract revenues: in excess of $140 million per year Wide range of programs: 8 of 13 institutions offer either doctoral, masters, baccalaureate, associate or certificate programs Wide range of academic programs: IT, international language and business studies, marine sciences, oceanography and meteorology Major impact on regional economy: B.E.A. assumes 46,6000 jobs created locally by the budget of 13 institutions Source: Higher Education & Research Summit Leadership Monterey Peninsula, May 21, 2003


Slide21 :   … C2 is a unique opportunity to bring tourism industry leaders together – combining forces—to further create one of the world’s strongest and most resilient tourism clusters C2 is Not a Study


Slide22 : Part III. Identifying Challenges Be open, listen to new ideas Be concise -- no long explanations (idea should be self-explanatory) Listen, don’t debate (clarification not arguments) “That’s not a good idea” - Verboten Limit discussions. All ideas are valid Everyone Participates – No One Dominates