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Edit Comment Close Premium member Presentation Transcript Myers’ PSYCHOLOGY : Myers’ PSYCHOLOGY Chapter 8 Learning Learning: Learning Learning relatively permanent change in an organism’s behavior due to experienceAssociation: Association We learn by association Our minds naturally connect events that occur in sequence Aristotle 2000 years ago John Locke and David Hume 200 years ago Associative Learning learning that two events occur together two stimuli a response and its consequencesAssociation: Association Learning to associate two events Event 1 Event 2 Sea snail associates splash with a tail shock Seal learns to expect a snack for its showy antics Classical or Pavlovian Conditioning: Classical or Pavlovian Conditioning We learn to associate two stimuli Operant Conditioning: Operant Conditioning We learn to associate a response and its consequenceClassical Conditioning: Classical Conditioning Ivan Pavlov 1849-1936 Russian physician/ neurophysiologist Nobel Prize in 1904 studied digestive secretionsPavlov’s Classic Experiment: Pavlov’s Classic Experiment Before Conditioning During Conditioning After Conditioning UCS (food in mouth) Neutral stimulus (tone) No salivation UCR (salivation) Neutral stimulus (tone) UCS (food in mouth) UCR (salivation) CS (tone) CR (salivation)Classical Conditioning: Classical Conditioning Pavlov’s device for recording salivationClassical Conditioning: Classical Conditioning Classical Conditioning organism comes to associate two stimuli a neutral stimulus that signals an unconditioned stimulus begins to produce a response that anticipates and prepares for the unconditioned stimulusBehaviorism: Behaviorism John B. Watson viewed psychology as objective science generally agreed-upon consensus today recommended study of behavior without reference to unobservable mental processes not universally accepted by all schools of thought todayClassical Conditioning: Classical Conditioning Unconditioned Stimulus (UCS) stimulus that unconditionally--automatically and naturally--triggers a response Unconditioned Response (UCR) unlearned, naturally occurring response to the unconditioned stimulus salivation when food is in the mouth Classical Conditioning: Classical Conditioning Conditioned Stimulus (CS) originally irrelevant stimulus that, after association with an unconditioned stimulus, comes to trigger a conditioned response Conditioned Response (CR) learned response to a previously neutral conditioned stimulusClassical Conditioning: Classical Conditioning Acquisition the initial stage in classical conditioning the phase associating a neutral stimulus with an unconditioned stimulus so that the neutral stimulus comes to elicit a conditioned response in operant conditioning, the strengthening of a reinforced responseClassical Conditioning: Classical ConditioningClassical Conditioning: Classical Conditioning Extinction diminishing of a CR in classical conditioning, when a UCS does not follow a CS in operant conditioning, when a response is no longer reinforced Slide17: Classical ConditioningClassical Conditioning: Classical Conditioning Spontaneous Recovery reappearance, after a rest period, of an extinguished CR Generalization tendency for stimuli similar to CS to elicit similar responsesClassical Conditioning: Classical Conditioning Discrimination in classical conditioning, the learned ability to distinguish between a CS and other stimuli that do not signal a UCSGeneralization: GeneralizationNausea Conditioning in Cancer Patients: Nausea Conditioning in Cancer PatientsOperant Conditioning: Operant Conditioning Operant Conditioning type of learning in which behavior is strengthened if followed by reinforcement or diminished if followed by punishment Law of Effect Thorndike’s principle that behaviors followed by favorable consequences become more likely, and behaviors followed by unfavorable consequences become less likelyOperant Conditioning: Operant Conditioning Operant Behavior operates (acts) on environment produces consequences Respondent Behavior occurs as an automatic response to stimulus behavior learned through classical conditioningOperant Conditioning: Operant Conditioning B.F. Skinner (1904-1990) elaborated Thorndike’s Law of Effect developed behavioral technologyOperant Chamber: Operant Chamber Skinner Box chamber with a bar or key that an animal manipulates to obtain a food or water reinforcer contains devices to record responsesOperant Conditioning: Operant Conditioning Reinforcer any event that strengthens the behavior it follows Shaping operant conditioning procedure in which reinforcers guide behavior toward closer approximations of a desired goalOperant Conditioning: Operant Conditioning Principles of Reinforcement: Principles of Reinforcement Primary Reinforcer innately reinforcing stimulus i.e., satisfies a biological need Conditioned Reinforcer stimulus that gains its reinforcing power through its association with primary reinforcer secondary reinforcerSchedules of Reinforcement: Schedules of Reinforcement Continuous Reinforcement reinforcing the desired response each time it occurs Partial (Intermitent) Reinforcement reinforcing a response only part of the time results in slower acquisition greater resistance to extinctionSchedules of Reinforcement: Schedules of Reinforcement Fixed Ratio (FR) reinforces a response only after a specified number of responses faster you respond the more rewards you get different ratios very high rate of responding like piecework paySchedules of Reinforcement: Schedules of Reinforcement Variable Ratio (VR) reinforces a response after an unpredictable number of responses average ratios like gambling, fishing very hard to extinguish because of unpredictabilitySchedules of Reinforcement: Schedules of Reinforcement Fixed Interval (FI) reinforces a response only after a specified time has elapsed response occurs more frequently as the anticipated time for reward draws nearSchedules of Reinforcement: Schedules of Reinforcement Variable Interval (VI) reinforces a response at unpredictable time intervals produces slow steady responding like pop quizSchedules of Reinforcement: Schedules of ReinforcementPunishment: Punishment Punishment aversive event that decreases the behavior that it follows powerful controller of unwanted behaviorPunishment: Punishment Cognition and Operant Conditioning: Cognition and Operant Conditioning Cognitive Map mental representation of the layout of one’s environment Example: after exploring a maze, rats act as if they have learned a cognitive map of it Latent Learning learning that occurs, but is not apparent until there is an incentive to demonstrate itLatent Learning: Latent LearningCognition and Operant Conditioning: Cognition and Operant Conditioning Overjustification Effect the effect of promising a reward for doing what one already likes to do the person may now see the reward, rather than intrinsic interest, as the motivation for performing the task Cognition and Operant Conditioning: Cognition and Operant Conditioning Intrinsic Motivation Desire to perform a behavior for its own sake and to be effective Extrinsic Motivation Desire to perform a behavior due to promised rewards or threats of punishmentsOperant vs Classical Conditioning: Operant vs Classical Conditioning Observational Learning: Observational Learning Observational Learning learning by observing others Modeling process of observing and imitating a specific behavior Prosocial Behavior positive, constructive, helpful behavior opposite of antisocial behaviorObservational Learning: Observational Learning Mirror Neurons frontal lobe neurons that fire when performing certain actions or when observing another doing so may enable imitation, language learning, and empathy You do not have the permission to view this presentation. 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Chapter8Overview Francisco Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINTLite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 1755 Category: Entertainment License: All Rights Reserved Like it (3) Dislike it (0) Added: November 21, 2007 This Presentation is Public Favorites: 0 Presentation Description No description available. Comments Posting comment... By: nicky.dave (8 month(s) ago) really good! how can i download it? Saving..... Post Reply Close Saving..... Edit Comment Close By: VRASHISH (13 month(s) ago) cool Saving..... Post Reply Close Saving..... Edit Comment Close Premium member Presentation Transcript Myers’ PSYCHOLOGY : Myers’ PSYCHOLOGY Chapter 8 Learning Learning: Learning Learning relatively permanent change in an organism’s behavior due to experienceAssociation: Association We learn by association Our minds naturally connect events that occur in sequence Aristotle 2000 years ago John Locke and David Hume 200 years ago Associative Learning learning that two events occur together two stimuli a response and its consequencesAssociation: Association Learning to associate two events Event 1 Event 2 Sea snail associates splash with a tail shock Seal learns to expect a snack for its showy antics Classical or Pavlovian Conditioning: Classical or Pavlovian Conditioning We learn to associate two stimuli Operant Conditioning: Operant Conditioning We learn to associate a response and its consequenceClassical Conditioning: Classical Conditioning Ivan Pavlov 1849-1936 Russian physician/ neurophysiologist Nobel Prize in 1904 studied digestive secretionsPavlov’s Classic Experiment: Pavlov’s Classic Experiment Before Conditioning During Conditioning After Conditioning UCS (food in mouth) Neutral stimulus (tone) No salivation UCR (salivation) Neutral stimulus (tone) UCS (food in mouth) UCR (salivation) CS (tone) CR (salivation)Classical Conditioning: Classical Conditioning Pavlov’s device for recording salivationClassical Conditioning: Classical Conditioning Classical Conditioning organism comes to associate two stimuli a neutral stimulus that signals an unconditioned stimulus begins to produce a response that anticipates and prepares for the unconditioned stimulusBehaviorism: Behaviorism John B. Watson viewed psychology as objective science generally agreed-upon consensus today recommended study of behavior without reference to unobservable mental processes not universally accepted by all schools of thought todayClassical Conditioning: Classical Conditioning Unconditioned Stimulus (UCS) stimulus that unconditionally--automatically and naturally--triggers a response Unconditioned Response (UCR) unlearned, naturally occurring response to the unconditioned stimulus salivation when food is in the mouth Classical Conditioning: Classical Conditioning Conditioned Stimulus (CS) originally irrelevant stimulus that, after association with an unconditioned stimulus, comes to trigger a conditioned response Conditioned Response (CR) learned response to a previously neutral conditioned stimulusClassical Conditioning: Classical Conditioning Acquisition the initial stage in classical conditioning the phase associating a neutral stimulus with an unconditioned stimulus so that the neutral stimulus comes to elicit a conditioned response in operant conditioning, the strengthening of a reinforced responseClassical Conditioning: Classical ConditioningClassical Conditioning: Classical Conditioning Extinction diminishing of a CR in classical conditioning, when a UCS does not follow a CS in operant conditioning, when a response is no longer reinforced Slide17: Classical ConditioningClassical Conditioning: Classical Conditioning Spontaneous Recovery reappearance, after a rest period, of an extinguished CR Generalization tendency for stimuli similar to CS to elicit similar responsesClassical Conditioning: Classical Conditioning Discrimination in classical conditioning, the learned ability to distinguish between a CS and other stimuli that do not signal a UCSGeneralization: GeneralizationNausea Conditioning in Cancer Patients: Nausea Conditioning in Cancer PatientsOperant Conditioning: Operant Conditioning Operant Conditioning type of learning in which behavior is strengthened if followed by reinforcement or diminished if followed by punishment Law of Effect Thorndike’s principle that behaviors followed by favorable consequences become more likely, and behaviors followed by unfavorable consequences become less likelyOperant Conditioning: Operant Conditioning Operant Behavior operates (acts) on environment produces consequences Respondent Behavior occurs as an automatic response to stimulus behavior learned through classical conditioningOperant Conditioning: Operant Conditioning B.F. Skinner (1904-1990) elaborated Thorndike’s Law of Effect developed behavioral technologyOperant Chamber: Operant Chamber Skinner Box chamber with a bar or key that an animal manipulates to obtain a food or water reinforcer contains devices to record responsesOperant Conditioning: Operant Conditioning Reinforcer any event that strengthens the behavior it follows Shaping operant conditioning procedure in which reinforcers guide behavior toward closer approximations of a desired goalOperant Conditioning: Operant Conditioning Principles of Reinforcement: Principles of Reinforcement Primary Reinforcer innately reinforcing stimulus i.e., satisfies a biological need Conditioned Reinforcer stimulus that gains its reinforcing power through its association with primary reinforcer secondary reinforcerSchedules of Reinforcement: Schedules of Reinforcement Continuous Reinforcement reinforcing the desired response each time it occurs Partial (Intermitent) Reinforcement reinforcing a response only part of the time results in slower acquisition greater resistance to extinctionSchedules of Reinforcement: Schedules of Reinforcement Fixed Ratio (FR) reinforces a response only after a specified number of responses faster you respond the more rewards you get different ratios very high rate of responding like piecework paySchedules of Reinforcement: Schedules of Reinforcement Variable Ratio (VR) reinforces a response after an unpredictable number of responses average ratios like gambling, fishing very hard to extinguish because of unpredictabilitySchedules of Reinforcement: Schedules of Reinforcement Fixed Interval (FI) reinforces a response only after a specified time has elapsed response occurs more frequently as the anticipated time for reward draws nearSchedules of Reinforcement: Schedules of Reinforcement Variable Interval (VI) reinforces a response at unpredictable time intervals produces slow steady responding like pop quizSchedules of Reinforcement: Schedules of ReinforcementPunishment: Punishment Punishment aversive event that decreases the behavior that it follows powerful controller of unwanted behaviorPunishment: Punishment Cognition and Operant Conditioning: Cognition and Operant Conditioning Cognitive Map mental representation of the layout of one’s environment Example: after exploring a maze, rats act as if they have learned a cognitive map of it Latent Learning learning that occurs, but is not apparent until there is an incentive to demonstrate itLatent Learning: Latent LearningCognition and Operant Conditioning: Cognition and Operant Conditioning Overjustification Effect the effect of promising a reward for doing what one already likes to do the person may now see the reward, rather than intrinsic interest, as the motivation for performing the task Cognition and Operant Conditioning: Cognition and Operant Conditioning Intrinsic Motivation Desire to perform a behavior for its own sake and to be effective Extrinsic Motivation Desire to perform a behavior due to promised rewards or threats of punishmentsOperant vs Classical Conditioning: Operant vs Classical Conditioning Observational Learning: Observational Learning Observational Learning learning by observing others Modeling process of observing and imitating a specific behavior Prosocial Behavior positive, constructive, helpful behavior opposite of antisocial behaviorObservational Learning: Observational Learning Mirror Neurons frontal lobe neurons that fire when performing certain actions or when observing another doing so may enable imitation, language learning, and empathy