Improve Your Marketing ROI

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How UK Companies Can Improve The ROI On Their Marketing - 2 Simple Steps !

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By: ioannou (78 month(s) ago)

very good

 

By: akashbathla (79 month(s) ago)

Hi Felix, this presentation is now featured on authorSTREAM. Congratulations and keep up the great work! - Akash, authorSTREAM Team

Presentation Transcript

All In One Marketing:

Multiple Channels Of Communication All In One Marketing

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Contents Why All In One Marketing ? How It Works Features Pricing Info 1 2 3 4 2

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3 Struggling To Compete ? Need more clients ? Need more repeat business ? Marketing Producing Poor ROI ? Old Style Marketing not working ? Internet not generating desired business ? Need a cost-effective marketing strategy ? Constraints Do you lack resources & expertise ? Do you have a limited budget ? Struggling to keep up with change ? Do Any Of These Apply To Your Business ?

All In One Marketing:

All In One Marketing We offer a way to communicate simply and effectively with existing customers and prospects using ALL the latest channels of communication. This isn’t about scrapping your existing marketing plan. Rather supplementing it, making it more effective and getting you a much better ROI.

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COLLECT - contacts easily SEND - promotional messages ENGAGE - customers interactively ANALYZE - campaign results 5 It’s simple and comprises of just 2 Steps : Step 1 - Build A List Step 2 - Market To The List How All In One Marketing Works

Why A List ?:

Why A List ? Build a list and generate more revenues & profit by : Keeping your clients/prospects updated about new promotions & events etc.. (This develops Brand awareness) Sending them irresistible offers in real-time Interacting and developing relationships Getting valuable feedback & insights Sending them reminders At the end of the day this is all about getting more repeat Business It costs 6 to 7 times less to get an existing customer to buy from you than it does to get a new customer to buy from you

SMS Redemption Rates:

SMS Redemption Rates

People Respond To Texts:

People Respond To Texts It takes 90 minutes for the average person to respond to an email. It takes 90 seconds for the average person to respond to a text message. (Source: CTIA.org) 98% of users have SMS enabled phones 97% of texts are read

Real-Time Reactive Marketing:

Real-Time Reactive Marketing

The Mobile Opportunity:

The Mobile Opportunity Small to medium businesses are not taking advantage of what is happening with mobile. Customers are on the move and your marketing needs to reflect this. This is a great opportunity for businesses that understand this. Building A List Is A Valuable Asset If You Ever Decide To Sell Your Business

Customers Want To Hear From You:

Customers Want To Hear From You These Are Your Clients/Prospects Who Have Willingly Subscribed – All They Do Is Reply Stop To Unsubscribe

SMS Features & Benefits:

SMS Features & Benefits Remember ! - It costs 6 to 7 times less to get an existing customer to buy from you than it does to get a new customer to buy from you

Mobile Marketing Is Here:

Mobile Marketing Is Here The International Journal of Marketing reported the response rate of mobile marketing campaigns was 31% on average whilst printed advertising came in at 0.55%.

Step1 - Building A Subscriber List:

Step1 - Building A Subscriber List Offer the customer an SMS coupon if they subscribe (people forget physical coupons but don’t forget their phones !) Get your customers to join your VIP list to get news and offers Make them an irresistible offer if they subscribe eg Text “Branningans” to get 5% off your meal NOW People can subscribe from Facebook and sign-up Pages and embedded forms on your website. Improve the ROI on existing advertising by having a “call to action” to get more subscribers

Step 1 - Building A Subscriber List (continued):

Step 1 - Building A Subscriber List (continued) Ask clients to leave a review e.g. Text Revmeal and any text to 60607 – they are subscribed and you can reply to them (as well) Product voting – ask prospects to take part in a poll. They are automatically subscribed and you get valuable insights from the poll results

Step 2 – Market To Your List:

Step 2 – Market To Your List Automated text campaigns – We can set-up messages which are sent automatically at pre-determined dates and times. We send coupons and tell your subscribers about your special promotions etc. Business Quiet ? – We send out a text broadcast with a special offer. We show your clients that you care by keeping them updated with news. Brand your business and build a relationship with your clients. We can send texts, emails, facebook updates and tweets

:

Short Codes Make It Simple To Subscribe See How Simple It Is To Subscribe – Text allinone to 60607 now

Increasing Revenues - Examples :

Increasing Revenues - Examples AIOM makes it easy to send out special offers and improve your response rate – below we send out an extra offer and improve the response rate (8% is very conservative) Try Out The Tool – http://roi.getonthenet.org/

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Marketing Professionals We care about our clients and want them to succeed Clients have access to all our marketing services including Mobile & Static Website design, SEO, Social Media Deliver Tangible Results Help drive business Forefront Of Technology Cutting edge technology for marketing & communication Why Choose US ? 19

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Feature Description IMPORT CONTACTS: If you have existing customer contact details we import them. MOBILE KEYWORDS: We create mobile keywords to make it easy for customers to opt-in to your list. ONLINE SIGN-UP PAGES: We provide code to collect mobile numbers, emails etc from your website. FACEBOOK WIDGET: We create a Facebook widget so visitors can subscribe from within Facebook. Features: Collect Contacts 20

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Feature Description MOBILE TEXT: WE Use SMS to send marketing messages to your list. EMAIL MARKETING VOICE BROADCAST: Combine the personal touch of a human voice to your messaging campaign (Available Soon) SOCIAL MEDIA: We post to your Facebook Page and send “tweets” from your Twitter Account. Features: Send Messages 21

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Feature Description MOBILE VOTING: We can create fun and engaging SMS votes and polls. As people vote they are automatically subscribed to your list. TEXT TO SCREEN: When people text a keyword followed by a message it can be projected onto a large screen at your venue in real time. MOBILE eCARD: Create and design your own customer Mobile eCard with images and text. (Available Soon) MOBILE COUPON: Offer coupon discounts to customers and create unique promotion codes (2 credits) to track redemption and revenues. SHUFFLE RESPONDER: Set up a pool of different promotional messages to send to your customers after they have subscribed. Features: Engage and Interact 22

Fully Managed Campaign:

Fully Managed Campaign

Pricing:

Pricing Our Fully Managed Plans start at just £99 pcm which include 2k SMS credits and 2k Emails. Additional credits can be purchased as per prices (below). Upgrade your plan and get a 10% discount on the additional credits. Remember we do everything for you

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Like To Know More ? Call Today 26 01905 909 852 07800 501 715 aiom.org.uk info@aiom.org.uk

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