networking

Slide1: 

April 21, 2003

Networking: 

Networking What is Networking?

Networking: 

Networking Networking is a reciprocal process in which you share ideas, leads, information, advice, brainstorming, laughter -- and sometimes tickets to a ball game.

Why Network: 

Why Network

Why Network: 

Why Network Good way to meet other people who can help you build your vision Good way to get a job Networking is a good way to find out about new products/services entering an industry Good way to gain more business

How to Prepare For Good Networking: 

How to Prepare For Good Networking 70% of Population says that they are situationally shy Beat your “shyness” if you are in your comfort zone you are not growing as a person Be able to read people—sports/business/hobby Read Newspapers/Trade Journals

Where can you Network?: 

Where can you Network?

Where can you Network?: 

Where can you Network? ANYWHERE!!! Always sell yourself! Chamber of Commerce Meetings Trade Seminars and Events Charity Benefits Sites www.bni.com www.netparty.com

RoadBlocks to Successful Networking: 

RoadBlocks to Successful Networking Mother told us not to talk to strangers. However, when we are at fund-raisers or business socials, we are supposed to speak to strangers

Solution: 

Solution Redefine "strangers." When we are among colleagues, we are not with strangers. When we attend business events, we are with others who share similar issues (layoffs, flattened corporate infrastructures, expanded job descriptions, and the like). Those of us who sell or market must make the most of events because they are golden opportunities to develop contacts, create rapport, and increase one's resources and referral networks. It is even more important when we are selling and marketing ourselves to the next career opportunity.

Roadblock: 

Roadblock Etiquette can create roadblocks. I call it the "Scarlett O'Hara syndrome" -- waiting for a proper introduction. The wait can be interminably long and prevent us from meeting people who spark our interest

Solution: 

Solution Plan a brief self-introduction of about seven to nine seconds that is clear, interesting, and delivered with energy. We can create interest with our smiles, eyes, tone, inflection, enthusiasm, and vocal pace. We have all met people who say they are happy to meet us but whose tone, facial expression, and body language indicate the opposite. Be the kind of person that others want to meet. Our self-introductions should be keyed to the event. How we introduce ourselves at a chamber of commerceevent is different from a community fund-raiser or our children's soccer game. Give the other person something with which to strike up the conversation. We should let people know something about us and our interests (i.e., fly-fishing, opera, book clubs, tennis). Think of every event as an opportunity -- be it a ball game, ballet recital, or barbecue. Be appropriate for the event, but go with the intent of meeting the other people attending. Casual conversation is what creates a network.

Roadblock: 

Roadblock Good things come to those who wait. I don't agree! I say, "Good things come to those who initiate." Waiting for people to approach us is a waste of time.

Solution: 

Solution According to Adele Scheele, author of Skills for Success, the remedy is to "act like a host instead of a guest." A host is interested in others and tries to make them comfortable, which takes the onus off the host to be interesting. We become memorable by being interested. People remember those who are interested in them, especially when they learn of leads for jobs, clients, prospects, or projects.

10 Secrets of a Master Networker: 

10 Secrets of a Master Networker Keith Ferrazzi needs two PalmPilots to keep track of all his contacts, people like Bill Clinton and Michael Milken. But there's far more to cracking the inner circle of the power elite than just taking names. Taken out of INC. Magazine January ’03

Secret 1: 

Secret 1 Don’t Network just to Network If your aspirations lie with the crème de la crème," he says, "that is, if your aspirations are to be one of the top x people in the world in whatever you do, if you're so bold as to want to be president of the United States or a respected CEO in the Fortune 500, I would argue that you won't get there by knowing a lot of middle-level people." You need to know the right people, for the right reason

Secret 2: 

Secret 2 Take Names I'm constantly ripping out lists in magazines. I was one of Crain's '40 under 40' when I was 30. Interestingly enough, I had been ripping out 40-under-40 lists for years and continue to do so. Those are individuals who somebody has spent enough time to identify as an up-and-comer, a mover, an intellectual, and these are the kinds of people I want to surround myself with. I rip out lists of top CEOs, most admired CEOs, regional lists. A recent book by Richard Saul Wurman lists the 1,000 most creative people in the United States. It's fantastic

Secret 3: 

Secret 3 Build it before you need it Know people and keep contact with them before you need them.

Secret 4: 

Secret 4 Never Eat Alone Whenever possible treat someone out to eat that you may find valuable in the future

Secret 5: 

Secret 5 Be Interesting “Being known is one thing, but being known for content is something else entirely -- and much better," he says. "You have to have something to say to be interesting to people."

Secret 6: 

Secret 6 Manage the Gatekeeper Artfully Don’t piss off the gatekeeper Can take up to 3 calls, be polite on first one Second say you haven’t heard back from ____ and were wondering why Third try to be a little pushier, but secretary on defensive and at minimum get an email address

Secret 7: 

Secret 7 Always Ask You never have anything to lose if someone says no

Secret 8: 

Secret 8 Don’t Keep Score Successful networking is never about simply getting what you want. It's about getting what you want and making sure that people who are important to you get what they want, too.

Secret 9: 

Secret 9 Ping Constantly Eighty percent of success, Woody Allen once said, is just showing up. Eighty percent of networking is just staying in touch. Ferrazzi calls it "pinging." It's a quick, casual greeting

Secret 10: 

Secret 10 Find Anchor Tenants and Feed Them Get one BIG person to attend a networking event and let everyone else (who otherwise would not attend the event) know that person is coming.

Entrepreneur: 

Entrepreneur Robert Edward "Ted" Turner III has always done things his own way. The brash billionaire, champion yachtsman and founder of Cable News Network and Turner Network Television set an independent course early in his career, betting big on himself and taking daring gambles that have not always succeeded. Known as "The Mouth of the South" and "Captain Outrageous" for his notorious volubility and singular opinions, Turner built a communications empire from his father’s over-stretched billboard business and is now creatively engaged in giving away the fortune he earned from it. "Few Americans," wrote Newsweek, "have cut such a swath through life."

Rebel: 

Rebel Father ran a billboard business Ted has always had original habits that others didn’t like; taxidermy in college Won America’s Cup in ’77 and showed up drunk to collect his prize Wears Confederate Army suit to corporate negotiations. Never earned University Degree

How he did it: 

How he did it Purchased 1 Atlanta TV station in 1970. In 1980 sold the station and started TBS where he would launch CNN through Widely thought industry wide this would be a failure.

Mistakes: 

Mistakes Failed takeover of CBS Paid 1.6 Billion too much for MGM studios

Ted Today;: 

Ted Today; Pledged 1 Billion to UN Gives hundreds of millions to other charities Ostrichizices Forbes 400 list Largest US landowner Past Times: Fly Fishing and Raising Bison