Who are you dealing with:: Who are you dealing with: Foundation: Happy People of the World Governing board Drs. Agathe Rietveld President Berrie Martens Treasurer Walter Tiemessen Secretary Advisory board John de Mol sr. Leo van Vliet Henk Franken (CEO Unicef Netherlands) Ruud Bakhuizen


Art : Art Sculptures Material: polyester Symbol: Happy Family / a better world Per Country: 2 sculptures size 4 meters high: 1 sculpture (4 meters) to be kept in he country 1 sculpture (4 meters) going on world tour All sizes: 400 cm (2 PCS) 200 cm (200 PCS) to be sold 90 cm (200 PCS) 45 cm (200 PCS)


Art: Art Paintings: Berrie Martens produces Happy People paintings of all the countries in the world. The first painting / original will be presented to a celebrity in that particular country who has a special position and positive attitude in regards to the world. Replica’s Signed by the artist Numbered ( limited circulation per country: 200 )


Happy People of Belgium: Happy People of Belgium Belgium cycle legend: Eddy Merckx


Happy People of Holland: Happy People of Holland Her Majesty Queen Beatrix Patroness of Unicef for 25 years


Happy People of Ghana: Happy People of Ghana Kofi Annan: former Secretary General of the UN


Happy People of Columbia: Happy People of Columbia Shakira


Happy People of England: Happy People of England Robbie Williams


Marketing Statement: Marketing Statement Vision focus: “ Happy people make people happy ”


Slide11: Marketing Statement


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Slide13: Marketing Statement


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Tools: Tools Website


Slide21: Happy People City’s Tools in development


Sources of income: Sources of income


Slide23: Sources of income


Slide24: 2008: China, Beijing, Olympic Games Support of The IOC (Hein Verbruggen), accreditation Support of the NOS (Dutch Broadcast Foundation) All the Happy People (National) flags on the Chinese Wall 400 Chinese children shouting: ‘Happy People make people happy’ Special press conference at the IBC Program


Slide25: 2009: NON STOP Rotterdam - New York, Happy People Solarship Rotterdam: 2009 European Youth Capital Wharf & ‘Experience’: Next to the ss Rotterdam’ (estimated: 600.000 visitors per year) Program


Slide26: 2009: NON STOP Rotterdam - New York 400 year anniversary New York 2009 marks the 400th anniversary of the day that Henry Hudson set sail from Amsterdam, dropping anchor in New York Harbor five months later in September 1609. His first steps on the tip of Manhattan eventually gave rise to a thriving settlement on what is today New York, in many ways the capital of the world. Program


Slide27: Happy People Solarship: Technical support INHOLLAND university: School of Technology (Delft) Events INHOLLAND university: School of Communication & Media (Rotterdam / The Hague) Additional communication programs / products INHOLLAND university: School of Communication & Media Program


Slide28: 2010: South Africa, Capetown, WC Soccer Happy People Solarship next to the stadium Program


Slide29: 2011: NON STOP around the world • Happy People Solarship • Mission Control on the Experience (wharf) • Direct HDTV communication with the ship • Possibility: B2B activities along the route Program


Slide30: 2012: Londen, Olympic Games Events Happy People Solarship next to the Cutty Sark 200 Happy People sculptures along the quays of the Thames Program


Television : Television • Medio 2008; start Channel • Broadcast daily • 46 countries • Media reach 110 million families • Corporation with Dutch regional channels and other interesting broadcasters (source: Ruimtelijk Planbureau en CBS)


Television content: Television content • International video database • Happy People Solarship • Editorial items • News bulletins with our own ‘activity news’ • News Bulletins ‘made INHOLLAND university’ • Specials about water, economy, healthcare, etc. • Documentary films ‘made INHOLLAND university’


Television content: Television content • Newsbulletins especially for children • Interviews celebrities local and international stars • Art, Sports and Game (allows commercials) • Expanding broadcast time per day


Mutual Interest: Mutual Interest • International image • Environment • Happy Experience’ at People Solarship • ‘the warf


Slide35: Mutual Interest


Proposition : Proposition Number Period Yearly amount Partnership 1 5 years € 1.500.000 ,- Main sponsors 2 2 - 5 years € 750,000,- Sponsors 4 1 - 5 years € 375.000,- Advertising 8 1 year € 125.000,- Partners Suppliers x 1-5 years € x


Partnership proposition: Partnership proposition


Main sponsor proposition: Main sponsor proposition


Sponsor proposition: Sponsor proposition


Advertising partner: Advertising partner


Finance: Finance


Finance: Finance