77 CatchBug

Slide1: 

‘Innovation @ the speed of thought’ 20th November 2006 James Mitchell & Paul Wain

People do business with?: 

People do business with? Process? People? Peanuts? Paper?

Opportunitiesnowhere: 

Opportunitiesnowhere

Outline…: 

Outline… How we think The Catch the Bug® creativity process Introduction of two idea generating “bug” techniques Idea generating –Have a Go! Sharing output

How we think: 

How we think

Left Brain and Right BrainComparison of Characteristics: 

Left Brain and Right Brain Comparison of Characteristics Left Brain Mode Verbal Analytical Concrete Analogical Temporal Rational Digital Logical Linear Right Brain Mode Non-Verbal Synthetic Symbolic Abstract Non-Temporal Non-Rational Spatial Intuitive Holistic

Slide7: 

Blue Red Green Yellow Black Orange Pink Violet Blue Black Red Orange Pink Green Yellow Blue Red Green Blue Red Black Orange Pink Violet Orange Green Pink Yellow Green Orange Blue Red Black Blue Orange Pink Green Blue Red Black

Slide9: 

Using 6 matches make exactly 4 equilateral triangles where each side of the triangle is the length of a match. You may not break the matches.

Slide10: 

Using 6 matches make exactly 4 equilateral triangles where each side of the triangle is the length of the match. You may not break the matches. Think 3 dimensionally!

Incremental Thinking =: 

Incremental Thinking = Gradual steps forward Sharing good practice Review and updating Incremental business growth

Radical Thinking =: 

Radical Thinking = Dramatic changes Dare to be different Forget the past, invent the future Radical business growth

So …: 

So … Think Radically

Sharing Information & Knowledge: 

Sharing Information & Knowledge Smoke Shout Pigeon Meeting Drums Messenger Bottle Email Powerpoint CD Blackberry Meeting Video Conference Telephone conference

The Catch the Bug Creativity Process: 

The Catch the Bug Creativity Process We have a 5 step process:- Identifying and defining your issues Generating ideas Growing and developing your ideas Evaluating ideas and identifying your best solutions Making it happen

Opportunities to be Creative: 

Opportunities to be Creative When it’s not working – how do you know it’s not working? We don’t get the results we want We keep experiencing the same problems We get frustrated We run out of resources

Opportunities to be Creative: 

Opportunities to be Creative When it is working … Imagine the power of applying radical thinking when it is working!

Using the “BUG” Techniques: 

Using the “BUG” Techniques Create a “safe” environment. Provide participants with support and encouragement as they input their ideas. Don’t evaluate any of the ideas as they are put forward. If you are facilitating/scribing for the session, record every idea as it is given.

Using the “BUG” Techniques: 

Using the “BUG” Techniques Don’t be restricted by the amount of space on your paper/flip chart. Keep going! Don’t be a sapper!

Technique 1: 

Technique 1 Break the Rules

Break The RulesThe Revolutionary Breakfast Cereal: 

Break The Rules The Revolutionary Breakfast Cereal

Break The RulesThe Revolutionary Breakfast Cereal: 

Break The Rules The Revolutionary Breakfast Cereal THE RULES Serve with milk

Break The RulesThe Revolutionary Breakfast Cereal: 

Break The Rules The Revolutionary Breakfast Cereal THE RULES Serve with milk Eat it out of a bowl with a spoon

Break The RulesThe Revolutionary Breakfast Cereal: 

Break The Rules The Revolutionary Breakfast Cereal THE RULES Serve with milk Eat it out of a bowl with a spoon It’s healthy

Break The RulesThe Revolutionary Breakfast Cereal: 

Break The Rules The Revolutionary Breakfast Cereal THE RULES Serve with milk Eat it out of a bowl with a spoon It’s healthy THE BREAK Water, eat it dry, ice cream, lager, orange juice, toothpaste

Break The RulesThe Revolutionary Breakfast Cereal: 

Break The Rules The Revolutionary Breakfast Cereal THE RULES Serve with milk Eat it out of a bowl with a spoon It’s healthy THE BREAK Water, eat it dry, ice cream, lager, orange juice, toothpaste Out of a tube, through a straw, intravenously, with chopsticks, out of a can, pipe it to the house

Break The RulesThe Revolutionary Breakfast Cereal: 

Break The Rules The Revolutionary Breakfast Cereal THE RULES Serve with milk Eat it out of a bowl with a spoon It’s healthy THE BREAK Water, eat it dry, ice cream, lager, orange juice, toothpaste Out of a tube, through a straw, intravenously, with chopsticks, out of a can, pipe it to the house Loads of sugar, with chocolate, loads of ‘E’ numbers, add caffeine, add alcohol, high in calories

Over to you…..: 

Over to you….. Generating Ideas in practice… working differently

Over to you…..: 

Over to you….. Subject: Knowledge and information sharing List the rules associated with it Break them You have 15 minutes

Sharing ideas: 

Sharing ideas

Technique 2: 

Technique 2 Build a Connection

Build a Connection: 

Build a Connection Managing a Graduate Programme JAM

Build a Connection: 

Build a Connection Managing a Graduate Programme JAM Home made

Build a Connection: 

Build a Connection Managing a Graduate Programme JAM Home made Sandwiches

Build a Connection: 

Build a Connection Managing a Graduate Programme JAM Home made Sandwiches Different qualities of the same product

Build a Connection: 

Build a Connection Managing a Graduate Programme JAM Home made Sandwiches Different qualities of the same product Attracts wasps

Build a Connection: 

Build a Connection Managing a Graduate Programme JAM Home made Sandwiches Different qualities of the same product Attracts wasps Sticky

Build a Connection: 

Build a Connection Managing a Graduate Programme JAM Home made Sandwiches Different qualities of the same product Attracts wasps Sticky Scones and cream

Build a Connection: 

Build a Connection Managing a Graduate Programme JAM Home made Sandwiches Different qualities of the same product Attracts wasps Sticky Scones and cream An in-house degree programme

Build a Connection: 

Build a Connection Managing a Graduate Programme JAM Home made Sandwiches Different qualities of the same product Attracts wasps Sticky Scones and cream An in-house degree programme Always available to tackle specific business issues

Build a Connection: 

Build a Connection Managing a Graduate Programme JAM Home made Sandwiches Different qualities of the same product Attracts wasps Sticky Scones and cream An in-house degree programme Always available to tackle specific business issues Programmes are tailored to the individual

Build a Connection: 

Build a Connection Managing a Graduate Programme JAM Home made Sandwiches Different qualities of the same product Attracts wasps Sticky Scones and cream An in-house degree programme Always available to tackle specific business issues Programmes are tailored to the individual Killer instinct

Build a Connection: 

Build a Connection Managing a Graduate Programme JAM Home made Sandwiches Different qualities of the same product Attracts wasps Sticky Scones and cream An in-house degree programme Always available to tackle specific business issues Programmes are tailored to the individual Killer instinct Retention and return on investment

Build a Connection: 

Build a Connection Managing a Graduate Programme JAM Home made Sandwiches Different qualities of the same product Attracts wasps Sticky Scones and cream An in-house degree programme Always available to tackle specific business issues Programmes are tailored to the individual Killer instinct Retention and return on investment Sharing graduates with suppliers/ customers

Over to you…..: 

Over to you….. Subject: Knowledge and information sharing Pick an item from your box Identify at least 8 features or qualities Connect them You have 15 minutes

Sharing ideas: 

Sharing ideas

Slide47: 

“The gap between what can be imagined and what can be achieved has never been smaller”

Slide48: 

Contagious Creativity www.catchthebug.co.uk