Mortgage Brokers Take BIG MarketShare

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Presentation Description

Metrorbranch Managers have an advantage that you can get!

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Presentation Transcript

Slide 1: 

What Is The Promotion?

Simplify and Save. : 

Simplify and Save. Save Time. Save Money. Save the Earth.

The BrightGreen Mortgage Promotion : 

The BrightGreen Mortgage Promotion

What is it? : 

What is it? A process. Not a Loan Type. Not a separate company. Not a stand alone logo. A business practice. A commitment. An opportunity.

The Process : 

The Process

A Process : 

A Process A mortgage is intangible. It is not a product. Green lending initiatives are typically too narrow in scope. (energy efficient building credits, etc.) BrightGreen moves beyond the building process to be green. It creates a business process that is green. A series of simple steps can make the process of obtaining a loan BrightGreen.

A Business Practice : 

A Business Practice

A Business Practice : 

A Business Practice Paperwork Reduction through Scanning (good, better, best options coming) e-disclosures e-closings e-signatures (where available) Recycled Paper (Marketing) Simple Green awareness In Branch Recycling Program

A Commitment : 

A Commitment

A Commitment : 

A Commitment Plant a tree program (automatic) No GreenWashing It’s not a lifestyle, it is a commitment to a business process Six month promotion $50 per closed loan file to participate Own your BrightGreen Mortgage promotion “Work your thang!” - Charlyne McWilliams

A Commitment : 

A Commitment At Corporate… Ceramic mugs replaced Styrofoam cups Ride Sharing Recycling Paperless Reduction initiative

An Opportunity : 

An Opportunity

An Opportunity : 

An Opportunity Greater Market Share Local Public Relations You’re the Star and we’re your entourage National Media Campaign Niche Marketing (Green) Toyota Prius Sweepstakes Calendar Color Contest (A good environment makes a good home.) Create Loyalty Referral sources Community activism through coloring contest Activists (BrightGreen Mortgage) Non-Activists (Free Car) De-Commoditize Loan Origination

Green Technology : 

Green Technology Scanning/Filebound & EDM Filebound EDM Scanners Saves: Paper 1 Tree per 44 loan fundings Overnights Time (can get sooner if scanned) Anywhere access Carbon footprint reduction

The BrightGreen Mortgage Marketing KitCorey Tess TrujilloDirector of Marketing : 

The BrightGreen Mortgage Marketing KitCorey Tess TrujilloDirector of Marketing

Lobby Kit : 

Lobby Kit Pop Up Stand Prius Model Brochures

Consumer Direct Marketingusing recycled paper! : 

Consumer Direct Marketingusing recycled paper! Post cards Brochures Flyers Newsletter (via email) Magnets Window Decals Yard Signs

Templates & Scripts : 

Templates & Scripts Newspaper Ads Yellow-page Ads Banner Ads Voicemail Scripts OnHold 32 Recording Website Domain Assistance Website pages to add to existing websites

BECOME A METROBRANCHCALL TODAY877-523-6968 : 

BECOME A METROBRANCHCALL TODAY877-523-6968