Presentation Transcript
Tourism as an economic driver in Africa: A social perspective : Tourism as an economic driver in Africa: A social perspective Lincoln H. Marshall, Ph.D.
The George Washington University
Washington, DC
October 2002
QUESTIONS FOR TODAY: QUESTIONS FOR TODAY What are the global (USA) trends?
What is happening with tourism in Africa?
What are the social challenges?
Casinos in Africa
Solutions
Current Tourism Trends: Current Tourism Trends
Since Sept. 11, 2001…: Since Sept. 11, 2001… A “Triple Witching Hour” for Tourism
The Aftermath of 9/11
A Languishing Economy
A New Consumer
World Tourism Growth Forecasts: World Tourism Growth Forecasts World Arrivals: 937 million worldwide; (2010) and 1.6 billion worldwide (2020)
Arrivals will grow annually 4.3% worldwide
Tourists will spend US$2 trillion (2020).
But still only 7% of world population Source: WEFA/WTTC
Regional Market Share: Regional Market Share France 71.4 mn
Spain 52 mn
Italy 36 mn China & HK 37.4 mn USA 47 mn
Mexico 20.2 mn India 2.4 mn
ECONOMIC DRIVERS How will they interact to influence travel to Africa?: ECONOMIC DRIVERS How will they interact to influence travel to Africa? Political stability
Stable economy
Government support
Local and foreign investors
Accessibility to foreigner exchange
Trained workforce
Tourism: The Good, The Bad and The Ugly: Tourism: The Good, The Bad and The Ugly The multiplier effect
Economic injection
Sex tourism
AIDS / HIV transmission
Demonstration effect
Enthnocentrism
Casinos in Africa: Casinos in Africa Economic diversity
Economic injection
Improved suprastructure
Prostitution
Addiction
Regulations
Residents versus expatriates
The Tourism Recovery: The Tourism Recovery In 2002 travel volumes and expenditures will both increase slightly from 2001’s lowest levels
Travel expenditures won’t reach 2000’s record levels until 2004 Source: TIA
POSSIBLE AFRICAN SOLUTIONS: POSSIBLE AFRICAN SOLUTIONS Appropriate tourism
Sustainable tourism
Residents involvement in the tourist product
Effective regulatory bodies
Diversification of tourism product
Stable political and economic environment