iXiGO Presentation Mobile Apps Conclave-21Jan2011

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Slide 1: 

http://www.iXiGO.com Private & Confidential – This presentation cannot be copied, transmitted, distributed in any form whatsoever, without the explicit permission of Le Travenues Technology Pvt. Ltd. Mobile Apps – Trends & Opportunities

Current State of Affairs : 

2 Current State of Affairs Private & Confidential – This presentation cannot be copied, transmitted, distributed in any form whatsoever, without the explicit permission of Le Travenues Technology Pvt. Ltd. ~74 Million iPhones, 15 Million iPads sold already ~10 Billion Apps Downloaded on iTunes alone AppStore grew 2 times, Android 6 times in the last year ~ 20k apps related to Travel 40% of smartphone users would find trip planning apps useful if – - they notified them of schedule and rate changes - consolidated itineraries or - helped manage loyalty programs Source: Distimo Report – Full Year, 2010 Source: eMarketer & Compete Research

What the Future Looks Like… : 

3 What the Future Looks Like… Private & Confidential – This presentation cannot be copied, transmitted, distributed in any form whatsoever, without the explicit permission of Le Travenues Technology Pvt. Ltd. Source: Cisco VNI Mobile, 2010 Apps at Play

Enterprise Mobile Data Projections : 

4 Enterprise Mobile Data Projections Private & Confidential – This presentation cannot be copied, transmitted, distributed in any form whatsoever, without the explicit permission of Le Travenues Technology Pvt. Ltd.

Key Industry Trends : 

5 Key Industry Trends Private & Confidential – This presentation cannot be copied, transmitted, distributed in any form whatsoever, without the explicit permission of Le Travenues Technology Pvt. Ltd. Reach Increasing Penetration of Smart-phones Enhanced Capabilities of Devices of Networks (3G) Power Shift in favour of Consumers Operators would be forced to compete on differentiated service offering (driven in large measure by Mobile Number Portability) Social Networking Cloud Computing Impact across B2C, B2B, P2P

Challenges : 

6 Challenges Private & Confidential – This presentation cannot be copied, transmitted, distributed in any form whatsoever, without the explicit permission of Le Travenues Technology Pvt. Ltd. Discovery of Applications Apps like “Appolicious” bridge a gap Interoperability across Apps (apps talking to each other) Heterogeneity of Platforms Maintaining the User Experience while still leveraging the capabilities of the Device & / or Platform (e.g. Gyroscope, Camera, Compass) Operator Billing / Seamless Payment Options

Opportunities : 

7 Opportunities Private & Confidential – This presentation cannot be copied, transmitted, distributed in any form whatsoever, without the explicit permission of Le Travenues Technology Pvt. Ltd. Beyond Substitution, New Behaviours Driven by Cloud Social Media Location & Context Augmented Social Reality (Compass, Accelerometer, GPS, Camera) e.g. Sekai Camera iPhone App Wikitude Drive / Browser Layars

Opportunity – Augmented Reality : 

8 Opportunity – Augmented Reality Private & Confidential – This presentation cannot be copied, transmitted, distributed in any form whatsoever, without the explicit permission of Le Travenues Technology Pvt. Ltd.

Opportunity – Getting More Personal : 

9 Opportunity – Getting More Personal Private & Confidential – This presentation cannot be copied, transmitted, distributed in any form whatsoever, without the explicit permission of Le Travenues Technology Pvt. Ltd. Solution to Local Problem - App to catch Cheating Auto-Drivers in India

Opportunity – Getting More Personal : 

10 Opportunity – Getting More Personal Private & Confidential – This presentation cannot be copied, transmitted, distributed in any form whatsoever, without the explicit permission of Le Travenues Technology Pvt. Ltd.