logging in or signing up Cairn India - CSR Program CairnIndiaLimited Download Post to : URL : Related Presentations : Let's Connect Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Copy embed code: Embed: Flash iPad Dynamic Copy Does not support media & animations Automatically changes to Flash or non-Flash embed WordPress Embed Customize Embed URL: Copy Thumbnail: Copy The presentation is successfully added In Your Favorites. Views: 541 Category: Product Traini.. License: All Rights Reserved Like it (0) Dislike it (0) Added: January 06, 2012 This Presentation is Public Favorites: 0 Presentation Description http://www.cairnindia.com Cairn India is committed to conducting its operations in a socially and environmentally responsible manner. This commitment is fundamental to the long term success and focus on creating value and making a difference where Cairn India operates through various community development initiative in Rajasthan, Gujarat, Andhra Pradesh and Sri Lanka. Corporate Social Responsibility (CSR) is therefore an integral part of Cairn India’s business strategy. Cairn India’s success is guided by the CSR vision, which is encapsulated in the 3 Rs – Respect, Relationships and Responsibility. Comments Posting comment... Premium member Presentation Transcript PowerPoint Presentation: Striding Ahead A Cairn India CSR InitiativePowerPoint Presentation: Conceptualise, designed and developed by the Communication and Design department of Cairn India Ltd. Disclaimer: The information provided in this magazine has been gathered from actual incidents and experiences. The content is sole property of Cairn India Ltd. and must not be misused. To post your queries/ questions, write to firstname.lastname@example.org © Cairn India Ltd.2011 Introduction Strides We Took Defining Destinations Partners in Our Success Our Footprints Rajasthan and Barmer Cairn Enterprise Centre, Barmer Other Assets and Initiatives Transforming Lives 4 6 8 10 11 13 14 16 21 2 I Inaugural Issue ContentsPowerPoint Presentation: W Striding Ahead I 3 e, at Cairn India, believe that the basis of growing economies is about sustainability, affordability, inclusiveness and sensitivity towards the communities in which we operate. Cairn India is committed to conducting its operations in a socially and environmentally responsible manner. This commitment is fundamental to the long term success and focus on creating value and making a difference where Cairn India operates through various community development initiatives. Corporate Social Responsibility (CSR) is therefore an integral part of Cairn India’s business strategy from exploration to development, and production. The overwhelming support received from the various stakeholders across the operational area has been instrumental to Cairn India’s success and it is guided by the CSR vision, which is encapsulated in the 3 Rs – Respect, Relationships and Responsibility. Striding Ahead, the new CSR Magazine will be committed towards creating a repository of best practices for community initiatives as a platform for knowledge sharing and enhancement in corporate responsibility across Cairn India’s operational areas. Striding Ahead; as a magazine will focus to engulf Cairn India’s community engagement programmes. This month we are delighted to bring to you the inaugural issue focusing on Rajasthan & the Cairn Enterprise Centre.PowerPoint Presentation: 4 I Inaugural Issue Introduction In 1979, Sir Bill Gammell founded Cairn Energy PLC, and the company was listed on the London Stock Exchange in 1988. Sir Bill Gammell became its first Chief Executive. As the Indian oil and gas market deregulated in the early 1990s, Cairn’s focus turned to this region, which resulted in the acquisition of Command Petroleum Ltd. in 1996, an Australian-quoted company with an interest in South Asia. Cairn Energy PLC, a FTSE 100 company was one of the first UK companies to invest in the Indian oil and gas sector. Ravva in the Krishna-Godavari Basin was the first offshore oil and gas field to be developed in partnership with ONGC, Videocon and Ravva Oil, where Cairn became operating partners from 1996, working under a Production Sharing Contract (PSC) until 2019. This was followed by the Lakshmi gas field in Western India that was discovered in 2000, which eventually Cairn India’s Vision Encapsulates Corporate Social Responsibility in 3 Rs RESPECT People are Cairn India’s key asset and critical to the business. The entrepreneurial spirit is underpinned by a depth of knowledge and a strong set of cultural core values including integrity, social and environmental responsibility, team-work and the nurturing of individuals. RELATIONSHIPS The success of the company would not have been possible without the consistent support of all stakeholders, governments, regulators and JV partners, to the local communities and the administration of the regions in which Cairn India operates. RESPONSIBILITY Cairn India is operating in many areas that face economic, social and environmental challenges. We have a responsibility to understand these challenges, identify the potential impact of our activities and, through engaging with stakeholders, look for opportunitieswhere mutual benefit is secured . commenced production in 2002. In January 2004, following the largest oil discovery by any company in India since 1985, the Mangala oilfield in Rajasthan was added to Cairn’s assets. In December 2006 Cairn Energy PLC announced the pricing for the flotation of its Indian business, Cairn India Ltd. through the Initial Public Offering (IPO) on the Bombay Stock Exchange and the National Stock Exchange of India. Currently Cairn is operating as Cairn India Ltd., and the Mangala field and other discoveries in Rajasthan are expected to contribute significantly to the energy security of India. Vision and Core Values Cairn India is committed to the highest standards of Corporate Social Responsibility (CSR). It is our conviction that continuous business growth, sustainable communities and the creation of value for our stakeholders go hand-in-hand. Cairn India’s vision of pioneering energy enriching lives is built on the foundation of our core values of pioneering spirit, teamwork, respect and ownership. These are embedded in the way we conduct our business and engage with our stakeholders. Respect for individuals within the organisation, a healthy diversity of cultures and professional experience has helped Cairn to pursue its vision of being a pioneer in the field of energy. Cairn has been successfully demonstrating its commitment towards the communities where it operates through responsible actions that help create sustainable livelihoods. For more than a decade, Cairn has been undertaking pioneering activities in the field of energy. Through its technical expertise, Cairn has built a significant hydrocarbon resource basein the country. Governance Structure Cairn India has an internal control and assurance framework in place which is closely regulated by the Cairn India Board. The Board is provided with regular updates on CSR performance through the Cairn India Corporate Advisory Board (CAB). The review is carried out by an independent internal department which reports to CAB.PowerPoint Presentation: Striding Ahead I 5 Making learning interactive and participatoryPowerPoint Presentation: The year 2006 marks the actualisation of a unique programme called TIE (Theatre in Education), which was taken to schools located in the rural areas of Barmer. The success of the Dairy Development Programme is evident as initially 1, 96,876 litres of milk was produced under this initiative; however today the production is close to 25,00,000 litres. The Chief Minister of Rajasthan flagged off Cairn India’s initiative towards better education; Science on Wheels (Mobile Science Van), in the year 2010. Strides we took 6 I Inaugural Issue In the year 2007, the Cairn IFC Linkage Programme was established under which the following three projects were initiated, viz. Enterprise Centre, Maternal Child Health Programme and Dairy Development Programme.PowerPoint Presentation: signed between Cairn India and Government of Rajasthan for carrying on community development programmes under CEC. In 2009, the Mobile Health Van project was launched in partnership with HelpAge India in Barmer. Presently a total of three mobile health vans are providing healthcare services in the remote villages of Barmer. Improved health status of the community members is success to the MHV Programme; till date approximately 92,500 people have been benefited through this initiative. Striding Ahead I 7 Regional Head-Advisory Services, IFC South Asia was quoted appreciating our initiative of Cairn Enterprise Centre : “By creating opportunities and building capacity where needs are greatest, this initiative has evolved into a model for promoting inclusive economic growth in frontier and remote regions. Cairn has set up a new benchmark towards Sustainable Corporate Responsiveness by integrating the Enterprise Centre with business needs and the needs of the local community and environment. We compliment Cairn on taking such a pro-active and professional role in standard setting and community development”, he said. Enterprise Centre was relaunched as Cairn Enterprise Centre in May 2011 and has been established as a non-profit organisation, registered under the Societies Registration Act, 1860. There was a 5 year MoUPowerPoint Presentation: Our Focus areas CairnIndiaiscommittedtostrideahead toachievetheMillenniumDevelopment Goals(MDGs)throughvariouscommunity engagements.Itfocusesoninclusivegrowth byfosteringsocialcapitalthroughthehealth andeducationinitiativesandbycreating accesstoopportunitiesandresourcesthrough theeconomicdevelopmentandinfrastructure supportinitiatives.Theinitiativesaddto localbenefitsgeneratedthroughfocused socialinvestment.CairnIndia’scommunity developmentstrategiesaredesignedand implementedthroughconsultationand partnershipwithlocalauthorities,NGOsand otherorganisations.Atthenationallevel, socio-economicstudiesandstakeholder consultationsidentifyappropriateareasfor socialinvestment,whilstplansaredeveloped throughdiscussionatdistrictandcommunity levels. Economic Development TheobjectiveofCairn’sinitiativeineconomic developmentistocreateanenvironment (andinfrastructure)conducivetogenerating incomeearningopportunitiesthrough optimalusageofhumanresourcesforthe MSMEs(Micro,SmallandMedium Enterprises)forassumingtheroleof vendorswithlargeindustries(including ourown)comingupintheregion.Gender equalityandwomenempowerment arehumanrightsthatlieattheheartof developmentandachievementofMDGs. Despitetheprogressmade,sixoutoften oftheworld’spoorestarestillwomen andgirls.CairnIndiahasrecognisedthat womenhavenotbeenabletoparticipate activelyintheirownemancipationdueto theirlackofeconomicindependenceand towardswomenempowermentbyfostering theireconomicindependencethroughskill trainingandentrepreneurshipdevelopment programmes,supportforcapacitybuilding, creditandmarketlinkages. Health Healthandwellbeingofthecommunities whereCairnIndiaoperates,isamatterof concernwhichistakenupresponsibly.The focusistoenhancehealthcareseeking behaviourofcommunitiesregarding FOCUS AREAS Education Infrastructure Economic Development Health 8 I Inaugural Issue Defining destinations Science on Wheels helping sustain interest of young minds at schools. targetcommunities,andtodevelop existenceofilliteracy.ThefocusthereforeisPowerPoint Presentation: Striding Ahead I 9 reproductiveandchildhealthandHIV/ AIDSpreventionthroughhealtheducation andpromotioninitiatives.CairnIndia recognisestheneedtocomplementand supplementthegovernmenthealthsystem foreffectiveprimaryhealthcare.Keepingin viewthescatteredhabitationpatternofthe populationatBarmer,Rajasthan,CairnIndia startedmobilehealthvaninitiativetoserve remotecommunitiesofRajasthanwhich wouldotherwisehavelittleornoaccess tohealthcareservices.Theinitiativehas providedpreventative,curativeanddiagnostic healthcareservicestomorethan92,500 people.Moreover,collaborativeinitiatives aredrivenwithPanchayatstocatalysehealth governancethroughmicrolevelstrategising andplanning.CairnIndiaempowers communitiestotakegroupandindividual actiontoaddresstheirhealthneeds. Education CairnIndiaaimsatenablinganenvironment forchildrenandyoungpeopletodevelop andevolveasresponsiblecitizen.Through We seek to make a positive social impact in every area that we work We respect the rights and acknowledge the aspirations and concerns of the communities in which we work Weavoidnegativeimpacts on the environment and biodiversity We prevent and minimise emissions to air, water and land We operate to minimise our carbon footprint We develop the potential of our people We foster a workplace that respects personal dignity, is non-discriminatory and provides fair rewards We provide a healthy, safe and secure working environment Behaving Responsibly towards People Behaving responsibly towards Society Behaving responsibly towards the Environment OUR CORE PRINCIPLE honesty and integrity thevariouseducationinitiatives,itfocuses onaccess,equityandqualityofeducation. Thecompanyrecognisestheimportanceof appropriateinfrastructure,skilledteachers, innovativeteachingmethodologyand curriculumavailabilityfortheschoolgoing childrenofthedistrict.Inadditiontothis,it alsobelievesininnovativemethodstomake learningmoreinteractiveandparticipatory. ProgrammeslikeReadingRoom,Theatre inEducation(TIE),MobileScienceVanand scienceplaygroundshavehelpedbringback andsustaininterestofyoungmindsatschools. CairnIndiaoperatedfocusedcommunityand socialdevelopmentprojectsinsupportof localcommunitiesintheareassurrounding itsexploration,developmentandproduction sites.TheCompanyworkscloselywith districtauthorities,representativesoflocal selfgovernmentsandcommunitiesonlocal infrastructureimprovementprojectsproviding muchneededroads,housingandtoiletsfor thedisadvantaged,watertanks,community halls,schoolbuildingsrenovationand playgrounds.Itrecognisesthecentralroleof infrastructureinthedevelopmentagendaand asacontributortogrowth,povertyreduction andachievementoftheMDGs. Education for women in the community InfrastructurePowerPoint Presentation: 10 I Inaugural Issue • • • • • • Agricultural Kiosks Mobile SMS Programme Health Camps School Library Programme Mobile Science Van Mobile Health Van • • • • • • • • • Mobile Health Van School Library Programme Dairy Development Programme Training of Teachers (ToT) Scholarship to Meritorious students Women Empowerment & Livelihood Programmes Emergency Ambulance support Programmes Emergency Ambulance support • • • • • School Environment and Energy Conservation Project Scholarship to Meritorious students Infrastructure development for schools Teaching learning aids for schools Support School Teacher GUJARAT - CB/OS-2 PARTNERS IN OUR SUCCESS • • • • • • • • International Finance Corporation Government of Rajasthan Government of Gujarat Government of Sri Lanka Thomson Reuters HelpAge India Smile Foundation Multi Commodities Exchange of India • ESAB, Kolkata • Department of Posts, Government of India • • • • Room to Read India Trust Society to Uplift Rural Economy (SURE) Agastya Foundation DHARA Sansthan • • LEPRA India UNFPA (United Nations • • • • Population Fund) IL&FS NIIT LiQVid BNKVS (Bharatiya Natya Kala Vikas Sansthan) GUJARAT - MIDSTREAM RAJASTHAN • Mobile Science Van • Skill Training ProgrammePowerPoint Presentation: GUJARAT ANDHRA PRADESH • • • Skill training Programme Vendor Development Programme Water and Sanitation Programme • Community Health Programme RAVVA • • Maternal and Child Health Project School support Programme Striding Ahead I 11 RAJASTHAN ANDHRA PRADESH - KG ONN 2003/1 • School Library Project SRI LANKAPowerPoint Presentation: 12 I Inaugural Issue Ensuring availability of safe and surplus waterPowerPoint Presentation: Striding Ahead I 13 Rajasthan and Barmer Rajasthan is an enigmatic state where tradition and history blend with contemporary lifestyle. The Indus Valley Civilisation was present in parts of what is now Rajasthan. The advent of men in Rajasthan can claim greater antiquity than many other regions of India. It’s a geological fact that the Aravalli range of mountains located across in Rajasthan is older than the Himalayas. The state is known for its vibrancies in its forts and palaces; dance and music; paintings and sculptures; theatre art and temples. Rajasthan is the fourth highest in attracting tourists in India as many old palaces and forts have been converted into heritage hotels. In all, a truly blessed state of Rajasthan is the heart of India’s rich cultural heritage. As per the census 2011, population of Rajasthan state is 6.86 crore. The state has recorded 21.44% growth in the last decade. As per the provisional results of the census 2011, Rajasthan has recorded 8th highest population growth in India. Barmer district, Cairn’s operational area, is located in the western region of the state and is part of the Great Indian Desert – Thar. The total population of the district is approximately 26 lakhs, as per Government of India Census 2011. The literacy rate of the district is 57.49 with male literacy rate being 72.32 and female by railway with other cities of India providing it with new provisions of development. The location of Barmer, which is on the India- Pakistan International Border, got highlighted intensely during the India-Pakistan war in 1965 and 1971. The discovery of oil by Cairn India and other minerals has brought Barmer into visibility. Despite new industrial developments it continues to be a focal point for its traditional art, culture, handicrafts, fairs and festivals. Dyeing and hand-printing of textiles, embroidery, jute products, woven textiles and wood-carving are some of the unique features of Barmer. Apart from the dependence on art and handicraft Barmer has high dependence on agriculture and allied activities which is a result of low agricultural produce due to arid land, heavy dependence on monsoons, low rate of growth of the agriculture sector, sharp slowdown in the manufacturing sector and low per capita development expenditure, amongst many others. Apart from art and handicraft, the focus is towards maximum utilisation of the large mineral deposits in the region, which is currently being carried out by Cairn India in a socially and environmentally responsible manner. Doing business in a sustainable manner is fundamental to our long-term success and we are focused on creating value and making 41.03. In the year 1899, Barmer was connected a difference where we operate through our community development initiatives. Corporate Social Responsibility (CSR) is therefore an integral part of our business strategy from exploration to development and production. We aim to empower our local communities through sustainable development models, fostering inclusive growth. To this end, we are working to address local needs while partnering government agencies for long term nation building objectives. As Cairn India becomes an increasingly significant player in the energy sector, we will continue to leverage our CSR activities and partner with local communities to bring them the benefits of energy development. To get an insight into what we are doing as part of our CSR activities, continue reading Striding Ahead. Women empowerment by enhancing their craftsmenshipPowerPoint Presentation: 14 I Inaugural Issue Cairn Enterprise Centre, Barmer Meagre agricultural production, seasonal migration of youth in search of jobs, lack of any major industrial activity, and comparatively low education levels have resulted in very poor availability of skilled and semi-skilled manpower from the local community in Barmer. Lack of opportunities to develop managerial skills also resulted in most micro, small and medium enterprises (MSMEs) operating at low levels. These were the major impediments for local communities and MSMEs in participating in the economic growth associated with the development of the hydrocarbon discoveries in the region. Seeing the above, Cairn launched the Enterprise Centre (EC) in July 2007 in partnership with International Finance Corporation (IFC) for an initial period of three years to improve the economic status of the people in the remote desert district of Barmer. The EC commenced operations in Barmer in July 2007 and was formally inaugurated in February 2008 in the premises of the Barmer Industrial Training Institute (ITI) under a Memorandum of Understanding signed between the Directorate of Technical Education (DTE), Government of Rajasthan and Cairn India. During the first phase (2007 – 2010) the EC helped provide information and expertise on business practices to local MSMEs, supporting them to become potential suppliers and service providers to different business entities/ contractors and other upcoming ventures in the region. The EC also helped in the dissemination of information regarding contracts, tenders and other relevant business documents. Following were the objectives of EC during its operations • Trade skill exposure and enhanced employability for communities in the Barmer Development Area thereby developing micro, small and medium enterprises (MSMEs). • Facilitating access to finance for SMEs and micro-entrepreneurs to establish and expand businesses. • Collection and dissemination of infor- mation on employment opportunities, enterprise development, government schemes and upcoming contracts and tenders. EC’s Basic Skills Programme aimed at imparting training in construction related trades, such as masonry, fabrication, carpentry, electrical and plumbing, in addition to handicrafts - the traditional skill in the area. This programme provided Enhanced learning experience for the students CEC: Impact Details Number of people trained at the Enterprise Centre 2007 - 08 2180 2008 – 09 2225 2009 – 10 2212 Total 6617 Employability • 70% of the trainees were provided employment opportunities at the end of the programme • 70% of the women trained were linked to local exporters and contractors • 80% of the trainees started their own enterprise Source: Cairn – IFC Linkage Programme Evaluation Report (2011)PowerPoint Presentation: programme • Child & Maternal Health CEC and Government of Rajasthan to take the project further for the next five years. During its term the CEC will focus on cutting edge training solutions that have an industry linkage, and hence, chances of greater employability for the students. The CEC will have a modular approach and will deliver modules that are highly specialised and complement the existing training setup. Within this the CEC will begin with specialised training on welding. The specialised training will begin by using the existing facilities at ITI, Barmer and will be Striding Ahead I 15 Integrated Community Development ‘hands-on’ and ‘learning-by-doing’ experience. During its operations in the first three years EC created a niche for itself in the state and set up a unique Public Private Partnership (PPP) model, driving business growth and establishing linkages with the local communities. Seeing the success of the EC during the first phase; it was envisaged to extend the model for another five years under the aegis of a Not-for-Profit organisation Cairn Enterprise Centre (CEC) registered under Societies Registration Act, 1860 in partnership with Government of Rajasthan. An MoU has been signed between CEC: Intervention Ongoing Programmes at the Cairn Enterprise Centre Dairy Development Programme Mobile Repairing Training Genset Repairing Training Advanced Welding Training for ITI Students Two Wheeler Repairing Training Spoken English Course Basic Computer Training Welfare Initiatives • Dairy Development Welfare Initiatives Intervention • Life Skill programme (in school & out of schools) • Education initiatives • Capacity Building and awareness of Panchayat Skill Development Soft Skill development courses, Professional courses, Training of Trainer’s courses for ITI faculty. Usage of ‘Mobile Van’ for Skill development courses Local Vendor Development Database management of local vendors Capacity building & training of vendors Provisions for market linkage Joint certification courses with agency of repute institutionalised by creating special facilities at the CEC, within the next one year. While the welding training is being institutionalised, Cairn will begin the pilot phase of the second specialised training on installation and maintenance of pumps and valves. CEC is also strengthening the existing programme portfolio currently offered at the ITI by adding the soft skill component to the existing ITI curriculum. These trainings will include modules on basic computer literacy, spoken English and basic management / entrepreneurship skills. Intervention Basic skills employment programmes (EP) and Cairn specific employment programmes (CEP) Semi Skilled General Programmes Self Employment programmes Vendor Development Total 2007 - 2008 844 249 - - 929 158 2180 2009 - 2010 662 50 201 475 426 398 2212 Source: Cairn – IFC Linkage Programme Evaluation Report (2011) No of Participants 2008 – 2009 1045 341 175 64 540 60 2225PowerPoint Presentation: Our FOcus 16 I Inaugural Issue A glance at our other assets and initiatives Gujarat Surat (Suvali) Surat is the commercial capital of the Indian state of Gujarat. It is one of the fastest growing cities in India. Schools in Surat are either municipal schools, run by the Surat Municipal Corporation or private schools, which in some cases receive financial aid from the government. The schools are affiliated to the Gujarat Secondary and Higher Secondary Education Board (GSEB), the Central Board for Secondary Education (CBSE); and few of Open Schooling (NIOS). Gujarati or English are the usual languages of instruction. The government-run public schools lack many facilities, but are the only option for poorer residents who cannot afford the more expensive private schools. As per the census of 2011, the literacy rate of the Surat is 86.65%, which is considerably higher than the national average of 74.04%. The male literacy rate is 91.5% while the female literacy rate is 81.02%. However, school enrolment is still low and the dropout rate after 7th grade is considerably high. In addition to this, undernourishment and anaemia is prevalent in the district with 38% of the children being underweight and 10% of them severely undernourished. schools are affiliated under National Institute • Improve literacy levels through increased enrolment and retention in government schools. One of our flagship projects, ‘School Environment and Energy Conservation project’ has been instrumental in helping bring back school drop outs. The partner of the project is Nature Club Surat. • Provide financial assistance to students to pursue higher education and vocational training. • Supplement health initiatives of the government and provide access to safe drinking water. • Generate awareness on HIV/AIDS among truckers. • Improve local infrastructure for community dDevelopment. Provide financial assistance to students to pursue higher educationPowerPoint Presentation: Our FOcus Our FOcus Striding Ahead I 17 Andhra Pradesh Krishna and Guntur Krishna and Guntur are flood prone areas. There has been a significant shortfall in health expenditure in these two districts as there are only 15 PHCs (Primary Health Centres) catering to a population of 10,47,476 spread across 107 villages in Guntur district and 7 PHCs in Krishna district for a population of 5,27,104 spread across 105 villages. An analysis of the health profiles of the two districts shows a lack of adequate healthcare services and limited utilisation of the same due to poor quality services. East Godavari (Ravva) East Godavari is primarily an agricultural district and is the second richest district in the country. However, in sharp contrast is Surasaniyanam - one of the most backward villages. It has a population of about 6000 and the major occupations of the people include agriculture, prawn fishing and petty labour. • Improve community health by ensuring safe drinking water, improved sanitation and availability of medication for the needy. • Primary education through infrastructure development, ensuring a learning environment, financial assistance for students and supplementing government education programmes. • Promote sustainable livelihoods with a special focus on women and youth through incubation of MSMEs and skill training for better employability. • Develop and sustain the local economy through infrastructure development in consultation with the community and district administration. • Sensitise Panchayats for collective action on community health. • Improve quality of primary healthcare and utilisation of available and added services. • Increase knowledge and awareness of the community about health care related issues. Ensuring safe drinking water to improve community healthPowerPoint Presentation: Our FOcus 18 I Inaugural Issue Midstream TheBarmertoSalayaPipelineprojectisa lifelinetothebusinessoperationsandhas beencommissionedfortransportationof crudeoiltraversingthroughtwodistrictsof RajasthanandsixdistrictsofGujarat.Inthe pipelineoperationalareasthebusinesshas touchedlivesin250villagesandpartnering withmorethan40,000familiesforasymbiotic relationshipthroughinnovativedevelopment modelsandmicro-interventionatthe Panchayatlevel.Closeto20,000farmershave benefittedthroughtheagriSMSprogramme andfarmerfacilitationcentres. Agri SMS Programme Cairn India has been studying the mobile phone phenomenon closely and realised it to be the biggest opportunity to empower farmers. A dipstick study conducted across six districts revealed that almost every farmer has a mobile phone connection. We identified this opportunity and started working towards making use of mobile phones as a medium for information dissemination. Reuters Market Light (RML) is a personalised crop advisory service for farmers, which provides spot prices of his chosen crops from nearby markets, news and crop advice as per his region or crop, and localised weather forecast in his local language through a simple SMS. Several studies have shown that the initiative has led farmers to reap huge financial benefits – ranging from INR 500 to as high as INR 400,000 due to the reduction in production risk and marketing risk. This has resulted in a better standard of living in the community. GSK (Agri Kiosk) Cairn India initiated projects pertaining to agricultural awareness across the pipeline route in all the 250 villages. The project caters to the need of the farmers’ requirement as well as building awareness on increasing their productivity and obtaining fair price for their crop. With this premise, Cairn is partnering with Multi Commodity Exchange (MCX) and India Posts for operationalising the model of Gramin Suvidha Kendra (GSK) in partnership at 6 districts in Gujarat. The GSK platform offers the advantage of working with the Government and multiple corporate partners, thereby making it an innovative Public Private Partnership (PPP) model with a unique rural marketing chain. The model is self sustainable with profits and commission received by the coordinators as well as Department of Post through sale and purchase of agri-commodity. Some of the benefits of GSK include; spot and future market price dissemination, agri-expert advisory, quality warehousing system coupled with the warehouse receipt financing, weather insurance, government schemes on agriculture, NABARD schemes and much more. • Strengthening healthcare programmes by supplementing the Integrated Child Development Schemes (ICDS) and mass awareness on health issues. • Support to agriculture by promoting best practices including knowledge on crop cycle. • Value addition to education through innovative initiatives. Training programme for the farmersPowerPoint Presentation: Striding Ahead I 19 It recognises the importance of appropriate infrastructure, skilled teachers, innovative teaching methodology and curriculum, availability of good books and learning aids for improving knowledge base and increase literacy within the society. In addition to this, Cairn also believes in innovative methods to make learning more interactive and participatory. In alignment with the Government’s focus in building school libraries, Cairn in partnership with Government of Sri Lanka has decided to support 27 such libraries in Moneragala district of Uva province which has been chosen by the Government to implement the project on a pilot basis. Cairn will work in collaboration with the Government of Sri Lanka to ensure all the libraries are equipped with appropriate reading material and other educational tools. In order to maintain transparency and efficiency in operations, appropriate reporting formats have been put in place and monthly monitoring will be initiated to study the progress of the project regularly. In all these efforts, Cairn will aim at educating the youth of the island nation by providing them with required facilities and resources such as libraries and books. Sri Lanka The pearl of the Indian Ocean – Sri Lanka, has one of its first written references found in the Indian epic – Ramayana. Today, Sri Lanka is one of the most sought after tourist destinations in South Asia. Sri Lanka has an education system which dictates 9 years of compulsory schooling for every child. However, lack of responsiveness of the education system to the labor market requirements, disparities in access to quality education, lack of an effective linkage between secondary and tertiary education remain major challenges for the education sector. Since Cairn has obtained acreage for exploration in Sri Lanka, as part of Company’s social commitment, Cairn is proactively initiating CSR activities which will add value to the efforts of the Government as well as supplement the community needs in this aspect. ‘Education’ being one of the prime focus areas, Cairn has taken the library initiative to Sri Lanka. Cairn is committed to creating an environment for children and young community members to help them evolve as responsible citizens through its education initiatives which focus on access, equity and quality of education.PowerPoint Presentation: 20 I Inaugural Issue Mobile Repairing Training at Enterprise Centre, BarmerPowerPoint Presentation: Striding Ahead I 21 Transforming Lives Mobile Repairing Training Padma Ram opens his shop at 10 am in Uttarlai market, Barmer and he finishes his one and only meal for the day just before opening the shutters. He already knows that the day is going to be packed with work and customers. Currently earning over INR 15000 per month, Padma’s story is a success story. Padma Ram belongs to a seven member family in Dunda village. To contribute to the little earnings of the family he was sent as a labour to Surat, Gujarat. However, the inhuman conditions to live and minimal wages forced him to return to his village. Padma was confused about what to do next in his life until he came across an advertisement in newspaper about the Mobile repairing training programme organised by Cairn Enterprise Centre. During the 3 months course, Padma Ram along with 14 other members was not only taught the details about mobile repair but was also oriented about entrepreneurship, like how to start a business, ways to handle customer complaints, etc. In addition to this, Padma Ram was also provided with a micro loan of INR 15000 to start his own enterprise at Uttarlai. From here on there was no The training sessions conducted at the Cairn Enterprise Centre have changed the lives of thousands. The data includes trainings of various kinds and formats including Employment Programmes, Semi Skills Programmes, Self Employment Programmes, SME Programmes and General programmes. At an overall level, the trainings imparted by Cairn Enterprise Centre have received a positive feedback from the trainees both in terms of design and delivery. With respect to the data in the fig, 91% trainees suggest that they recommend the programmes to others and more than 70 % of them indicate that the trainings have contributed in enhancing their personality. The factors primarily contributing satisfaction are training content, relevance and applicability. 2007-2008 7000 6000 5000 4000 3000 2000 1000 0 2008-2009 2009-2010 Total till date Cairn Enterprise Centre Increasing Student BasePowerPoint Presentation: 22 I Inaugural Issue looking back for Padma as he became most popular and sought after mobile repairer in the region. With non-stop business coming in, Padma is now planning to hire an assistant. Self Employment Programme Gyani, a simple woman from a remote village of Kawas is the shining star of her family and in the league of successful entrepreneurs around the village. Seen as a symbol of strength and courage in her village, Gyani recalls that life was completely opposite before, and didn’t seem to have any meaning for her when she lost her two year old child due to illness. She was in a state of trauma after the tragedy and didn’t know how to move on. For a family of daily wage earners most of their earnings had gone in the treatment of the child and this left them in drudgery and poverty. It was then that Gyani luckily came to know about the Self Employment Programme being run at the Cairn Enterprise Centre. She joined the programme and it gave her a good scope to focus her attention and hit upon a new mission in her life. Gyani knew that it was her only chance and she started attending the training. In three months she completed the session and was confident of her handicraft skills. She began spending two to three hours daily, and soon started earning close to INR 1000 per month. It was this life changing moment in Gyani’s life which made her believe that she can make a difference. She soon joined the additional course in keychain making organised at CEC for supplementing her income. For the first time in her life, Gyani started believing in herself! After excelling in both the trades, her monthly income doubled to INR 2000 per month. Today she is respected by her family and the community, as she managed to help her family survive through the crisis. Employment Programme – Training in Solar Lamp Repairing Life would never be the same for Magaram, a resident of Madpura Barwala village. Today he is one of the most successful businessmen in the area, including villages surrounding his. And this massive change in his life happened over just 6 months. Magaram recalls, that earlier he was just an ordinary tailor in his village, earning little which was not sufficient to meet the daily needs of his 6 member family. But Magaram had a dream; he wanted to provide the best standard of education to his children. He thought this dream would always remain a dream until he came to know about the programmes in CEC. It all started with a three week training he underwent at the CEC. The training was initiated, as solar lamps were popular in these villages; due to paucity of permanent electric connections. However, the problem was maintenance and repairing of these lamps as there was no repairman or service centre for the same. Every time the villagers had to travel long distances to get their lamps repaired. Magaram used this training to learn repairing of these lamps, as he was informed by Cairn that this could yield him good results in the future. During the training, he came in touch with representatives from Pegasus Solar Technology Company and was offered to be their distributor in the area. Pegasus Solar Technology offered him INR 150 commission on sale of every solar lamp and as Magaram was already a trained serviceman he started getting INR 150 extra for taking care of servicing of the lamps. Magaram took this project and soon people in and around the village began to seek his services. He attained success and is still known amongst the villagers as a famous and superior salesman. Today Magaram sells around 30 lamps per month earning up to INR 9000 as commission and for maintenance in addition to his repairing business which benefits him immensely. He now earns as much as INR 15, 000 per month and his dream of giving quality education to his children is no more just a dream.PowerPoint Presentation: Striding Ahead I 23 Inculcating “reading” as a habbit in the communityPowerPoint Presentation: Cairn India Limited 3rd & 4th Floors, Vipul Plaza, Suncity, Sector 54, Gurgaon – 122002, Haryana, Ph: +91 124 459 3000, www.cairnindia.com HelpAge Silver Plate Award – 2010 Golden Peacock Award for Corporate Social Responsibility 2011 CMO Asia Award for Best Corporate Social Responsibility Practice You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.