Brix Media Introduction

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Slide 1:

Giving you the Media edge

Slide 2:

The Brix identity

Slide 3:

To be the specialized outsourced media implementation arm of every communicator. Vision Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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Gives your client a very high quality media outreach across to any city in India Brix personnel maintain a very high degree of media professionalism, lending to your client’s image Highly specialized and experienced team to ensure consistency of message being disseminated Key advantages Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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Completely and only focused on media engagement Ops specialization for critical, time-bound projects All India team of media and PR professionals Specialized for intensive media ops Core strengths Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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Media relationships across tiers Sharp intelligence gathering capabilities Geared for pre-emptive, reactive and proactive media actions Trained personnel for crisis and hostile engagements Core strengths Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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Constant engagement with Editor, COB & beat-editors (to reporters & desks) to get quality intelligence Teams across 10 cities keep a close on-ground vigil Teams formally trained in media intelligence gathering techniques Daily reporting on major ‘issues’ intelligence across 10 cities Intelligence Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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Live database with over 10,000 journalists across India Journo database updated centrally on a daily basis All appearances & analysis available through bluebytes Database linked to monitoring engine journalist preferences Uses robust media dissemination engine Technology Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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The identity of your clients & their work will be kept completely confidential through water-tight NDAs Highly secure physical and technology environment to keep each media process completely isolated & secure Disaster Management Systems to protect data of client with multiple redundancies Strict organizational level and individual level back-to- back NDAs to protect client interests Security, IP Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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What Brix does

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NORMAL OUTSOURCED ACTIVITIES Media briefing Press conferences Press releases One-on-one interactions Investor meets Product launches Media junkets and fam trips Authored article dissemination Analysts’ meets Scope Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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SPECIAL OUTSOURCED ACTIVITIES Ongoing media intelligence Media crisis management Media Relationship Management (We also provide dedicated, white-labeled media relations personnel for you/your client) Scope Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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The Brix uniqueness

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Bring advantage of Brix media relationships + knowledge The team has strong analytical skills useful in planning and quick decision making - Problem-solvers by attitude and training, our personnel are detail oriented, with good perception and observation skills The Brix Media team is outgoing, dynamic and have good inter- personnel skills, making media relations an enjoyable task The team is made of inquisitive and creative people, balanced by a pragmatic & principled approach of media execution Team skill set Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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10-city direct presence, 6-city indirect presence for media-relations Upto 90-city reach (all major media hubs) Available 24 x 7 x 365 Deep ingress into English as well as vernacular media Presence & reach Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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Ability to execute complex multi-city activities simultaneously Quick scalability potential Ability to use multi-language media relations tools Strong process orientation for client engagement Highly decentralized decision making for high flexibility and adaptability Capabilities Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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Your benefits

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Put your best people on the ‘Consultancy’ and outsource media implementation from Brix Media Outsouce Your Media Process to get outsourcing advantages like costs, efficiency, quality As a client, you needn’t carry the cost of managing media operations. Choose the relationships to manage! As an agency, you can hold the Brix team accountable, and ensure better deliveries to clients Advantage ‘YOU’ Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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Key Brix personnel

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DHANANJAYA KULKARNI -OVERALL BUSINESS HEAD Started his career as a journalist and then moved on to Corporate Communication and then Public Relations. Has more than 18 years of experience in the communications industry. Close contacts with national media at editorial levels. Good experience in sectors like FMCG, Lifestyle, Banking, Insurance, IT/Telecom, Infrastructure, Real Estate, Retail, Govt. etc Worked with accounts like Coca-Cola India, SAB Miller, Spice Telecom, Canara Bank, i -flex solutions, Allahabad Bank, Andhra Bank etc. Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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SHRUTI THAKUR - BUSINESS HEAD (Eastern India) Shruti is heads the Eastern Business Division of Brix Media More than 14 years of communications experience Excellent contacts with all levels of media (also senior Editor level) Has excellent contacts beyond Kolkata also - Gauwhati , Siliguri etc. Good experience in sectors like Finance, Lifestyle, IT/Telecom Worked with accounts like Bajaj Allianz, sun Microsystems, Botox, Fujifilm, Oracle, Bharat Matrimony, D&B etc. Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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SULAKSHANA MEHROTRA – BUSINESS HEAD (Northern India) Sulakshana has more than 10 years of experience PR & media relations Extremely good relations with media in NCR Extensive knowledge and experience in healthcare, automobile, hospitality, real estate, media & entertainment, corporate & brands, lifestyle and consumer verticals. Has worked on accounts like Ford India, Pearl Academy of Fashion, IBN 18 Network, Star India, Courtyard by Marriott Gurgaon , SIAM, Lacoste , Super Religare Laboratories etc. Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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SHUBHADA DHARWADKAR - BUSINESS HEAD (Western India) Shubhada has over 18 years of experience in Public Relations and Journalism. Has worked for 6 years as a journalist with the Indian Express Group and Magna publications, and 12 years in media relations of several large PR agencies. Shubhada holds vast experience in client servicing across sectors like manufacturing, IT, auto, banking & finance, insurance and has also handled several IPO roadshows . Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

Slide 24:

Our experience

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Indiabulls Lanxess Hallmark ING Vysya Mitsubishi Metropolis Sharekhan Dun and Bradstreet Bharatmatrimony omkar Lodha Dun and Bradstreet iMint Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad . Pune . Jaipur .

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Rate card

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Sl.No Project Activity Tier I Cities, in Rupees Tier II Cities, in Rupees Tier III Cities, in Rupees 1 Press Release 15,000/- Per city 18,000/- Per city ( incl getting clippings) 18,000/- Per city ( incl getting clippings) 2 1-on-1 interactions ( upto 5 engagements ) 25,000/- Per city 15,000 Per city 15,000 per city 3 Select Press Meet or Media Briefing 30,000/- Per city 25,000/- Per City 25,000/- Per city 4 Press Conference 75,000/- Per City 40,000/- Per City 35,000/- Per City 5 Media Junket (6-7 media to an Indian destination) 50,000/- NA NA 6 Media Junket (4-5 media to a foreign destination) 1,00,000/- NA NA 7 Analyst meet (media) 75,000/- Per City 60,000/- Per City 50,000/- Per City 8 Seminar Full Day (more than half day) 100,000/- Per city 75,000/- Per City 75,000/- Per City 9 Seminar upto Half Day 50,000/- Per City 50,000/- Per City 50,000/- Per City

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Other terms

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Taxes will be extra on all charges Travel, stay, third-party expenses will be charged extra For project activity, 75% of fee to be paid in advance and balance 25% within 7 days of activity Content, documentation will be beyond the scope of work Translation charges will be extra @ Rs.400 per page, per language per page Electronic Media Tracking Extra @ Rs. 500 per coverage Complete activity report with the coverage will be submitted to the client after 10 days of the event

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Press Conferences needs to be followed by Lunch/High Tea Venue bookings are not guaranteed For all third party expenses, prior written permission will be taken from the client FOR ENQUIRIES AND INFORMATION, PLEASE CONTACT – Dhananjaya Kulkarni - +91-9886222271

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Thank you very much for your time.