introduction of local search and mobile marketing

Julie Brennan (916)927-0156:

Julie Brennan (916)927-0156

How to take advantage of search engines for your local business.. :

How to take advantage of search engines for your local business.. What is Local Search? What is the Mobile Connection? How does it effect my business? How can BMobi Marketing help?

Who we are and why you should care.:

Who we are and why you should care. Bmobi is your business’s marketing technology resource. Helping you bring in customers/clients by maximizing your online exposure. Setting your business apart from the competition!

Today’s business owners are faced with an enormous problem:

Today’s business owners are faced with an enormous problem Why? Search results are dominated by large corporations and major chains Lack of knowledge to develop a web campaign Belief they can’t compete on an economical basis Inability to make transition from traditional advertising medium

Before the Internet::

Before the Internet: Staying connected meant advertising with: Phone Directories Newspaper TV Direct Mail Telemarketing Print Ads Word of Mouth

Times are rapidly changing:

Times are rapidly changing Phone Directory Newspapers TV Telemarketing Direct Mail Print Ads E-Mail 6 Where is yours? Declining Rapidly DVR/TiVo Do Not Call List 1%-2% Yield Rising Costs Spam Software Traditional advertising mediums are loosing their effectiveness

The statistics are astonishing:

The statistics are astonishing 1 Trillion — Number of web pages in the world 1 50 — Percentage of small business without a website 78 — Percentage of households with two or more computers 2 82 — Percentage of local searches that result in offline action 3 0 — Without a web presence, you have 0% chance in connecting with local consumers performing online searches 7 1 Google July 25,2008 2 2007 Market Report by Jupiter 3 Study by Comscore Networks (Click Z August 2 nd , 2007)

Having a website isn’t enough:

Having a website isn’t enough How do people find it? How do you drive traffic to a website? Are you satisfied with your current web presence? 8 Search optimization companies are far too expensive for most local businesses!

Consumers are Talking about and Reviewing YOU!:

Consumers are Talking about and Reviewing YOU! Go check it out for yourself!

Local Search – A New Opportunity:

Local Search – A New Opportunity 71% of all American adults use the Internet. 91% of all Internet users use a search engine to find information. Over 50% of all purchases are preceded by an Internet search 30 percent of all search queries contain a city, state or zip code. There are 2.6 billion local searches a month What does this have to do with you? You don’t need a website! (Although having one helps)

Why Mobile?:

Why Mobile? There are 5 billion plus cell phone user vs. only 1.8 billion Internet users (almost 3x in market size.) Of these users, 51 Million use smart phones. There is a fundamental shift in how people are communicating. Text open up rates are 95%

Not to mention…:

Not to mention… 73% of new mobile phone buyers report that text messaging is the most important feature on their phone The typical mobile phone user now sends more text messages than mobile phone calls Gen Y and Z consider e-mail passe ’. In fact, some universities have stopped distributing e-mail accounts. You can buy traffic for .02 a click!

Slide 13:

What do customers always have with them?

Slide 16:

16 Geo-targeted campaign placement on major search engines

Stand out!:

Stand out!

Slide 18:

18 Provide access to potential customers through Google and Yahoo maps

Provide access to potential customers through Review Sites:

Provide access to potential customers through Review Sites

Review Process:

Review Process

Simple!:

Simple! Our Process 1) REVIEW CARDS GIVEN TO CLIENTS Print Review cards to give to your clients so that they can submit honest reviews on your product, service or performance. These stamped postcards are mailed directly to the Local Search Dominator headquarters for publication. 2) REVIEW CARDS PUBLISHED ON WEB Review cards are scanned and also entered electronically on the web. These reviews are distributed through a variety of review sites (such as Google Local) so other consumers can find you when they are looking for a service provider. 3) REVIEW CARDS MAXIMIZE YOUR VISIBILITY Reviews published on on-line review sites maximize your company's visibility, credibility and SEO results. The more reviews you have, the better your results.

Last Words…:

Last Words… When times are bad for the economy, it can be a great time to start a business. In fact, 16 of the 30 companies that make up the Dow industrial average were started during a recession or depression. These include Procter & Gamble, Disney, Alcoa, McDonald's, General Electric and Johnson & Johnson These economic times are an opportunity. Companies that make it will end up with a larger market share than when they started. How does one take advantage of the opportunity? By being known—how does one get known? Marketing and promotion! Without promotion something terrible happens..nothing ---PT Barnum

See what Bmobi can do for your Business!:

See what Bmobi can do for your Business! Call today! (916) 927-0156