RITSEC Oman 3 25

A Knowledge Recipe for Creating Knowledge Innovation® Zones: 

A Knowledge Recipe for Creating Knowledge Innovation® Zones Developing Knowledge Innovation® Competence for Egypt, the Region and Beyond Interim Report Briefing Prepared for E100 Roundtable Muskat, Oman 30 March 2006 Dr. Oliver Schwabe Founder and CEO EUROFOCUS International Ltd. www.euro-focus.com Entovation Fellow for Knowledge Products & Services

How can we enhance the prosperous sustainability and global positioning of Egypt through the optimal flow of knowledge in innovation systems? : 

How can we enhance the prosperous sustainability and global positioning of Egypt through the optimal flow of knowledge in innovation systems? Student quote Just like the Egyptian proverb „Once you drink from the waters of the Nile, you must return“, this offering has opened our minds to viable opportunities that we can no longer disregard and must continue exploring.

How can we enhance the prosperous sustainability and global positioning of Egypt through the optimal flow of knowledge in innovation systems? : 

How can we enhance the prosperous sustainability and global positioning of Egypt through the optimal flow of knowledge in innovation systems? The Egyptian story of how 120 high potentials in 8 cohorts generated: 32 group Knowledge Innovation® projects 160 innovative and viable ideas 320 small projects 15 Knowledge Innovation® trained high potentials developed: 5 viable Knowledge Innovation® Strategy funding proposals and are moving them into incubation…

The KIZ Blueprint: 

The KIZ Blueprint

Phase 0: Scope: 

Phase 0: Scope

Introduction: 

Introduction Early 2004 Entovation Ltd and Eurofocus Ltd as the enablement competence of the Entovation network were contacted by the Egyptian development agency RITSEC with the request to co-create a project focused on the question: "How can we enhance the prosperous sustainability and global positioning of Egypt through the optimal flow of knowledge in innovation systems?" Between November 2004 and March 2005 the educational design was completed by RITSEC, Entovation and Eurofocus with a focus on blending world-class distance delivery capabilities and technologies. In April 2005 a series of 4-week workshops training and educating the top 120 young high potentials and future leaders in various ministries of the Egyptian government in the Knowledge Innovation® methodology (KEN Practitioner Course) was launched.

Challenges: 

The purpose of the question was hence in essence to explore how a network of KIZs could be created in order to enhance the prosperous sustainability and global positioning of Egypt. Innovation is what created Egypt’s past and it is what will lead it through the future in the opinion of its leaders. In this respect the challenges being faced by Egypt as a nation are: Shifting from the information paradigm to the knowledge paradigm Lack of sufficient collaboration within and between organizations Lack of formal Knowledge Innovation® structures and processes Lack of sufficient resources Challenges

The Emergent Plan: 

The Emergent Plan

Definitions: 

Definitions Knowledge-Based Economy: an economy where organizations and people innovate knowledge -- existing and new -- more effectively to enhance economic growth and competitiveness. Knowledge Innovation®: The creation, evolution, exchange and application of new ideas into marketable goods and services for, the success of an enterprise, the vitality of a nation's economy, and the advancement of society Knowledge Innovation Zone: A geographic region, product/service/industry segment or community of practice in which knowledge flows from the point of origin to the point of need or opportunity. Source: Amidon, Debra M., "The Innovation SuperHighway: Harnessing Intellectual Capital for Sustainable Collaborative Advantage" 2003

5 Core ENTOVATION & Knowledge Innovation® Concepts: 

5 Core ENTOVATION & Knowledge Innovation® Concepts Innovation Value System (not Value-Chain) Strategic Business Network - SBN (not SBU) Collaborative (not Competitive) Advantage Customer Success (not Satisfaction) ‘KEN’ as the unifying principle, language and force

The chosen tool:The ENTOVATION Gyroscope: 

The chosen tool: The ENTOVATION Gyroscope Values If vision provides the direction, then values provide the base – a solid foundation of interdependent variables that over time provide consistency for enterprise innovation. These are the cultural norms that ground inspiration and initiatives together – individual-to-individual, group-to-group, and nation-to-nation. Architecture The five (5) elements of the management architecture were originally developed mathematically in 1989. They have evolved into facets that – when managed as interdependent variables – provide management practices that ensure managerial flexibility and agility.

Slide12: 

The ENTOVATION Gyroscope of courses Source: http://www.mastering-echange.com/leadership_development.html Collaborative Process Cert. Knowledge Innovation Practitioner Catching the Innovation Highway Introduction to Innovation Navigation Innovation Engines Performance Measures Cert. Intangible Assets Auditing & Controlling Introduction to Corp. Longitude The VAIC Proving the Value of Intangibles Education/Training Developing Capital Systems Strategies Incubation Networks/Culture Certified ValueNet WorksTM Practitioner Introduction to Cultural Due Dilligence Collaborative Knowledge Networks Social Capital Innovation Intelligence Introduction to Knowledge Pattern Recognition Introduction to Knowledge Mapping Market/Customer Interface Customer/Stakeholder Innovation Corporate Branding Leadership Governance Board Governance Introduction to People Focused KM Knowledge Entrepreneurship Strategic Alliances Introduction to Knowledge Clusters New Products/Services Certified Community Moderator Product/Service Innovation Computer/ Communications K-Commerce: Commercializing Knowledge Knowledge Collaboration Collaborative Strategy Design Collaborative Technologies Idea Management More Certified Knowledge Manager Building Communities of Practice Certified TangoNet Facilitator More Certified Business Technology Optimization Practitioner Certified Balanced Scorecard Practitioner Value True Analysis

The applied framework:Knowledge Innovation® Assessment: 

The applied framework: Knowledge Innovation® Assessment A measure of your current competence against 'world-class' standards for success. A synergy of shared purpose among a variety of managerial experts across multiple functions, sectors, industries and/or geographies. Leveraged investments in market research, organizational transformation, advertising and the use of computer/communications technology. An integrated perspective of your knowledge management system from idea-creation through conversion and ultimate commercialization. Actionable initiatives for meeting and setting world class standards.

Ingredients: 

Ingredients

Ingredients: 

Ingredients

Slide16: 

Overall process for creating Egyptian KIZs Ministries are approached by the regional partner with the request to nominate young high potentials for training in Knowledge Innovation® methods in a project and action learning based environment.

Overall process for creating Egyptian KIZs: 

The first cohort is trained… Project Results available from: http://www.mastering-echange.com/KEN-RITSEC/RITSEC-Masterfile-G1.htm Overall process for creating Egyptian KIZs

Overall process for creating Egyptian KIZs: 

The second cohort is trained… Project Results available from: http://www.mastering-echange.com/KEN-RITSEC/RITSEC-Masterfile-G2.htm Overall process for creating Egyptian KIZs

Overall process for creating Egyptian KIZs: 

A third cohort is trained… Project Results available from: http://www.eurofocus.homepage.t-online.de/RITSEC3/RITSEC-Masterfile-G3.htm Overall process for creating Egyptian KIZs

Overall process for creating Egyptian KIZs: 

A fourth cohort is trained with the focus on a single organization… Project Results available from: http://www.eurofocus.homepage.t-online.de/RITSEC4/RITSEC-Masterfile-G4.htm Overall process for creating Egyptian KIZs The fifth cohort is completed and the sixth cohort currently underway.

Some project results: 

Some project results

Overall process for creating Egyptian KIZs: 

Overall process for creating Egyptian KIZs As second phase ministries with KSUs increase they join the incubator.

Overall process for creating Egyptian KIZs: 

The incubated second phase ministries with KSUs spawn successfully deployed Knowledge Innovation® projects. Overall process for creating Egyptian KIZs

Slide24: 

Phase I: Design

What expected them?: 

What expected them? A four week training in the concept Knowledge Innovation® At RITSEC (Mo/Tue/Thu) As their team decided Independently Virtual coaching and local guidance Project- and team-based learning Presentations of team work to management Joining an alumni community

The Delivery Philosophy: 

5% Lecture 10% Reading 20% Audio Visual 30% Demonstration 75% Practice by doing 90% Teach others / immediate use of learning Source: National Training Laboratories, Bethel, Maine, 2005 Activity and average retention rate Focus The Delivery Philosophy

Results: 

Results When the ingredients are carefully blended and then served in a passionate and dedicated manner, the results are: The proposals are now served to potential sponsors and funding bodies with the basic request to fund a deployment phase in which a prototyping of the project will take place. This occurs in a growing community of trained Knowledge Innovation® professionals that is self-managed and supported by a series of project offices. Inter-disciplinary and departmental collaboration between and within ministries Inter-disciplinary and departmental collaboration among ministries A growing community of Knowledge Innovation® Practitioners A large number of brilliant and viable context-sensitive project proposals

Phase II: Development: 

Phase II: Development

Knowledge Innovation® Strategy Deployment: 

Knowledge Innovation® Strategy Deployment During the course of the KEN Practitioner program, participants created a Knowledge Innovation® strategy for solving a particular challenge based upon the Knowledge Innovation® assessment methodology. The follow-on Knowledge Innovation® Strategy Deployment Course is focused on the detailed formalization of the Knowledge Innovation® Strategy proposal into a logical, coherent and well reflected deployment plan as the basis for an investment decision by sponsors. The Knowledge Innovation® Strategy Deployment plan hence allows for bridging the gap between the Design / Development and Deployment Phase of the Knowledge Innovation Zone (KIZ) Blueprint

Key learning objectives: 

Key learning objectives Focus and strategically align the results of a Knowledge Innovation® Assessment Draft a detailed Knowledge Innovation® Strategy Deployment programme Effectively prototype the Knowledge Innovation® Strategy as a proof-of-concept Demonstrate effective collaborative behaviour in an international virtual team Competently utilize state-of-the-art collaboration technology Professionally present and sell a major strategy deployment proposal

Phase III: Incubation: 

Phase III: Incubation

National Knowledge Innovation Network: 

National Knowledge Innovation Network Cohort 4, Group 4 Information Paradigm vs Knowledge Paradigm Lack of sufficient collaboration within and between organizations Lack of formal innovative structures/processes Lack of sufficient resources To create a Knowledge Innovation Zone within the Government of Egypt with the establishment of Knowledge Support Units in ministries and institutions. These zones will provide learning networks which support knowledge and innovation to be created, developed and implemented. Challenge: Solution: Trial/Error Resources saved due to team work, shared experiences and lessons learnt. Higher potential success rates due to collaboration, making it easier to secure future funds. Future funds secured by GOE strategic donors. Overall increased efficiency and higher quality of products/services Expected financial value:

Capital Markets Knowledge Diffusion: 

Capital Markets Knowledge Diffusion Cohort 5, Group 4 Development of Capital Market Authority (CMA) Securities experts in each company to support best practices in the financial field, improve companies’ performance, enhance public awareness of rules and regulations in the Capital Market. This will add to the prosperity of the economic environment of Egypt. To provide practical, contemporary and innovative education which comprehensively encompasses the major investment and securities markets. This is delivered through e-learning courses, financial training workshops and professional development activities. Challenge: Solution: Generate high revenues through providing high quality technical services and products. Expected financial value:

Leading EGAS to the Knowledge Innovation Era: 

Leading EGAS to the Knowledge Innovation Era Cohort 3, Individual Project: Abd el-hamid Hussein Gewaily To lead EGAS to the Knowledge Innovation Era Training courses for employees Use organizational network to improve collaboration amongst staff Select core employees to drive the project Establish extensive communication network with all stakeholders Strategic alliances Market monitoring system Leadership skills development Supporting Technology Challenge: Solution: Enhance the products/services Improved collaboration with make efficient use of resources Successful new products/services Increased efficiency in training courses and use of newly learned Time and therefore money savings in communication with extended organization More efficient use of IT Expected financial value:

Investors´ Guide: 

Investors´ Guide Cohort 3, Group 2 Helping investors set up a project; how to find sources of funds, contact information with stakeholders, terms necessary to apply their investment projects and the appropriate kinds of projects to serve the unserved and unarticulated needs of the market. Gathering information about the investors' needs. Surveying to identify the donor organizations. Gathering information about the crediting process. Providing a contact list for these organizations in the guide. Setting up advertisement and marketing policies with messages to the stakeholders. Challenge: Solution: Profitability Increase in revenues Emergence of more diversified services Increase in investment projects Increase the GDP and FDI Faster rate of task implementation Expected financial value:

NRC Commercialization: 

NRC Commercialization Cohort 5, NRC Group Project Narrowing the gap between NRC and business sector via improving experimental accuracy and information technology. Increasing market value of NRC researches via applying total quality systems, and quality management methods inside NRC laboratories. Presence of Researchers & business committee to evaluate projects, signing agreements and contracts protecting the rights of each party (investors and research centers). Challenge: Solution: Returns for NRC: - Better quality of the NRC services. - Increasing market share and number of customers Returns for the investor: - Increasing investments with lower costs for R&D - Increasing benefits, new products, exported products, … etc. Expected financial value: Returns for NRC: - Saving researchers time and effort. - Enhancing market image. - Enhancing the research quality. - Strengthening the relation between NRC and business sector. Returns for the investor: - Saving time and efforts for investors trying to find sources of R&D. - Maximizing benefits from R&D. - Improving exporting probabilities through a better market image. Expected non- financial value:

Join us!: 

Join us!

Enablement steps: 

Enablement steps Phase 1: Knowledge Innovation Foundations: KEN Practitioner Deployment Plan Incubation Phase 2: Knowledge Innovation Zones Foundations: KIZ Practitioner Advanced: Knowledge Economics Expert

Are you ready to innovate our future…together?: 

Are you ready to innovate our future…together? Dr. Oliver Schwabe Founder and CEO Eurofocus International Ltd. www.euro-focus.com Entovation Fellow for Knowledge Products & Services

Slide40: 

Special thanks go to the following for their engagement, support and contributions to this project both directly and indirectly: In addition the support of Bryan Elliot Davis in the Knowledge Innovation® Zone (KIZ) effort, Leif Edvinsson for his concept of “knowledge recipes” and Charles Savage for his knowledge foundations and continued mentorship has been greatly appreciated Acknowledgement Debra M. Amidon The Egyptian Ministry of Administrative Development RITSEC Management (Hisham El-Sherif, Effat El-Shooky, Mahmoud Rezk) RITSEC Staff (Amin Lotfy, Ahmed El-Sobky, Neven Noshy, Sophia Korayem, Lena Fawzy, Mahmoud Yehia) USAID Egypt and every single participant in the cohorts.

Resources: 

Resources Amidon, Debra M. "In Search of Innovation: A child's book for leadership executives" 2005, EffeElle Editori, ISBN: 88-89460-06-7 Amidon, Debra M., "Innovation Strategy for the Knowledge Economy: The Ken Awakening" 1997, Butterworth-Heinemann, ISBN: 0-7506-9841-1 Amidon, Debra M., "The Innovation SuperHighway: Harnessing Intellectual Capital for Sustainable Collaborative Advantage" 2003, Butterworth Heinemann, ISBN: 0-7506-7592-6 (2003). Amidon, Debra M., Davis, Bryan E. "In the Knowledge Zone - Emerging Patterns for Innovation" Knowledge Management Magazine, Ark Group, UK. Volume 8, Issue 2 (October 2004) Amidon, Debra M., Formica, Piero., Mercier-Laurent, Eunika. "Knowledge Economics: Principles, Practices and Policies" 2005, Tartu University Press, ISBN: 9985-56-939-3 Edvinsson, Leif. "Corporate Longitude", 2002, Bookhouse Publishing, ISBN: 91-89388-09-7 Edvinsson, Leif., Bounfour, Ahmed. "Intellectual Capital for Communities : Nations, Regions, and Cities", 2005, Butterworth-Heinemann, ISBN: 0750677732 Savage, Charles M., "Fifth Generation Management, Co-Creating Through Virtual Enterprising, Dynamic Teaming, and Knowledge Networking" 1996, Butterworth-Heinemann, ISBN: 0750697016 http://www.entovation.com http://www.euro-focus.com http://www.mastering-echange.com/leadership_development.html http://www.ritsec.org.eg Full project results are available from: http://www.mastering-echange.com/KEN-RITSEC/RITSEC-Masterfile-Web.htm