logging in or signing up Social media for commercial real estate BayviewPR Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: Embed: Flash iPad Copy Does not support media & animations WordPress Embed Customize Embed URL: Copy Thumbnail: Copy The presentation is successfully added In Your Favorites. Views: 125 Category: Product Traini.. License: All Rights Reserved Like it (0) Dislike it (0) Added: April 05, 2011 This Presentation is Public Favorites: 0 Presentation Description No description available. Comments Posting comment... Premium member Presentation Transcript Slide 1: Social Media Become part of the conversationSlide 2: Why does it matter? Traditional news media is shrinking 500 million active Facebook users and 90 million LinkedIn users worldwide Social media is growingSlide 3: 900 million pages , groups and events that people interact with. 200 million active users currently access Facebook through their mobile devices. Commercial real estate pageSlide 4: Twitter for businesses Quickly share information with people interested in products and services, gather real-time market intelligence and feedback, and build relationships with customers, partners and influential people.Slide 5: Reasons to keep your professional profile up-to-date LinkedIn appears high on Google searches Great way to follow-up after networking Online resume that everyone can see Get high-quality recommend- ationsSlide 6: Blogs and e-newsletters BayviewPR.com/blog Don’t worry! You have the choice whether you want to allow comments. Blogging can increase your SEO Great way to share your expertiseSlide 7: Now what? When implementing any of the social media channels for your business, having meaningful content is key . D os and don’ts of content:Slide 8: How to get started: Do I have regular, meaningful content to post and send updates to my clients/fans? 1 Am I able to commit myself to managing the social media channels that I choose, or have internal or external help? 2 3 Do I have the resources or ability to create a page that will be attractive to my audience/client base? Ask yourself 3 questions: Now create a social media strategy, deciding on channels , outlining content for posts, frequency of posts, and ways to sync all the channels together.Slide 9: How to create consistency:Slide 10: Use your company’s news and summarize it in blog posts. Deals that have closed Unique new properties Industry news News media stories Awards, staff news, company growth Repurpose the same content for your newsletter How can I create good content relating to commercial real estate? C ommercial R eal E state content: Good example of a real estate blog: Tampa Realtor’s blog recently profiled in the St. Pete TimesSlide 11: Now… How to create your own witter , acebook , Linked , and a few log tips too.Slide 12: Follow people in your industry witter 1 sign up 2 pic and bio 3 4 mobile app, blog feed, pingSlide 13: acebook 1 2 sign up pic , info, choose tabs 3 mobile app, “like” box 4 Build fan baseSlide 14: Linked 1 2 create personal profile pic , completely fill out profile 3 import contacts join relevant groups 4 customize profile url , add to FacebookSlide 15: log tips + tricks *Create blog with WordPress /Blogger * Repurpose blog content for newsletters *Link to potential customer blogs , bloggers in your niche, blogs on blogroll * Share blog with internal team Shorten blog link with bitly , also track clicks Social RSS tool directly feeds blog to Facebook Add blog url to email signature, reach large audience You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.