Anthony Rufrano What You Need to Know About Facebook Marketing

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Anthony Rufrano What You Need to Know About Facebook Marketing Anthony Rufrano Specialized tips provider. These days social media has become an important part of everyday life. That is why businesses are now using it as a part of their marketing strategies. Facebook is by far the most popular medium for this so why not learn how you can use Facebook marketing to grow your business. Read on and learn. Make good use of Facebook Insights. You should visit this feature on a weekly basis to get an idea of how many people you reached out to. You will be able to get detailed numbers for each update as well as a weekly number of uses you reached out to. Use Facebook Insights to improve your social media marketing campaign. Check Facebook Insights to find out which updates are the most popular. If possible share more similar updates. If you notice your subscribers are losing interest in your Facebook campaign make an effort to create more interesting content for your campaign. Anthony Rufrano Specialized tips provider. Post something every day on your Facebook page. Probably the single most effective way to boost your Facebook marketing is to be an active participant on Facebook. That means writing new posts sharing new ideas and passing on interesting things from around the web. The more active you are the more opportunity there is for people to see your page. Have a discount or a freebie on your Facebook page is a great way to increase followers. People love freebies. Offering a freebie or other discount will encourage your followers to share the offer. When people share your offer you are exposing your business to additional customers that may not have heard of you. When using Facebook think of it as a strong platform for sharing quality content. It is not just a place for chatting but a great place to share content too. Treat it as a marketing medium. Use it to write full length blog-like posts and even promote your websites posts via your Facebook channel. Youll soon see that you can get tons of web traffic from Facebook. Make custom tabs on your Facebook page. You will automatically have a few tabs set up for you when you first create your page but it is possible to get creative and add in a few of your own. For instance think about including a tab that has links to information that you find valuable.

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Do not create postings that are far too long. While you may have a ton of information to share nobody will want to wade through 1000 words to get to the point. Try to keep all of your postings as short as possible but make sure they are well-written. You want people to be able to grasp the main idea. Post about your milestones on Facebook. You could for instance let your subscribers know about your sales volume the launching of new products or the anniversary of your most popular products. This is a good way to draw attention to certain products while creating a positive image for your brand. Anthony Rufrano Specialized tips provider. The point of creating a Facebook page is to reach more people and increase sales but you should try your best to look like you are about more than money. If people feel like the only reason you are trying to get their attention is to make money they will not look at that as a positive thing. If you arent able to update your Facebook status regularly use a tool to schedule updates. Locate a tool thats of good quality and set it up to post updates when you think most of your followers will be online. You may need to try several different schedulers to find one that offers the features you desire. Use a lot of bold collars on your Facebook marketing page. The key is to grab the attention of anyone that happens upon your page without being so bold that you put them off. It is best to stay away from hot collars however as that can be very difficult to view on a computer. Make sure you can constantly generate some educational or entertaining content for your Facebook page. If you have a hard time with finding new updates for your page consider launching a blog or creating a series of videos so you have quality content to share regularly on your Facebook page. Post consistently but dont scattershot your posting. While its good to post everyday that doesnt mean that you need to post ten to twenty times a day to move the needle That can actually be just as bad as not posting at all. People may think of your posts as social media spam at that level. Be moderate here. Dont neglect the power of sharing on Facebook and what it can do for your business. For instance create an event anytime you go to a trade show. This will inform your customers of the event. Use Facebooks power to connect with your customers.

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Put together a fundraiser on Facebook. Fundraisers are great because it gives you a reason to be "hard sell" promotional in a way that people respect. You are doing it for the greater good but the side benefit is that your brands name is getting out there too. Thats a win-win scenario. Anthony Rufrano Specialized tips provider. As was mentioned earlier in this article Facebook is a popular marketing tool for growing any business. Make sure you implement the advice mentioned above as you get ready to take your business to the next level. The time and effort you put in initially will pay off later on down the road. Good luck

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