logging in or signing up radio and strategy 10902738 Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 270 Category: Entertainment License: All Rights Reserved Like it (0) Dislike it (0) Added: September 02, 2010 This Presentation is Public Favorites: 0 Presentation Description ppt on case study Comments Posting comment... Premium member Presentation Transcript The Resurgence of Radio in India : The Re-Entry of PVT Players : The Resurgence of Radio in India : The Re-Entry of PVT Players Presented BY – Akhlesh Kumar (A54) Manpreet Kaur (A55) Jasmeet Singh (A19) Shreya Chitranshi(A22) Vineet Kumar (A14) “Nobody asks for Radio and nobody gives a damn.”- Prasoon Joshi (C. Director) : “Nobody asks for Radio and nobody gives a damn.”- Prasoon Joshi (C. Director) “Radio won’t die; even today the reach of radio is more than that of television. In rural India, every individual has a transistor. And you can listen to the radio even when you are telling the soil. You can’t do that with TV.” - Vinod Sharma (Ex-President, RAPA) Introduction : Introduction Radio was invented during the late 1890s. Public Radio services offering information and entertainment. Advertising on the radio started first in the US in 1920. In India, radio broadcasting started in 1927 at Mumbai and Kolkata. From 1957, the radio service also came to be referred to as ‘Akashvani.2’ Vividh Bharti, Air’s main entertainment channel was started in the 1960s. Cont. : Cont. In July 1999, the GOI decided to allow PVT players to enter the FM broadcasting sector. The first private FM radio station began in July 2001 in Bangalore, Karnataka. Programs by Radio : Programs by Radio In 1980s, its programs included situational comedies, suspense thrillers, film music based programs, dramas, and discussion and commentaries on health, cooking and beauty tips. And now a days, Radio broadcasts music, education and entertainment based programs. And other programs as News and current affairs also. Most Popular FM Stations in India : Most Popular FM Stations in India 98.3 FM (Radio Mir chi) 92.7 FM (Big FM) 91.9 FM (Radio Mantra) 95.0 FM 94.3 FM (My FM) Present Scenario : Present Scenario Latest Strategies : Latest Strategies Competitors : Competitors Television Computer/Laptop Mobiles i-pod DVD Player News Paper Internet Porter’s 5 Forces Model : Porter’s 5 Forces Model BCG Matrix : BCG Matrix SWOT Analysis : SWOT Analysis Conclusion : Conclusion Recommendations : Recommendations Thank you!!! : Thank you!!! Thank you!!! You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.
radio and strategy 10902738 Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 270 Category: Entertainment License: All Rights Reserved Like it (0) Dislike it (0) Added: September 02, 2010 This Presentation is Public Favorites: 0 Presentation Description ppt on case study Comments Posting comment... Premium member Presentation Transcript The Resurgence of Radio in India : The Re-Entry of PVT Players : The Resurgence of Radio in India : The Re-Entry of PVT Players Presented BY – Akhlesh Kumar (A54) Manpreet Kaur (A55) Jasmeet Singh (A19) Shreya Chitranshi(A22) Vineet Kumar (A14) “Nobody asks for Radio and nobody gives a damn.”- Prasoon Joshi (C. Director) : “Nobody asks for Radio and nobody gives a damn.”- Prasoon Joshi (C. Director) “Radio won’t die; even today the reach of radio is more than that of television. In rural India, every individual has a transistor. And you can listen to the radio even when you are telling the soil. You can’t do that with TV.” - Vinod Sharma (Ex-President, RAPA) Introduction : Introduction Radio was invented during the late 1890s. Public Radio services offering information and entertainment. Advertising on the radio started first in the US in 1920. In India, radio broadcasting started in 1927 at Mumbai and Kolkata. From 1957, the radio service also came to be referred to as ‘Akashvani.2’ Vividh Bharti, Air’s main entertainment channel was started in the 1960s. Cont. : Cont. In July 1999, the GOI decided to allow PVT players to enter the FM broadcasting sector. The first private FM radio station began in July 2001 in Bangalore, Karnataka. Programs by Radio : Programs by Radio In 1980s, its programs included situational comedies, suspense thrillers, film music based programs, dramas, and discussion and commentaries on health, cooking and beauty tips. And now a days, Radio broadcasts music, education and entertainment based programs. And other programs as News and current affairs also. Most Popular FM Stations in India : Most Popular FM Stations in India 98.3 FM (Radio Mir chi) 92.7 FM (Big FM) 91.9 FM (Radio Mantra) 95.0 FM 94.3 FM (My FM) Present Scenario : Present Scenario Latest Strategies : Latest Strategies Competitors : Competitors Television Computer/Laptop Mobiles i-pod DVD Player News Paper Internet Porter’s 5 Forces Model : Porter’s 5 Forces Model BCG Matrix : BCG Matrix SWOT Analysis : SWOT Analysis Conclusion : Conclusion Recommendations : Recommendations Thank you!!! : Thank you!!! Thank you!!!